Marketing Executive

vor 3 Wochen


Sydney, Österreich Michael Page Australia Vollzeit

About Our Client

The company is a leading technology platform that provides a wide range of travel and lifestyle services to users. It offers a comprehensive suite of products, including flight and hotel bookings, activities, and other travel-related services, all accessible through its user-friendly app and website. With a focus on innovation and customer satisfaction, the company aims to simplify travel experiences and empower users to explore the world with ease.

Job Description

Job Responsibilities:

Campaign Development & Management

  • Spearhead marketing campaigns, ensuring they align with clear objectives and yield measurable results.
  • Strategise and implement campaigns by analysing target demographics, channel strategies, customer journeys, and performance metrics.
  • Provide leadership and insights into crafting brand messaging that resonates with the target market.


Product & Cross-Functional Collaboration
  • Collaborate closely with the product team, leveraging customer insights to shape product development and identify ideal market fits.
  • Engage with various teams including Creative, Brand, Platform, Pricing, Growth Marketing, Supply, Data, and Product to optimise revenue margins and foster sustainable growth.


Performance Monitoring & Optimisation
  • Monitor conversion funnels across different touch points and track key business and marketing metrics.
  • Gather and assess data related to customer acquisition, pricing strategies, and promotional effectiveness to refine tactics.


Data Analysis & Market Research
  • Conduct thorough competitive analysis to identify opportunities within the market landscape.
  • Analyse market trends, consumer behaviour, and competitor activities to uncover potential product market opportunities.
  • Evaluate the effectiveness of pricing and promotional strategies by examining acquisition data across multiple channels.

The Successful Applicant

The successful candidate will possess:

  • Proficiency in marketing campaign development and management, including setting objectives, choosing channels, crafting messaging, and evaluating outcomes.
  • In-depth understanding of target audience segmentation, mapping customer journeys, and identifying effective marketing channels.
  • Strong communication and collaboration abilities, adept at working with diverse teams.
  • Advanced analytical skills, with a track record in data analysis and interpretation such as market research and assessing customer acquisition and pricing effectiveness.
  • Capability to work autonomously while coordinating with various stakeholders.
  • Aptitude for recognising and assessing market trends, competitor actions, and product-market opportunities.
  • Mastery of marketing automation and analytics tools like Google Analytics, Tableau, and marketing automation platforms.
  • Exceptional written and verbal communication skills, capable of creating compelling messaging tailored to different audiences.

What's on Offer

  • Hybrid Working Model
  • We Work right in the CBD
  • Motivated Team
  • Global Business
  • Growth Opportunities
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