Content and Communications Specialist – Study Australia
vor 2 Wochen
- Classification: APS 6
- Salary: $97,613 to $105,979
THE ROLE:
This role is responsible for supporting the creation, refinement, implementation and delivery of content and communications for the Education and Skills team at Austrade. This includes working with Austrade’s Marketing, Digital and Social Media teams, and with Austrade staff at posts around the world.
The Study Australia Content and Communications Specialist is responsible for the sourcing, writing and repurposing of content for Austrade’s global online channels, as well as Australian provider-facing news and internal communications. The role also supports the Global Sector Lead International Education and Assistant General Manager Education and Skills on content development, communications strategy and analytics, and engagement with key government and sector stakeholders.
KEY DUTIES:
• Refine and implement cohesive and coordinated content for the Austrade Education and Skills team across all Study Australia digital channels.
• In support of the Global Sector Lead International Education, work with the Education and Skills team, Marketing, Social Media and Digital teams, as well as the global Austrade network, to develop, manage and promote tailored content across multiple channels and to distinct audiences.
• Create new website content, social media, blogs, eDMs, event promotions and supporting campaign materials using Australia’s nation brand and ensuring consistent use of Study Australia tone, messaging and positioning principles.
• Build student, alumni and employer stories that reflect Australia’s value proposition for students and their parents/sponsors, education agents and sector stakeholders.
• Develop and maintain relevant, up-to-date and timely content, both internally (Austrade) and externally (federal, state and territory governments and study destination agencies, peak bodies and stakeholders, and content partner suppliers).
• Build effective relationships and key strategic alliances across Austrade and across our government networks, onshore and offshore, including on policy content matters.
• Identify new channels and opportunities for outreach to international students, education agents globally, parents and alumni.
• Work closely with the Web team to review, create, update, maintain and position Study Australia website content, including providing input into ongoing site development.
• Fulfil other duties as needed, such as coordination of the Austrade IE Global PD program, overseeing the running of market briefings and webinars, virtual agent and international school events, as needed.
Given our commitment to diversity and inclusion, Austrade actively encourages applications from people with disabilities, LGBTQIA+ people, women, and people with diverse linguistic and cultural backgrounds for all of our roles.
CLOSING DATE:
Applications close at Thursday 13 June 2024, 11:30pm (AEST)
ELIGIBILITY:
Australian Citizenship - Our successful candidate must be an Australian citizen.
Security Clearance - Our successful candidate will be required to obtain and maintain a Baseline security clearance.
For more detailed information please view the Information Pack.
- Start your application by clicking the "begin" button.
In the spirit of reconciliation we acknowledge the Traditional Custodians of the country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
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