Online Range
vor 3 Wochen
Your responsibilities
Strengthening the IKEA brand and increase online visits, engagement, and conversion is paramount. To achieve maximum sales growth and profitability in the E-commerce channel by contributing actively to attract and convert more consumers to customers:
• You focus on creating strategies for your product range and implement them into our online channels as well as sales steering according to prior analysis.
• You are planning, servicing, optimizing, and developing your product categories based on business needs and aligned with the general commercial direction and seasonality.
• You define forecasts for sales and activity needs in range scope, with the larger Commercial team. Together with the Sales Team you will be responsible for reaching sales targets and support conversion rate and sales optimization.
• You follow sales- and sales margin data and coordinate relevant stakeholders to decide on sales steering and identify needs.
• You gather and define relevant KPI's, forecasts, performance analysis as well as following up on them.
• You contribute to optimize the range changes and offers in collaboration with respective Sales Leaders and work proactively towards stakeholders to secure correct fulfilment and forecast.
• You create product management strategies and content supporting them as well as SEO texts for your product area.
• You optimize the user experience and the customer journey as well as the easy buying process.
• You deliver insights to key stakeholders in the market and the global matrix on how to improve the omnichannel customer experience,
Who you are
To encourage existing customer to shop more frequently and in larger volumes, by offering and optimizing the best shopping experience through leveraging the home furnishing and in larger volumes, by offering and optimizing the best shopping experience through leveraging the home furnishing competence and commercial advantage of the IKEA concept:
• You have minimum 2 years of experience in E-Commerce or similar
• You have experience of working in a retailer environment as well as experience in digital range presentation techniques.
• Broad knowledge of direction setting, creation of strategic and operational goals and plans as well as follow up on KPIs & an overall passion for sales and reaching sales goals.
• Good analytical and strategic skills with ability to balance sales steering, range presentation and commercial priorities when merchandising the product listing pages & an extensive knowledge how to evolve product strategy based on sales, analytics and industry trends.
• You have experience in driving output within set scope and following up results, experience of taking commercial decisions based on market and digital knowledge, experience of online business, digital media and e-marketing techniques
• You are passionate about an omnichannel approach and driving change processes; also, customer-oriented service is at the center of your thinking
• You also have good knowledge of online commerce best practices in the local market as well as of managing digital assets with web design, range & merchandising techniques as well as of SEO and basic Customer Management System (CMS) skills.
• You have great communication skills, in both German and English.
About this work area
We are the ones meeting our customers - in our stores, online, in our catalogue and beyond. We have knowledge of the IKEA product range, local markets and customer needs and we constantly find new ways of making real connections with our customers to maximize sales and profitability. Together with thousands of colleagues around the world we're a diverse team working for the continued global success of the IKEA Concept - a concept that helps millions of customers create a better everyday life
Apply now
We welcome all applications and especially applications from people with disabilities as well as from different ethnic backgrounds. Please apply online and do not forget to attach your motivation letter (we think a good and interesting motivation letter often says much more about you than many degrees).
We would like to inform you that our selection process starts even before the job advertisement is closed. Once we have found a suitable candidate, we will end the selection process and cannot consider any further applications.
For legal reasons we are obliged to indicate a minimum salary according to the collective agreement. For this fulltime position we offer you a MINIMUM monthly gross salary from €2471,-. For a perfect match, we are willing to pay significantly more depending on your experience and qualification with an All-In contract. If you want to be part of something big, we are excited to get to know you soon.
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