Copywriter
vor 1 Monat
This is a Copywriter role with one of the leading companies in AU right now 🔥 -- Commonwealth Bank -- with an amazing team. They are continuing to grow rapidly. This is the chance to join right as the 🚀 takes off.
More About the Role at Commonwealth Bank 🧐🧐
Marketing and Corporate Affairs is focused on continually driving positive reputation, brand consideration and customer engagement with the Commonwealth Bank. The function has direct responsibility for end-to-end marketing, branding, stakeholder insights, government relations, communications and corporate social responsibility. Our in-house agency team is a critical member of the broader Brand, Content and Experience team. Do work that matters As a Copywriter, you will create outstanding work with our in-house agency team and connected network of agency partners. You will be responsible for collaborating with an Art Director to create great concepts, with direct accountability for the creative of CommBank programs of work across Marketing & Corporate Affairs, along with other internal customers. You will deliver best in class work with an inspired in-house team that rivals the external agency network in quality, but partners alongside it to create value. On any given day, you will: - Be a critical member of our in-house CBAGENCY team. - Play a critical role in the creation and delivery of work for CommBank. - Deliver work for clients including brand, sponsorships & partnerships, retail marketing, business marketing and other internal functions with stories to tell. On any given day, you could be working on a product range, supporting victim-survivors of financial abuse, building assets for our iconic CommBank Matildas or helping us launch new services for our 52,000+ employee network. - Be a part of a team responsible for concepting, designing and producing work across a variety of channels in a cost-effective manner. - Work with the designated brand guidelines, helping to govern the assets that make our brand the most valuable in the country (Source: Kantar BrandZ Top 40 Most Valuable Australian Brands 2023). - Work alongside the village of connected partners to realise the aspirations for CommBank brand. We’d love to hear from people who have: - Proven copywriting experience working in a successful agency or in-house agency - A portfolio of great ideas that showcases your craft and creativity - Demonstrated success of your work being recognised for impact and effectiveness - Strong budget and commercial perspective to ensure creative solutions are within production constraints. - Exceptional verbal and written communication skills with influential presentation skills. - Proficiency in Microsoft Office Suite, Figma and Adobe Creative Cloud - Understanding of agile methodology is advantageous - Understanding and ability to apply the CBA Purpose and Values to effectively deliver outcomes - Risk Mindset – All CommBank employees are expected to proactively identity and understand, openly discuss, and act on current and future risks, and the ability to identify and manage business risks.
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