Digital Brand Strategist

vor 4 Wochen

Salzburg, Salzburg, Österreich Agentur LOOP New Media GmbH Vollzeit

At Agentur LOOP New Media GmbH, we're seeking a highly skilled Digital Brand Strategist to lead our global sustainable fashion account. As a key member of our team, you'll be responsible for developing and implementing a comprehensive social media strategy aligned with our brand's goals and values.

Key Responsibilities
  • Act as the primary point of contact for the global sustainable fashion account.
  • Manage and understand clients' social media needs, goals, and objectives.
  • Develop and implement a comprehensive social media strategy aligned with our brand's goals and values.
  • Present campaign ideas, strategies, and results to clients while identifying opportunities for account growth.
  • Create and maintain a social content calendar to ensure consistent and engaging presence across all platforms.
  • Generate innovative ideas and write briefs for 'always-on' social content and major activations, collaborating with clients and brand partners.
  • Craft compelling and on-brand social media copy that captures attention and drives engagement.
  • Translate long-form editorial content into bite-sized, shareable social media posts and activations.
  • Work closely with a Digital Paid Media expert and a Designer/Content Creator as a core team to drive channel growth, creativity, and performance.
  • Support other accounts if needed and act as a voice of the brand within the agency.
  • Foster a vibrant and positive online community by actively engaging with our audience.
  • Analyze social media performance, generate insights, and adjust strategies to optimize engagement and growth.
  • Stay informed about the latest fashion and sustainability trends to ensure our content and team knowledge is relevant and ahead of the curve.
  • Provide clients with insights and recommendations for improvement based on industry trends.
Qualifications
  • Minimum 3-4 years of experience as an Account Manager or Social Media Manager in a creative/social agency or for sustainable fashion brands.
  • Excellent background in sustainable fashion with a deep understanding of industry trends.
  • Exceptional communication skills with the ability to consult and collaborate with high-end brand partners.
  • Creative thinker with a knack for generating innovative social media ideas.
  • Proficient in social media management tools and analytics platforms.
  • Excellent copywriting skills with a keen eye for detail.
  • Ability to work independently and as part of a dynamic team.
  • Excellent English language skills, both written and verbal.

Benefits

  • 4-day Workweek
  • Free Sports and Fitness
  • +20% Vacation
  • 4000+ m2 Office Space
  • 100% Hybrid Work
  • International and Diverse
  • And much more

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