Strategic Product Marketing Manager

vor 1 Monat


Wien, Wien, Österreich Frequentis Vollzeit
Positionierung und Kommunikation für das Defence Geschäft

Wir suchen einen erfahrenen Marketing-Strategen, der unsere globale Positionierung im Defence-Bereich entwickelt und umsetzt. Als Marketing-Experte für militärische Sektoren werden Sie Vertriebsmaterialien erstellen, Marketingkampagnen planen und umsetzen und die Sichtbarkeit unseres Defence-Bereichs auf Social Media steigern.

Aufgaben
  • Entwicklung von Positionierungs- und Kommunikationsstrategien für das Defence Geschäft
  • Verantwortung für den gesamten Marketing-Kommunikationsmix und dessen Inhalte
  • Planung und Umsetzung von crossmedialen Marketingkampagnen
  • Steuerung von Agenturen und externen Dienstleistern
  • Steigerung der Sichtbarkeit und Relevanz des Defence Bereichs auf Social Media
Qualifikationen
  • Abgeschlossenes Studium in BWL mit Schwerpunkt Marketing/Kommunikation oder vergleichbare Marketingausbildung
  • Mindestens 3 Jahre Erfahrung im Produkt-/Content Marketing in einem internationalen B2B/B2G Umfeld
  • Hohe Affinität zu technischen Lösungen und Produkten
  • Ausgezeichnete Schreibfähigkeiten mit einem Auge zum Detail
  • Verhandlungssichere Deutsch- und Englischkenntnisse in Wort und Schrift


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