Programmatic Manager
Vor 3 Tagen
Programmatic Manager | Foxtel | Australia Life at Foxtel Group A career with us means working across one or more of our brands including Foxtel, Hubbl, Kayo Sports, BINGE, Flash, Fox Sports, and Foxtel Media.
When you join, the Perks at Work are taken care of:
You're part of Fox Flex, our hybrid way of working with time spent at home and on campus.Free & discounted products including Foxtel, Foxtel Now, Foxtel Broadband, Kayo Sports, and BINGE.Special days away from work for Birthday, Cultural & Volunteer Leave.Access to our holistic Fox Fit wellbeing program.Generous ergonomics allowance for your WFH setup.Company-wide meeting-free lunch hours and Friday afternoons.Join Our Team As a Programmatic ManagerBe responsible for managing programmatic advertising campaigns to drive brand awareness, engagement, and conversions.
This role requires a deep understanding of programmatic advertising platforms, strategies, and best practices.
You will also work closely with the marketing team to develop campaign strategies, implement campaigns, analyze performance data, and optimize campaigns for maximum ROI.
Develop and execute a comprehensive programmatic strategy aligned with business objectives.Brief media partners and work on direct deals & sponsorships.Setup programmatic campaigns end to end including budgets, objectives, brand studies, cross-channel R&F, and pacing.Work closely with senior stakeholders across departments (marketing, ad tech and measurement, PR) as well as senior leadership to align programmatic efforts with broader business goals.Manage the day-to-day execution of campaigns, including campaign setup, monitoring, and optimization.Distill key channel insights and data to the most critical elements to influence differentiated targeting, messaging, flighting, and optimizations.Draw actionable insights from the DSP and Ad server to make key business decisions.Own ongoing channel test and learn plans, documentation, and optimization recommendations.Responsible for contributing to the Programmatic playbook.Work closely with publisher vendors and partners to ensure campaign success.Closely partner with Digital media team in creative, trafficking, martech ad tech and regularly educate the team in the latest programmatic trends and best practices.Skills and Experiences We're Looking ForBachelor's degree in Marketing, Advertising, or related field.Recent experience in programmatic advertising.Deep understanding of programmatic advertising platforms.Strong analytical skills and the ability to interpret complex datasets.Excellent communication and interpersonal skills.Experience with ad tech tools and platforms.Highly analytical, problem solver and creative thinker with the ability to draw actionable insights.About UsAustralia's original cable TV innovator has evolved into a technology-led streaming powerhouse that's transforming how Australians watch the world around them and connect with one another.
By living our values of Customer First, Own It, Authentic, Change the Game, and Win Together, we're bringing world-class entertainment and sporting experiences to the heart of millions of Australian homes.
To learn about what makes a career at Foxtel Group so unique and rewarding, visit lifeatfoxtelgroup.com.au.
As an equal opportunity employer, we celebrate diversity, knowing our individual differences make us collectively better.
We're helping create a better Australia through a focus on health and wellbeing, social and economic inclusion, reconciliation, and reducing our environmental impact.
A note to recruitment agencies – we have this role covered.
There is no need to get in touch, we do not accept unsolicited agency resumes and we are not responsible for any fees related to unsolicited resumes.
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