Gallery Marketing

Arthouse Gallery, a leading Sydney contemporary art gallery established by Director Ali Yeldham in 1994, is dedicated to showcasing the work of emerging and established Australian and First Nations artists at the forefront of contemporary art and culture. Committed to developing the practices of our represented artists, we aim to create meaningful connections between their work and audiences through exhibitions, publications, and strategic partnerships.Arthouse Gallery is looking for a Gallery Marketing & Design Coordinator / Artist Liaison to join our Sydney gallery. The ideal candidate will have 2-5 years of related industry experience and impeccable communications skills. We are looking for someone who is self-motivated, dynamic and charismatic with the ability to work in a fast-paced environment within a small team. This role will play a crucial part in promoting our gallery, fostering relationships with artists, clients and curators and driving engagement with existing and new audiences. Professionalism and exemplary communication skills are essential.POSITIONThe Gallery Marketing & Design Coordinator / Artist Liaison is a key role within our organisation and is responsible for the marketing strategy, design and operational activities of Arthouse Gallery. This role involves managing artist schedules for exhibitions, designing catalogues, database management and creating our digital, social and print marketing campaigns. This role requires a highly organised, detail-orientated and creative individual with excellent communication and interpersonal skills. The successful candidate will be passionate about art and committed to contributing to the gallery's success.EssentialTertiary education in Arts, Arts Administration, Art History, or a related field with at least 2 years of experience in the visual arts industryStrong graphic design skills, including proficiency in Adobe Creative Suite – Photoshop, Bridge, InDesign and Illustrator.Proficiency with Google Workspace.Experience with Microsoft Word and Excel.Experience with Sketch Up and Artlogic Database Desired.Experience in digital marketing and social media platforms.Photography and Image editing skills.Excellent organisational and time/project management and planning skills.Outstanding written and verbal communication skills.Methodical file management.Experience in a retail environment and excellent customer service skills.Knowledge of the art world and contemporary art trends.Great team player and the ability to work autonomously.Agility to work in a fast-paced environment in a small team.Quick learner.KEY DUTIES AND RESPONSIBILITIESExhibition Coordination/ Artist LiaisonCreate and manage exhibition calendars, timelines, and schedules for artists, including required assets (artwork photography, statements, CVs, artwork delivery).Collaborate on exhibition design and create layout concepts (SketchUp).Facilitate exhibition consignment notes with the artists.Communicate and keep track of deadlines for artists.Coordinate group exhibitions (up to 4 per year).Build strong relationships with artists, regular communication on the phone and via email.Provide artists with guidance and support throughout the exhibition process.Design/ MarketingCoordinate all marketing activity.Develop and execute comprehensive marketing strategies to increase gallery visibility and attract new visitors and audiences.Create visually appealing designs for exhibition catalogues, advertising, invitations and gallery branding. Digital and Print (InDesign & Google Slides).Ensure consistency in the gallery's visual identity.Manage the production of printed catalogues and other hard-copy marketing material.Create engaging content for various channels, including social media, website, press releases, and email marketing.Create digital assets including GIFs, short videos and email signatures.Email Campaigns (two per week) – design, proof and deliver campaigns.Produce and design monthly gallery newsletters.Manage collector preview exhibition campaign emails.Create Google Workplace surveys to register artists/exhibition interest.Manage, collate, and analyse data for all marketing campaigns and events.Social Media – Strategy and implementation. Instagram, Facebook, LinkedIn – Produce quarterly engagement analysis.Daily posts and updates for exhibitions, prizes and news.Work with the Director to develop marketing strategies.Coordinate and distribute content: video and written.Build relationships with key media contacts.Database Management (ArtLogic)Import client data and exhibition artworks using artist consignment notes and mailing lists.Maintain artist interest lists.Create exhibition and client private views.PhotographyPhotograph artwork to a professional standard (Desired).Exhibition installation documentation photographs.Edit, grade and revise images (Adobe Bridge & Photoshop).File management.Website ManagementMaintain and update the gallery website (News, Content, CV, Bios) and launch exhibitions.Regularly update the 'curated stockroom' on the website to reflect current available artworks.WritingExemplary written skills are desired for artist/exhibition blurbs, press releases and gallery newsletters.Write additional content for social media and email campaigns.Assist in planning and coordination of artist essays with external writers.SalesEngage with gallery visitors and share information regarding the artworks (shared).Sell artwork (support role to Sales team).Prompt responses to artwork/artist enquiries (shared).Design client proposals.Create client visualisations (mock-ups).EventsAssist with coordination and management of logistics and gallery dinners and events.Assist the Gallery Director, Manager, and Sales Associate to manage guest lists, invites, and RSVPs, seating charts.Participate in gallery openings, art fairs and events as required.AdditionalAssist in the curation of gallery common space and maintain the presentation of gallery space.Assist the team with the presentation of artwork for clients including holding and lifting artworks.Attend selected museums, events and art fairs as a gallery representative and cultivate strong relationships with clients and relevant personnel.Personal AttributesGenuine enthusiasm for the visual arts and desire to make them accessible to diverse audiences.Creative thinker with a strong commitment to developing effective marketing and sales strategies.Professionalism and discretion in dealing with confidential information.KEY SELECTION CRITERIADemonstrated experience in Marketing and Design within an art-based institution or similar context.Experience in developing and executing successful marketing and promotional campaigns in Digital and Print to engage diverse audiences.Exemplary written and spoken presentation and communication skills, with an eye for detail.Demonstrated ability to build and maintain strong relationships with artists and clients.Demonstrated ability to plan, prioritise, work efficiently to deadlines and manage direct reports.Experience in Design and database/CRM management (e.g. Artlogic) and working with programs and platforms, such as WordPress, MailChimp/Campaign Artlogic, Google Workspace, Adobe Creative Suite – Photoshop, Bridge, InDesign and Illustrator, Sketchup.Flexibility to undertake out-of-hours work if required.Tertiary education in Arts, Arts Administration, Arts Management, Art History, Marketing or equivalent field with at least 2 years of experience in the visual arts industry or equivalent is preferred.BenefitsCompetitive salary and benefits package.Opportunities for professional development.An inclusive, collaborative and supportive work environment.Arthouse Gallery is an inclusive employer that values diverse perspectives and lived experiences. We are committed to providing a positive, enjoyable and supportive workplace and to embracing inclusion within our organisation.APPLICATIONSApplications close at Midnight Friday 8 November 2024.We are ideally looking to commence employment Tuesday 26 November.To submit your application:Please email one PDF document to Arthouse Gallery Manager, William Mansfield via ******:Cover Letter and Response to the key selection criteria (three pages maximum)Your current curriculum vitae (two pages maximum)Names and contact details for three referees, including at least two professional refereesENQUIRIESEnquiries about the role should be directed to: William Mansfield, Manager ****** careful - Don't provide your bank or credit card details when applying for jobs. Don't transfer any money or complete suspicious online surveys. If you see something suspicious, report this job ad.
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