Digital Tagging
Vor 5 Tagen
We're on a mission to bring new and uplifting experiences to our guests, transforming flying from simply 'nice', to something wonderful.
Like any good mission, this one starts with our people.
Which is why we encourage our team to embody the fun, laid back, authentic spirit we've become famous for.
Because when they're free to be themselves, they're better able to own their personal responsibilities and go the extra mile to help our guests.
Job OverviewWork type:Full-Time (Permanent)
Location:Brisbane, Melbourne, Sydney
Job type:Digital & eCommerce, IT, Data & Analytics
Hello.
We're Virgin Australia.
We're the airline that's always done things a little different.
Our way.
The Virgin way.
We're on a mission to make flying better than 'nice'.
And to do that, it takes a team of talented people who are passionate about customer experience, doing the right thing always, with a focus on safety – in the air, on the ground and in our workplaces.
A team who values real diversity and inclusion, in a big brand with big ambitions.
What you'll be doing: The Digital Tagging & Implementation Specialist plays a pivotal role in shaping exceptional online experiences for Virgin Australia customers by driving advanced digital analytics and tracking solutions.
This dynamic position involves crafting and maintaining best-in-class tagging strategies, mastering coding best practices, and implementing sophisticated tracking systems across our digital platforms and direct sales channels.
By ensuring seamless integration with marketing technologies and delivering accurate digital insights, this role empowers the business to elevate its customer experience and optimise its online presence.
You'll be great in this role if you: Come with 5+ years of Digital Analytics and Tagging implementation experience working across client and/or agency sideTechnical experience in front-end development, and applying it to digital tagging, analytics tracking & experiment buildsHave experience implementing 3rd party media/marketing tags via Tag ManagersAre confident with designing & creating Data Layer requirements and specifications for implementationExperience in architecting how Marketing Technologies integrate with each other to enable optimisation & personalisationEnjoy deriving, documenting & conveying to stakeholders (non-technical/analytics) tagging & analytics tracking solutionsHave a strong understanding of the current MarTech landscape and associated tools, platforms, and practicesUnderstanding of Data Layer concepts & architecture, especially how it applies to tagging & tracking needsUnderstanding of experimentation, personalisation concepts & principles to creating engaging experiencesKnow Adobe Experience Cloud (Analytics, Target, Tags/Launch, AEP) - desirableCan work with optimisation platforms (eg.
Adobe Target) within CRO programmes - desirableUnderstand and have experience in tagging & analytics specific to ecommerce clients – desirableWhat you'll get from us: We're committed to looking after you, with some of the best benefits and conditions in the industry – including (but not limited to):
Heavily discounted air travel for you and your loved ones (including $1000 worth of travel credits per year)Flexible working arrangements (including work hours and work from home)Discounts on travel insurance, car hire, accommodation and experiences worldwideHospitality, retail, technology, beauty services and wellness discountsWellness support, including the Converge digital wellbeing platformA comprehensive Employee Assistance Program, which offers confidential coaching and support from qualified professionals for all aspects of life – physical, mental, social and financialDress for Your Day – enjoy the freedom to wear whatever is appropriate for the type of work you do and the day you have ahead of youEquality rules: We're all individuals.
We love that.
That's why we encourage applications from Indigenous Australians, people with disability, those from diverse cultural backgrounds, our friends in the LGBTQI+ community, and anyone else who wants to join our family.
Ready to apply?
We're ready to hear from you.
Apply now.
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