Mars Incorporated | Senior Brand Manager
vor 4 Wochen
Brand Management (Marketing & Communications)
Full time
At Mars Pet Nutrition, we have the ambition to create A Better World for Pets and Pet Parents by leveraging our global mega brands to deliver purpose-driven, superior propositions, premium experiences, and category-building breakthrough innovation that win with pet parents across diverse markets and cultures.
Due to an exciting internal move, we have the opportunity for a Senior Brand Manager to join our Care & Treats team.
This role will lead the strategic agenda for our care and treats brand, SCHMACKOS, to maximize its growth opportunities and ensure the brand is consistently communicated across all touchpoints.
You will lead the development of the 3-year growth plans and be responsible for the delivery of the innovation pipeline, media strategies, activation strategies, and the development of the supporting toolkits to enable execution with excellence by our category, shopper & sales teams, supported by the leadership of the Portfolio Director.
What are we looking for?
University Graduate - Ideally within business/marketing
A proven high-performing Senior Brand Manager with >6-8+ years' experience in Brand Marketing, ideally in FMCG
In-depth understanding, knowledge, and practical experience in consumer marketing with both global and regional experience.
Demonstrated experience in managing multiple brands/categories & leading cross-functional teams and/or developing team members
Experience across Category/Shopper function would be of benefit.
What will be your key responsibilities?
Have ownership of the 3-year Growth Plans across Media, Innovation & Activation.
You are responsible for managing a successful transition into deployment (led by our Shopper Activation Team) and you will work collaboratively to bring the full plan to life.
Lead and report on Brand Strategy & performance.
Own your brand comms strategy (leveraging where possible work from the US), Creative Development & Budget Management.
Create and lead projects for the launch of your Innovation Pipeline & ensuring brand consistency in market working alongside R&D, Supply & Finance to build viable offers.
What can you expect from Mars?
Genuine career progression with a focus on you and your career goals.
Best-in-class learning and development support from day one, including access to our in-house Mars University.
Global health and wellbeing program to support flexibility and work-life balance.
Opportunity to make a difference with our volunteer and ambassador programs.
Be part of a company that is contributing to making the world a better place today and every day through our sustainable generation plan.
A culture that offers collaboration, leadership, and rewards you for the role you play within Mars.
Candidates must have valid working rights in Australia.
Mars does not accept agency applications.
Mars is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
If you need assistance or accommodation during the application process because of a disability, it is available upon request.
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