Marketplace Director
Vor 2 Tagen
Core Principles First class implementationDeliver and execute best in class media plans, on time and with the know how to manage your way through any bumps in the roadAbility to translate a strategy / channel recommendation into a business results focused Implementation Plan.Collaborative and motivated team playerWillingness to work with, and learn from others within the agency to deliver a better outcome for your client and develop within the agencyUnderstanding of the trading marketUnderstanding of all media channels, with the ability to identify the strengths and weaknesses of each channel and the impact these have in delivering on the client objectives.Master negotiatorComplete understanding of the macro trends in the marketplace with regards to revenue, supply, innovation and development.Highly numerate with first class negotiation skills.
Be able to construct negotiation strategies to deliver on clients objectives.Solid operator with ability to connect with your team, of all departments and levels.Don't limit your thinking to the immediate client group.
Use broader sectors, share knowledge from other groups.Fresh thinking – Take the time to develop and share fresh ideasClear communicatorAbility to convey your point of view and get buy in from team members and clients alikeResults DrivenPassionate about delivering business results for clients, with the ability to identify and clearly articulate what's working and why, linking media performance to business goals.On any given day, you might: People Ensure regular 121 time with all direct reports (if applicable) & conduct appraisals for the team annuallyAssist the Group Director or Business Lead with recruitment for vacant rolesPartner with our Talent team to manage recruitment requirements of the department, help to shape the culture and combat churnFollow the onboarding process for 100% of all new hires within the team, including development of the 100 day plan for new hiresReview your team's training needs to make sure their career plans are aligned to their progressionRole model effective communication skills/ practicesWork with our content creation or Business Science teams to deliver best in class solutions and initiativesRun a brainstorm with a media owner or unlock a first to market opportunity with an external partner to build out a unique response to a brief.Product Oversee the investment output of the team, translating in channel strategy recommendation to investment activationEnsure the team are delivering against client trading KPIs, reviewing proposals and budget managementEnsuring you and your team are using the various 20|20 and investment tools to add structure and rationale to planning.Contribute to Marketplace product development and directionIdentify best in class work to the PR& Marketing team/submit award entriesLead merchandising across the agency and externally.Client Work with your team to deliver reports that deliver insight and add value to your clientMeet with media owners, tech vendors, auditors amongst others to keep abreast of the latest opportunities for your clientsLead and manage client WIPs ensuring all relevant campaign and market updates are communicatedManage client related action with the team.Influence your client and get their buy in on your point of view or opinion about a recent market trend or development.Commercial Oversee forecasts, ensuring they are met by the teamIdentify new commercial opportunities over and above media recommendationsWork with GroupM data to inform investment decisionsEnsure your team are across and actions all aged debt, account queries and audits.What makes a good Marketplace Director? Demonstrates leadership rather than managementRemains calm under pressureEnsures the junior team members are receiving feedback without facing harsh criticismMotivates your team to deliver the best for the clientKnows how to get the most out of a working relationship with media, tech vendors, data providersUnderstands how to use industry tools and how to manipulate data into real workKeeps up with the latest industry news, trends and developmentsGets excited to build connected systems that deliver against business solutionsCan quickly develop a solution based on a client's needCan persuade a client to buy into a recommendation by establishing a relationship built on trustKnows how to simplify the complicated media world and structure of an agencyIs seen as a pivotal thought leader by clients when it comes to trading, contracts, vendors and deliveringHas the foresight and 'know how' to convert media output into revenueIs fluent in speaking numbers can translate them to clients fast, accurately and effectivelyManages the media spend budget for the teamHolds themselves accountable for the accurate forecast for your client team.You bring: Extensive experience in media planningA deep understanding of the relationship between channelsIn-depth knowledge of media channels and toolsHigh levels of energy that helps cultivate a positive social and high-performing cultureA desire to lead rather than manage, with the ability to switch between the two depending on the situationProven excellence in people management with an understanding of what drives retention and a success through others mentalityStrong ability to build relationships with key stakeholders – client, client team, SBUsCommercial awarenessThe ability to identify revenue driving opportunities for EssenceMediacom.
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vor 4 Wochen
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Marketplace Director Melbourne, Melbourne
vor 2 Wochen
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Melbourne, Österreich Tideri Jobbörse VollzeitOverview of the role The Marketplace Director oversees and coordinates the delivery across a team of non-biddable experts.You will manage all operations, from ensuring quality implementation to improving operational efficiency & delivery, to acting as a senior consultant to clients for their activation and performance management.This role includes taking...
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