Senior Brand Manager
vor 2 Wochen
Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
We are committed to creating a more inclusive world together
AbbVie is dedicated to fostering an inclusive, flexible, and supportive workplace that values and respects every individual. We are committed to providing equal opportunities for all employees and ensuring a fair and inclusive recruitment process. If you have any specific requests or accessibility requirements, please feel comfortable to let our team know by emailing ****** and we'll make the necessary adjustments to accommodate your needs.
Job Description
The Senior Brand Manager - IBD is responsible for leading the development and execution of brand strategies to meet organisational objectives. This role entails driving brand growth, enhancing market share, and ensuring brand consistency across all marketing channels. You will collaborate with cross-functional teams to oversee product development, manage promotional initiatives, and provide insights based on market data.
Key Duties & Responsibilities Develop and execute comprehensive brand strategies to maintain and grow brand equity and market share. Conduct and analyse market research to identify consumer trends, competitor activities, and market opportunities, using data to inform strategic decisions. Efficiently manage the brand budget, ensuring optimal allocation of resources to achieve marketing goals. Collaborate with Market Analytics and Business Intelligence (MABI) and Finance partners to develop forecast models and regularly review to ensure consistent product supply by accurately predicting future demand and financial performance. Collaborate cross functionally with affiliate functions (Regulatory affairs, Market Access, Medical Affairs, Patient Experience, PV, Sales, MABI and others) to define local brand strategy, strategic priorities and action plans that deliver our in-market performance expectations. Role model the AbbVie Ways of working behaviours and enable the Brand Team matrix to work collaboratively in order to achieve high quality strategy and execution capability. Plan, execute, and effectively evaluate marketing campaigns across digital and traditional media channels, monitoring effectiveness and adjusting tactics as needed. Develop and refine brand positioning, messaging, and value propositions to differentiate from competitors and connect with target audiences. Establish and track Key Performance Indicators (KPIs) to measure the success of branding initiatives, identifying areas of strength and opportunity across the brand team and providing regular reports to senior management. Manage and build relationships with external agencies and vendors to ensure high-quality creative and strategic outputs. Mentor and develop brand managers and marketing specialists, fostering a culture of innovation and excellence. Ensure all brand activities comply with regulatory requirements and internal policies. Ensure all business activities comply with the relevant Acts, legal demands and ethical standards. Report any adverse event within 24 hours as per AbbVie's policies and procedures. Proactively participate in AbbVie's WHS programs, adhere to policies and promote a safe work environment at all times. Adhere to AbbVie's internal codes of conduct and compliance processes. Other ad hoc duties as requested. Qualifications Bachelor's degree/s in Marketing, Business Administration, Science or a related field. Significant experience in brand management, preferably within the pharmaceutical or healthcare industry. Experience in leading and influencing a matrix environment/cross-functional team. Strong knowledge and application of marketing principles and techniques. Strong strategic thinking and analytical skills with the ability to develop innovative marketing strategies and tactics. Excellent project management and organisational abilities. Proven track record of successful brand management and growth. Exceptional communication and interpersonal skills. Ability to lead cross-functional teams and manage multiple projects simultaneously. Ability to work in and influence a matrix environment with strong negotiation skills. A strong leader and coach, with a focus on coaching for maximum performance and driving results. High emotional intelligence, with strong resilience and adaptability. Strong customer and patient focus. Proficient in marketing software and tools, including CRM, SEO, and analytics platforms. Flexibility and Availability: In line with Australia's 'Right to Disconnect' legislation, we recognise and respect employees' right to refuse contact outside of their working hours, unless such refusal is deemed unreasonable. As we operate in an international, matrixed environment, there may be occasions where your role requires participation in business meetings outside of standard hours. We value and support flexibility and appreciate your willingness to occasionally accommodate these requests to ensure effective collaboration and communication within our global team.
CODE OF CONDUCT & BUSINESS INTEGRITY STATEMENT
AbbVie is committed to observing high integrity and ethical standards in all its business dealings with our customers, with each other, business partners and suppliers. AbbVie as a responsible corporate citizen will adhere to these standards, as well as to local, national and international laws. All AbbVie employees are responsible for maintaining the Company's reputation for conduct in accordance with the highest level of business integrity, ethics and compliance with the law. #J-18808-Ljbffr
-
Assistant Store Manager
vor 3 Wochen
Melbourne, Österreich Assistant Store Manager VollzeitAbout the Role We are seeking a motivated and enthusiastic Assistant Store Manager to lead our team at Bras N Things Bondi Junction Store.This is a full-time position working 38 hours/week across a Sunday-Thursday roster.Key Responsibilities Lead by example to create memorable, honest, and empowering customer connections.Assist in the training and...
-
Brand Ambassador
vor 2 Wochen
Melbourne, Österreich Assistant Store Manager VollzeitBrand Ambassador - New South Wales, Australia - Assistant Store ManagerAbout the RoleWe are seeking a motivated and enthusiastic Assistant Store Manager to lead our team at Bras N Things Bondi Junction Store.This is a full-time position working 38 hours/week across a Sunday-Thursday roster.Key Responsibilities Lead by example to create memorable, honest, and...
-
Brand Support Coordinator
vor 2 Wochen
Melbourne, Österreich Brand Collective VollzeitAbout Brand CollectiveBrand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network.Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered...
-
Senior Brand Manager
Vor 4 Tagen
Melbourne, Österreich Tideri Jobbörse VollzeitBrand Management (Marketing & Communications) Full time Up to $160,000 base per year + super + car + bonus Senior Brand Manager – OTC and Retail Pharmacy Are you an innovative marketing professional with a passion for driving brand growth and leading impactful campaigns?My client, a proudly Australian-owned pharmaceutical company, is seeking a Senior Brand...
-
Senior Brand Manager
vor 2 Wochen
Melbourne, Österreich Mecca VollzeitTo enable our customers to feel and look their best by offering them the world's best line-up of beauty and skin-care brands, coupled with exceptional service.Position: Senior Brand Manager Department: Marketing Employment Type: Full-time Location: Office | Melbourne, VIC, Australia Experience Level: Mid Level (2-5 years of experience) We have over 5,000...
-
Brand Support Coordinator
vor 3 Wochen
Melbourne, Österreich Brand Collective VollzeitAbout Brand CollectiveBrand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered...
-
Senior Brand Manager
vor 3 Wochen
Melbourne, Österreich Mecca VollzeitTo enable our customers to feel and look their best by offering them the world's best line-up of beauty and skin-care brands, coupled with exceptional service.Position: Senior Brand ManagerDepartment: MarketingEmployment Type: Full-timeLocation: Office | Melbourne, VIC, AustraliaExperience Level: Mid Level (2-5 years of experience)We have over 5,000 MECCA...
-
Senior Brand Manager
vor 4 Wochen
Melbourne, Österreich MECCA VollzeitThis is a Senior Brand Manager role with one of the leading companies in AU right now 🔥 -- MECCA -- with an amazing team. They are continuing to grow rapidly. This is the chance to join right as the 🚀 takes off.More About the Role at MECCA 🧐🧐The Role You Could Play: As the Senior Brand Manager, you'll have the opportunity to develop and...
-
Brand Support Coordinator
vor 3 Wochen
Melbourne, Österreich Brand Collective VollzeitAbout Brand CollectiveBrand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered...
-
Senior Brand Manager
Vor 5 Tagen
Melbourne, Österreich I-Pharm Consulting VollzeitBrand Management (Marketing & Communications)Full timeUp to $160,000 base per year + super + car + bonusSenior Brand Manager – OTC and Retail PharmacyAre you an innovative marketing professional with a passion for driving brand growth and leading impactful campaigns?My client, a proudly Australian-owned pharmaceutical company, is seeking a Senior Brand...
-
Senior Brand Manager
vor 2 Wochen
Melbourne, Österreich Mecca VollzeitTo enable our customers to feel and look their best by offering them the world's best line-up of beauty and skin-care brands (+ more), coupled with exceptional service.MECCA Senior Brand Manager To enable our customers to feel and look their best by offering them the world's best line-up of beauty and skin-care brands (+ more), coupled with exceptional...
-
Senior Brand Manager
vor 2 Monaten
Melbourne, Österreich MECCA VollzeitThis is a Senior Brand Manager role with one of the leading companies in AU right now 🔥 -- MECCA -- with an amazing team. They are continuing to grow rapidly. This is the chance to join right as the 🚀 takes off.More About the Role at MECCA 🧐🧐**The Role You Could Play:** As the Senior Brand Manager, you'll have the opportunity to develop and...
-
Allocator - Licensed Brands
vor 3 Wochen
Melbourne, Österreich Brand Collective VollzeitAbout Brand CollectiveBrand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered...
-
Allocator - Licensed Brands
vor 3 Wochen
Melbourne, Österreich Brand Collective VollzeitAbout Brand CollectiveBrand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered...
-
Allocator - Licensed Brands
vor 2 Wochen
Melbourne, Österreich Brand Collective VollzeitAbout Brand CollectiveBrand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network.Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered...
-
Senior Brand Manager
vor 2 Wochen
Melbourne, Österreich Mecca VollzeitTo enable our customers to feel and look their best by offering them the world's best line-up of beauty and skin-care brands (+ more), coupled with exceptional service.MECCASenior Brand ManagerTo enable our customers to feel and look their best by offering them the world's best line-up of beauty and skin-care brands (+ more), coupled with exceptional...
-
Senior Brand Manager
vor 4 Wochen
Melbourne, Österreich At VollzeitBrand Management (Marketing & Communications) Full time Senior Brand Manager – BiologicsDBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne.With a team of over 800 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers.Arrotex...
-
Senior Brand Manager
vor 3 Wochen
Melbourne, Österreich At VollzeitBrand Management (Marketing & Communications) Full time Senior Brand Manager – Biologics DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne.With a team of over 800 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers.Arrotex...
-
Senior Brand Manager
vor 3 Wochen
Melbourne, Österreich At VollzeitBrand Management (Marketing & Communications)Full timeSenior Brand Manager – BiologicsDBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 800 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers. Arrotex...
-
Senior Brand Communications Manager
vor 1 Monat
Melbourne, Österreich 1662 VollzeitABOUT THE DIVISION: In the L'Oréal Dermatological Beauty Division, we change people's lives by creating the 'beauty of health' with our iconic brands (La Roche- Posay, Vichy, CeraVe, SkinCeuticals). With the most prescribed brands by dermatologists and other specialists, our division is maintaining a double-digit growth worldwide for the last 5 years which...
