Brand Manager

Vor 6 Tagen

Wien, Österreich AstraZeneca Vollzeit

**Brand Manager CVRM**

**Introduction to role**

Ready to shape the future of healthcare marketing and make a measurable impact? Join us as a **Brand Manager, CVRM (Cardio‑Vascular‑Renal‑Metabolic)**, a role at the heart of one of the most dynamic and fast‑evolving therapeutic areas This is a **unique opportunity to step into a CVRM business unit with one of the biggest pipelines in the industry**, where your work can influence outcomes for thousands of patients in Austria and accelerate breakthrough launches:
**Accountabilities**

- Strategic product management, implementation, and rollout of the Global Brand Strategy at the local level.
- Planning and implementation of marketing concepts.
- Responsibility for creation and monitoring of goal achievement (KPIs).
- Rollout of PR and communication plans through multi-channel approaches.
- Market and competitor observation (brand trackers, sales analyses, market monitoring, etc.).
- Best practice sharing in the region through global brand forums and exchanges with colleagues.
- Assemble, lead, and distribute tasks to the brand team.
- Drive agendas in the brand team as an impulse provider and motivator.
- Represent the brand in the SMT/region.
- Budget responsibility for the brand budget: monitoring the budget, creating forecasts.
- Make decisions on resource use in alignment with the Franchise Lead and manage budget shifts.
- Drive marketing excellence for the product: rollout of materials and core messages to the sales force.
- Conduct training sessions during cycle meetings.
- Develop working relationships with local and national key opinion leaders, including joint visits with sales.

**Essential Skills/Experience**

- University degree (science or economics related)
- 3+ years in a similar role in a multinational matrix organization in pharmaceuticals
- Fluent English and German (written and spoken)
- Strategic planning, thinking and brand planning
- Commercial awareness and business/financial understanding
- Analytical business and audit reporting skills
- Excellent project management skills
- Budget management
- Proficient MS Office; ability to work with new technologies
- Driving license B
- Displays high levels of communication and interpersonal skills
- Highly self‑motivated, ambitious, meticulous; resilient; able to work under pressure

**Desirable for the role**

- Experience in in-field position
- Expertise within CVRM Therapy Area
- Coaching skills

**We offer**

- Base salary for this position starting from €81,964 per year (full-time basis)
- Participation in company success through bonus payments
- Company car options
- Extensive social benefits, including company pension and additional insurance
- Flexible working hours with the option for hybrid work
- Individual development opportunities
- Environmentally conscious company aiming to be climate-neutral by 2025

AstraZeneca is where science meets business to set the direction for our pipeline. We are on a journey to bring life-saving medicines to patients worldwide, contributing to decreasing mortality rates globally. Our dynamic environment thrives on energy and pace, encouraging innovation and experimentation. Here, you can think big, act fast, and make a real impact on patients' lives. Join us to be part of a team that nurtures talent and fosters growth, shaping the future of BioPharmaceuticals.

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