E-commerce Site Specialist, At/ch/si

Company Description**
Do you want to join H&M on a journey, changing the way we define a seamless customer experience?** **If you feel that you have a genuine passion for growing businesses and see yourself in a role contributing to added customer value, a strong brand and digital growth. Then join us and take part in changing the way we work with omni**

In line with our Faster forward strategy, H&M is on a journey to again become a truly customer focused company. The goal is to create clear ownership, fuel our salesmanship, enable speed and build on our passion for the customer throughout the organization. We´re putting our passion for the customer at center, upgrading the customer experience and taking it to the next level. We´re changing our way of working to be able to offer our customers a seamless shopping experience on their own terms - where they want and when they want it. This means that we need to accelerate our omni customer experience and put omni at the core of our business.

**Job Description**:
On this journey we´re all working together to create the best omni customer offer for our customers and as the **E-Commerce Site Specialist** to the H&M Omni Sales Team you will be a key player in making this happen. Together with the rest of the full Omni sales team and the Customer Activation team you will work towards aligned and cross-functional goals, driving omni sales performance and customer centricity in all parts of your work.
- Drive net sales and day-to-day operations and execution of your customer segment in your e-com market-/s
- Knowing your sales markets, customer behaviour, customer expectations and competitor overview by conducting the right research, analysis and follow up customer segments
- Conduct A/B testing to optimize content interactions and secure customer relevance by optimizing each landing page
- Responsible for daily optimization and evaluation of our online touchpoints, components and customer relevance
- Collaborate cross functionally especially with Media Planners in the Customer Activation team making sure to evaluate commercial messages on site and in owned channels to ensure best commercial execution
- Collaborate closely with E-com Merch team to optimize push vs pull in product execution (customer demand vs business need)

**Qualifications**:
Being part of our omni journey means there is not one clear path. We ask of you to be open to change and take part in creating an organization for the future. This is an opportunity for openminded team players that by being curious, innovative and forward-thinking want to change our business and the whole industry. We ask you to be yourself, drive results, work towards goals and go for it with everything you’ve got.

Besides your personality we see that:

- You have a University Degree, preferably in Business, Economics or Fashion
- You have 2+ years of E-commerce experience and knowledge within Omni retail and Assortment
- You are experienced within e-com and understand the total digital eco-system and its synergies
- Strong data management skills - analytical, structured, ability to synthesize information, draw conclusions and confident presenting these
- Experience working in and/or consuming reports from AEM, Hybris, Tableau & Power-Bi

Additional Information
We invite you to listen to **“Shaping the Future of Fashion with H&M Central Europe” **and meet some of our team members as they introduce how we are changing the ways of working to create the best experience for our teams and customers.
- Shaping the Future of Fashion with H&M Central Europe - Web Browser
- Shaping the Future of Fashion with H&M Central Europe - Spotify

We are looking to have a mix of people that work in a way that optimizes our decision making, team performance and ultimately helps us reflect, respect and relate to our employees and customers.