Performance and Social Media Marketing Manager
Vor 5 Tagen
Our Benefits
Agile environment
Innovative product
Friendly and supportive environment
Experimentation
Great Location
Personal development opportunities
Office gym & shower
Flexible working hours
Home-office Friendly
Global customer base
PoolParty Semantic Suite is at the core of our daily business. Join a passionate team of developers, researchers and product managers and contribute to the leading semantic platform on the global market.
SWC values loyalty, brightness and innovation and rewards outstanding performance with increased responsibility and growth opportunities. We offer a great work-life balance and a company culture that is cutting-edge, ingenious, dynamic, collaborative and fun while relying on professionalism and the highest level of integrity from our employees. Honesty and reliability are at the core of our business ethos.
At Semantic Web Company you’ll work alongside great people with a wide variety of backgrounds, skills and talents. If you are interested in Semantics, are hardworking and most of all a team player and open-minded, then SWC might be the right fit for you.
**Job description**:
The Performance Marketing Manager is primarily responsible for the management of digital accounts and diversifying the channel mix using paid channels. They focus on campaign-specific results and drive the marketing department’s commercial performance.
You’ll be working with content developed by our marketing department and develop and run organic, pay-per-click and cost-per-acquisition campaigns. You will be in charge of managing the campaigns strategy, execution, and optimization across channels.
In this role you are also responsible for managing all of our social media accounts (LinkedIn, Twitter, YouTube, etc.) implementing strategies and tactics that grow our followers, engage and retain them, and help convert them into leads, customers, and active promoters of our company.
**Responsibilities**:
- Manage the strategy and setup of all paid campaigns.
- Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports.
- Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.
- Manage the company’s social media profiles and presence, including LinkedIn, Twitter, Youtube and additional channels that may be deemed relevant.
- Drive consistent, relevant traffic and leads from our social network presence.
- Optimization of target audience profiles while permanently testing and monitoring new content for audience interaction
- Engagement in social media presence creation of new and emerging social media platforms
- Create creatives for social media and paid ads
**Requirements**:
- In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google Ads), retargeting, social network advertising (Twitter, LinkedIn, and more).
- Experience handling marketing budgets and forecasting/reporting results.
- Ability to formulate appealing and audience tailored social media content. Develop short texts which are optimized for conspicuity and effect on recipients
- Experience in marketing automation tools such as Hubspot, Salesforce, or similar
- Experience in working with project management software such as Jira, Trello, Google Suite, or similar
- Graphic Design creation and editing for supportive visuals and videos
**Qualifications and experiences**:
- Experience in B2B marketing of a high-tech company
- Minimum 2 years experience in managing paid search, retargeting, social network advertising
- Marketing or Social Media Marketing Degree would be an advantage
**What We Offer**:
- A captivating and engaging environment working in the burgeoning fields of semantic technologies and artificial intelligence
- A most welcoming, collegial, and professional working atmosphere
- An attractive office with library, small gym, showers and relaxation zone, located centrally in the heart of Vienna (“the most liveable city in the world” according to ‘The Economist’), extremely easy to reach with public transportation
- An exciting, challenging but rewarding position in an agile, diverse and rapidly-expanding company
- Working with a diverse group of people where more than 65% are with international backgrounds and English as the main working language
- Working in a learning organisation with interesting training & development opportunities on individual but also team level
- Developed employee journey that enhances your professional growth, through: internal & external trainings, hands-on experience, radical experimentation days 3 times a year and many more
- A good work-life balance with the possibility to work from home and flexible working hours
- Ergonomic office equipment as well as complementary fresh fruit, coffee, tea
- State-of-the-art infrastructure
The cross salary offered (**full-time-equivalent**) is between EUR 43,000 and EUR 49.000 p.
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