Marketing Manager Specialty Laboratory Solutions

Do you want to help create the future of healthcare? Our name, Siemens Healthineers, was selected to honor our people who dedicate their energy and passion to this cause. It reflects their pioneering spirit combined with our long history of engineering in the ever-evolving healthcare industry.

We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sounds interesting?

Then come and join our global team as
Marketing Manager (f/m/d) to adapt and execute the global Marketing Strategy for Specialty Laboratory Solutions (Hemostasis/Hematology) - Central Eastern Europe (CEE).
Choose the best place for your work – Within the scope of this position, it is possible, in consultation with your manager, to work mobile (within Germany
).
Even more flexibility?
Mobile working from abroad is possible for up to 30 days a year under certain conditions and in selected countries.

This position can be located at the following locations in Central Eastern Europe:
Brno, Czech Republic
Istanbul, Tuerkiye
Uden, Netherlands
Vienna, Austria
Warsaw, Poland
Zurich, Switzerland
Your tasks and responsibilities:

• In your role as Marketing Manager, you are responsible for establishing and executing the Marketing strategy and plan in alignment with the CEE Head of Specialty Laboratory Solutions (SLS) Marketing to actively drive financial performance within the Hemostasis and Hematology business segment.
• You will take ownership in the respective product lines to determine the focus areas for the fiscal year. This includes commercial KPIs, product launches, communication and events.
• You will define and execute strategies to expand market coverage in CRM and strengthen our company's position in Hemostasis and Hematology diagnostics in CEE countries. Therein identifying growth opportunities, analyzing the competitive landscape, and recommending concrete actions to increase market share and profitability.
• You are responsible for updating and educating all stakeholders on product line news relevant for CEE. This includes presentations in regular SLS-Update Calls and product line dedicated training to sales and teams of product experts and ensure that it is being leveraged by sales to align commercial strategies with financial targets. Your business insights will help sales teams optimize customer segmentation, tender management, and pricing models.
• You serve as 1st and only point of contact for Global Marketing for e.g. guidance needed from countries, requests regarding business cases or product line development in CEE.

To find out more about the specific business, have a look at Laboratory diagnostics

Your qualifications and experience:

• You hold a university degree in a scientific field.
• Long years of experience in managing a product line within the Laboratory Diagnostics field is mandatory.
• Formal marketing training, such as a certificate or diploma in marketing, or equivalent relevant experience, is required.
• You have advanced knowledge of the In Vitro Diagnostics (IVD) market and deep technical and/or scientific knowledge in the responsible product lines.
• You have significant experience of working in the Clinical Diagnostics Marketplace, with experience of marketing and communicating to customers.

Your attributes and skills:

• You are Business fluent in English, any additional language spoken in CEE a plus.
• You have excellent presentation skills across various levels and functions.
• You have experience in managing and leading without authority.
• You are open to global travel up to 30%.

Our global team:
Siemens Healthineers is a leading global medical technology company. 73,000 dedicated colleagues in over 70 countries are driven to shape the future of healthcare. An estimated 5 million patients across the globe benefit every day from our innovative technologies and services in the areas of diagnostic and therapeutic imaging, laboratory diagnostics and molecular medicine, as well as digital health and enterprise services.

Our culture:
Our culture embraces different perspectives, open debate, and the will to challenge convention. Change is a constant aspect of our work. We aspire to lead the change in our industry rather than just react to it. That's why we invite you to take on new challenges, test your ideas, and celebrate success. Check our Careers Site at https://www.siemens-

As an equal opportunity employer, we welcome applications from individuals with disabilities.#myabilityshs

Wish to find out more before applying? Contact us: , if you wish to discuss any initial questions with our recruitment team. The contact person handling this job ad is Janina Blatt.

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To all recruitment agencies:
Siemens Healthineers' recruitment is internally managed, with external support permitted only when a qualified supplier has established a formal contract with us. Unsolicited candidate submissions and referrals, absent a current supplier contract, do not establish consent and are ineligible for fees. We delete and destroy unsolicited information, thus, would recommend you refrain from any such practices. Your adherence to our policies is appreciated.

Siemens Healthineers Germany was awarded the Great Place to Work certificate.