International On Premise Trade Marketing Activation Manager

vor 2 Wochen

Elsbethen, Salzburg, Österreich Red Bull Vollzeit € 38.168 - € 41.390 pro Jahr
Company Description

Are you ready to shape Red Bull's global presence in bars, clubs, restaurants and festivals by turning strategy into impactful consumer experiences?

Join our On Premise Sales Team in Salzburg as an International On Premise Trade Marketing Manager

Job Description

DEVELOPMENT OF GLOBAL ACTIVATION STRATEGY

You'll work closely with the agnostic insights team to identify trends and assess the overall market and consumer landscape in the On Premise environment. You'll translate insights into action by developing global activation concepts across all On Premise segments — from bars and clubs to catering accounts and restaurants. You'll shape the overarching approach for our On Premise portfolio, product, pricing, and promotion strategy. You'll create compelling price and promotion concepts that empower field teams to drive consumption at scale, always with a focus on executional excellence. With a continuous improvement mindset, you'll simplify the consumer journey and implement easy, effective mechanics to support impactful brand activations.

DEVELOPMENT OF GLOBAL COMMUNICATION ASSETS

You'll develop communication assets that build brand and product relevance while driving consumption at scale, supported by toolkits that enable quick and effective execution. You'll lead the ideation process in collaboration with internal teams and external creative partners, fostering innovation through strong, cross-functional teamwork. You'll work closely with various departments, leveraging internal expertise and resources to ensure high-quality, impactful outcomes across all initiatives.

SUPPORTING THE ORGANIZATION

You'll work in close alignment with key Red Bull markets to identify opportunities and needs, ensuring best-in-class activation and execution at the point of sale. You'll support sub-departments, such as Key Account Marketing, by addressing customer-specific requirements and tailoring solutions accordingly. Through close collaboration with priority countries, you'll help develop action plans and adapt global tools to local market realities—while gathering and sharing market insights & success stories to unleash opportunities for growth.

Qualifications

5+ years of Trade Marketing experience with global brands, including strong project and stakeholder management skills

University degree in Business, Marketing, or Project Management

Expert communicator with the ability to translate complex insights into actionable strategies, considering cultural and market differences

Strategic and analytical mindset, capable of identifying trends and developing innovative, insight-driven concepts

Proactive, adaptable, and resilient in fast-paced environments, with a solid understanding of the On Premise industry

Additional Information

Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is € 3.139 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary. 

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.

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