Content Lead

Content Lead (Content Production + Brand Execution + Growth) If you are ambitious, creative, and hungry to build a meaningful career, this is a rare opportunity. Portfolio Wealth is a fast‑growing wealth education brand built on strategic thinking, capability, and long‑term impact. Our mission is to help people break free from the “middle,” build real wealth, and design a life defined by intention, leverage, and sovereignty. You don’t need to be an expert on day one. You must bring strong creative foundations, hunger, discipline, and a drive to grow into a full‑stack operator. You’ll collaborate closely with our founder during content creation and take ownership of production, brand execution, publishing, and iterative improvements for both the founder’s personal brand and business identity. You’ll also have access to high‑level training, external mentors, and the systems needed to develop mastery. Joining at a pivotal stage, your creativity will directly shape our voice, presence, and the way our ideas reach and impact our audience. Instead of inheriting someone else’s system, you’ll help build one—and the growth that follows will carry your fingerprint. The Role: Three Pillars This role is structured around three core pillars. Your foundation is craft, curiosity, and discipline; mastery across all three is developed over time. Pillar 1: Content Production (Primary Focus) This is the heart of the role. Your ability to film, edit, and shape compelling content is the foundation everything else builds upon. Film short‑form and long‑form content across multiple environments Edit crisp, well‑paced videos for all major platforms Script and plan content with our founder to create clarity and impact Capture clean audio and strong visual storytelling Produce reels, tutorials, micro‑content, and repurposed pieces Assist in shoot direction and creative execution Maintain quality, consistency, and attention to detail Build repeatable workflows to streamline speed and output Pillar 2: Brand Execution (Secondary Focus) Create thumbnails, simple graphics, carousels, and branded templates Coordinate with our internal support team to bring creative assets to life Prepare content for workshops, events, and educational series Write strategic captions aligned with our tone Publish across Instagram, YouTube, LinkedIn, TikTok, and Facebook Organise digital assets and maintain clean project structures Maintain consistency in branding, message, and execution Pillar 3: Performance Improvement (Trainable Focus) You do not need prior analytics experience—curiosity, discipline, and a desire to understand why content performs are what matter. Review basic analytics (reach, watch time, retention, engagement) Identify performance patterns and insights Apply a simple improvement cycle: publish → measure → interpret → improve Test hooks, formats, thumbnails, captions, and posting times Make small improvements that compound over time Adopt a growth‑hacking mindset—an insatiable drive to reach and impact more people Use insights (with training) to sharpen creative decisions Who You Are You’re not just talented; you’re driven. You may not have every skill yet, but you’ve got the hunger to learn them fast. Whether early in your career or with a few years of experience, you want more than a basic content job or a social side hustle. You want: A challenge A brand you’re proud to build A mentor who’ll push your skillset further A path toward becoming a top‑tier brand manager Real industry exposure and creative freedom You take ownership, follow through, and bring discipline to your creativity. You value clean execution, clear thinking, and high standards—and you take pride in producing work that reflects that. You’re excited by the idea of helping build a content engine, not just working inside one. You want honest feedback, not comfort. You want to get better, faster—and you’re willing to do the reps. Must live in Gold Coast, QLD (so you can shoot with our founder). What This Role Is Not It is important to be clear about what this role is not: Not a casual creative role Not a fit for influencers or those seeking “content vibes” Not for anyone needing constant supervision Not suited to hobbyists or dreamers without execution Not ideal for those who take feedback personally Not a short‑term stepping stone This is a craft‑focused, high‑performance role for someone serious about building capability. Training, Mentorship & Support High‑level creative, editing, and production training External mentors in videography, editing, brand, and content performance Frameworks used by category‑leading personal brands A structured pathway to becoming a full‑stack operator Your growth will be supported—but your discipline and initiative will drive your development. Compensation & Growth Path Salary range: $85,000 – $100,000 per year plus performance bonus progression. Your starting salary will reflect your current capability across filming, editing, brand execution, and content production. As your capability develops and you take on greater ownership, there is opportunity for performance‑based progression and increased compensation. Why Portfolio Wealth Direct creative collaboration with our founder Skill development across filming, editing, branding, storytelling, and strategy A diverse environment: studio content, lifestyle shoots, workshops, events Opportunities to travel with the founder for content creation and collaboration Content that creates real impact in people’s lives A portfolio of work that reflects real capability A seat at the table where growth, investing, and high‑performance thinking are normal A clear pathway to becoming a nationally recognised creative operator Your work won’t sit in folders or fade in feeds—it will shape how thousands of people learn, think, and take control of their wealth. How to Apply Review our content across social platforms Understand our tone, philosophy, and direction Upload your CV and examples of your best work If confident, include a short intro video Must live on or near the Gold Coast Start date: January 2026. If this sounds like you, we would like to meet you. #J-18808-Ljbffr