Marketing Coordinator

Head of Commercial Operations @ R.I.C. Publications | Driving Strategic Growth, Revenue Operations & Team Enablement R.I.C. Publications is a leading educational publisher creating high quality, curriculum aligned resources for teachers across Australia and internationally. We are looking for a Marketing Coordinator to join our Commercial team and support the delivery of campaigns, content, and digital activity across multiple channels. This is a hands on, delivery focused role suited to someone with some experience in marketing who is ready to take ownership of day to day coordination, execution and reporting. You will work directly with the Head of Commercial Operations and contribute to marketing activity that reaches thousands of teachers and schools. We are open to full time or part time applicants. About the role You will coordinate and execute digital and offline marketing activity, ensuring campaigns run smoothly, on schedule and within budget. Your work will span email marketing, social media, basic SEO, website updates, content creation, and reporting through GA4. You will also help support the creation and implementation of local ANZ marketing tactics and activity in line with the overall strategy. This role is ideal for someone who enjoys a mix of creative and analytical work, is well organised, and wants to build strong generalist marketing skills. Key responsibilities Campaign coordination Plan and schedule campaigns in line with the commercial calendar Support the implementation of local ANZ marketing strategy and tactics within agreed budgets Coordinate email marketing, including drafting copy, briefing, building templates, segmenting lists and scheduling sends Upload, update and publish content across our websites Coordinate campaign assets, approvals and timelines Maintain the central marketing calendar and keep stakeholders updated Digital and content marketing Draft and publish copy for emails, social posts, webpages and promotional activity Create and resize simple digital assets such as banners and tiles using Canva Manage and maintain our social media channels, including scheduling posts and supporting engagement Assist with blog content, landing pages, product updates and digital samples Analytics and reporting Track basic marketing and website performance using GA4 Support campaign reporting including email metrics, social engagement and website traffic Critically analyse performance and identify low effort opportunities for improvement Monitor competitor activity and share insights with the Commercial team SEO and website support Action SEO updates such as titles, descriptions and metadata Update product listings and ensure content accuracy Support general website housekeeping and user experience improvements Events and brand activity Organise and attend marketing activities, conferences and events to raise brand awareness and preference Assist with logistics for conferences and events, including stand materials, merchandise, samples and shipping Support post event follow up and reporting General Assist with other marketing related tasks and responsibilities as required Skills and experience We are looking for someone with: One to three years’ experience in a marketing coordinator or assistant role A marketing, communications or similar qualification (or equivalent practical experience) Strong written communication skills for web, email and social Experience using common marketing tools such as Zoho Campaigns, CRM, Canva, Shopify or similar CMS Basic understanding of SEO and digital marketing principles Familiarity with Google Analytics 4 Strong organisation and time management skills Ability to work independently and manage multiple tasks at once Bonus but not required Experience in education, publishing or ecommerce Basic graphic design skills Copywriting experience Seniority level Entry level Employment type Full-time Job function Marketing and Sales Location: Perth, Western Australia, Australia #J-18808-Ljbffr