Digital Content Coordinator
vor 2 Wochen
Join to apply for the Digital Content Coordinator role at Epson Australia We are searching for a savvy and enthusiastic Digital Content Coordinator who will provide a strategic marketing approach focused on creating, publishing, and distributing content on all our digital channels. Join our Digital Marketing team and prepare content to attract attention, generate leads, and expand our customer base to increase online sales. Key Duties Write, edit, and proof‑read short‑form and long‑form content that aligns with the Epson brand voice, audience needs, and campaign objectives for email, social, web, blogs, landing pages, influencers, UGC, etc. Collaborate with internal and external stakeholders (product, brand, content agency) to gather product information and translate it into customer‑focused content. Select, brief, and manage content‑agency or influencer/UGC outreach and partnerships, ensuring deliverables meet quality, schedule, and budget requirements. Develop and execute influencer marketing initiatives: identify, brief, and manage influencers/UGC content creators; coordinate and finalize usage rights and track performance metrics. Monitor and report on key content metrics. Conceptualize, shoot, edit, and publish short‑form video content (social, Reels, TikTok, Stories, YouTube Shorts) that aligns with brand narrative and drives engagement. Act as primary liaison with external agencies and internal stakeholders to keep campaigns on track, provide feedback, and ensure alignment with brand objectives. Support the Digital Marketing Manager in planning, preparing, and executing EDMs within Salesforce Pardot (Account Engagement), including copywriting, building email templates, scheduling, and deployment. Assist with the setup and optimization of Pardot Engagement Studio flows, ensuring customers and prospects move through optimized nurture journeys based on scoring and behavioral triggers. Ideal Candidate 2–4 years of proven experience in digital content creation, social media management, email marketing, or similar roles. Creative thinker with strong writing, editing, and storytelling skills, able to tailor content for different product categories and channels. Hands‑on experience with EDM tools/marketing automation (Pardot, Mailchimp, HubSpot). Basic experience with Adobe Photoshop and Adobe Premiere Pro. Experience managing external agencies or freelance content creators. Proficiency with social media platforms and understanding of publishing workflows and metrics. Proven experience with short‑form video production or strong interest in building it. Strong organizational skills – able to juggle multiple campaigns, calendars, and deadlines. Data‑driven mindset with comfort interpreting analytics and applying actionable insights. Familiarity with basic CMS, basic SEO, keyword messaging, and digital best practices. Bachelor’s degree (or equivalent) in Marketing, Communications, English Literature, Digital Media, or related field. This role would suit someone who wants to work for a well‑known brand, has a passion for technology, loves a challenge, and has a creative mindset. If this sounds like the perfect role for you, click apply now For over 50 years Epson has been a global technology company and an innovator known for creating many world firsts in printing, projection, robotics, wearables and more. Our people are valued and supported, and we encourage growth of personal and professional goals. #J-18808-Ljbffr
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Digital Content Coordinator
vor 3 Wochen
Council of the City of Sydney, Österreich Epson Australia Pty Ltd VollzeitDigital Content Coordinator Epson is in search of a savvy and enthusiastic Digital Content Coordinator who can provide a strategic marketing approach focused on creating, publishing, and distributing content on all our digital channels. Join our Digital Marketing team, and prepare content to attract attention, generate leads, and expand our customer base to...
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