Marketing Specialist, Brand

Join to apply for the Marketing Specialist, Brand & Campaign role at BCU Bank Be among the first 25 applicants We’re looking for a Marketing Specialist who thinks creatively, is data driven and passionate about putting customers first. In this role, you’ll deliver integrated brand and campaign activity across retail banking, business banking and broker channels. You’ll get to stretch across digital, paid media, community engagement and local area marketing. Some days you’ll be shaping an always on digital campaign; other days you’ll be working with our retail network to get a new brand activation out the door. Key responsibilities Delivering B2C and B2B marketing plans across P&N Bank and BCU Bank. Managing campaigns from end to end, including creative development, delivery and reporting. Executing digital marketing and paid media activity with a focus on performance. Supporting brand activations, sponsorships, community engagement and local area marketing. Working with agency partners and internal teams to bring high quality work to life on time and on budget. Management of ongoing campaign reporting. Ensuring compliance and governance are rock solid across all marketing activity. What will you bring? At least 3 years’ marketing experience with strength in digital, campaigns and communications. Hands on knowledge of tools like Google Ads, Meta Business Manager and analytics platforms. The ability to interpret data and turn it into insight people can act on. A collaborative way of working and strong communication skills. A marketing degree or similar qualification. What we can offer you Work for a national multi-brand, customer‑focused organisation Enjoy flexible work arrangements An incentive scheme for exceptional performance Be supported with leadership and professional development 12 weeks paid parental leave for the primary care giver, and three weeks for the non‑primary care giver Generous discounts on home loans, personal loans, insurance and other banking products and services Up to two weeks’ additional purchased leave per year Two days’ paid volunteer leave each year to use with a community partner of your choice An Employee Assistance Program About us P&N Group is amongst the largest customer-owned banking organisations in Australia, represented by P&N Bank in Western Australia and BCU Bank in New South Wales and southeast Queensland. Our purpose is to enrich the lives of our customers and their communities. With over $9 billion in assets and a head office in Perth and corporate offices in Coffs Harbour and Brisbane, we service over 200,000 customers across Australia from all walks of life supported by over 600 employees in group services, retail banking, broker, and business banking roles. We believe our culture is a real point of difference, and our values – Focus on Members, Improve & Learn and Trust & Collaborate – are fundamental to our ways of working. We offer a collaborative and inclusive workplace where our people feel a strong sense of belonging, are recognised, invested in, cared for, and are part of something bigger. Recruitment process The process can include a phone screen, virtual and/or face‑to‑face interview, psychometric testing, reference checks and all relevant background checks. At P&N Group, we want to leverage the numerous benefits and innovative gains that a diverse workforce brings, and especially the high engagement that comes from a culture built on belonging and inclusion. We encourage people of all abilities, backgrounds, identities, ages and cultures to apply. If you need assistance or require flexibility to be able to fully participate in the application process, please email us at Closing date: 16th January 2026 Seniority level Associate Employment type Full‑time Job function Marketing Industries Financial Services and Banking #J-18808-Ljbffr