Data Scientist- Marketing

Overview Join to apply for the Data Scientist- Marketing role at AMP . Get AI‑powered advice on this job and more exclusive features. Help people create their tomorrow, while you create yours. We help people with their banking, super, retirement and finances through upturns, downturns, recessions, and major life transitions. Every day, we help people see and make more of their financial potential, so that they can create their tomorrow. And we've been doing it for over 175 years. If we do our job well, we genuinely add to the prosperity of our country and its people. Responsibilities This role is instrumental in advancing AMP's data‑driven marketing capabilities through the development and application of advanced analytics, predictive models, and statistical techniques. By uncovering deeper insights and future trends from complex customer, campaign, and business data, this role enables AMP to deliver more personalised, effective, and measurable marketing strategies across business units. Working closely with marketing managers, product teams, and senior stakeholders, the Marketing Data Scientist translates business questions into analytical solutions, providing robust evidence to inform and optimise marketing investment, targeting, and strategy. The role also brings innovation to the marketing analytics function, introducing new methodologies and automation to drive continuous improvement and competitive advantage. Qualifications Demonstrated experience in a data science, advanced analytics, or similar role, with demonstrable impact in marketing, customer, or commercial domains Tertiary qualifications in a quantitative field such as statistics, mathematics, computer science, data science, or a related discipline Proven expertise in developing, validating, and deploying machine learning and statistical models using Python, R, or similar tools Hands‑on experience with data wrangling, feature engineering, and working with large, complex, and unstructured datasets Proficiency in data visualisation and storytelling, with experience in tools such as Power BI, Tableau, or similar Strong understanding of marketing concepts, customer segmentation, lifecycle marketing, and campaign optimisation Experience in cloud‑based analytics environments (e.g., AWS, Azure, GCP) and version control (e.g., Git) Familiarity with data privacy, security, and governance requirements in a regulated environment Experience working collaboratively with cross‑functional teams, including marketing, product, and technology Why you'll love working at AMP Doing what we've always done is not an option, so your clever ideas will get airtime here. You'll be encouraged to speak up and try new things. If they don't work, we move on – better for it. We know there's no one way of doing things. So, you won't have to sacrifice who you are or how you work to fit in here. We're inclusive and flexible in many of the ways you'd expect. And in some of the ways you wouldn't. As long as your health and wellbeing come first – at home and at work. In fact, most of what makes AMP such a welcoming, enjoyable place to work are our people. Wherever you go, you'll find moments to connect, feel valued and do meaningful work. Whether it's through our first‑class leaders who are invested in you and your success, through year‑round opportunities to volunteer, fundraise and give back to the community, or in the everyday challenges you face as we work together to strengthen this great organisation – challenges that will stretch you, amplify your potential and compound the impact you have. Inclusion and diversity We believe in the power of inclusion and diversity. We're dedicated to fostering inclusion, diversity, and a warm feeling of belonging at AMP. It sparks creativity, ignites innovation, and turns up the dial on the quality of our decisions and performance. This not only makes our workplace more engaged but also leads to better connections with our customers. We're your allies in the search for the perfect fit – when you apply, let us know how we can support you to put your best self forward during our selection process. We're also committed to enhancing employment opportunities for Aboriginal and Torres Strait Islander people, so we enthusiastically encourage candidates from these backgrounds to apply and explore our Reconciliation Plan on our website. Ready to create your tomorrow? If you're someone who sees opportunity where others see challenge, come and work with us in smart, progressive ways as we transform an iconic Australian brand for the future. And, through a series of career‑defining moments, create your own tomorrow. Don't procrastinate We review applications when we get them, and if we discover the ideal candidate, we may close the role earlier than the advertised close date. Looking forward to meeting you. Details Seniority level: Associate Employment type: Full‑time Job function: Information Technology #J-18808-Ljbffr