Senior Manager, Field Marketing
vor 1 Monat
Develop and execute regional field marketing plans aligned with Ogury's overall marketing and sales objectivesLeverage market insights to identify campaigns to resonate with key stakeholdersCollaborate closely with the Sales teams to ensure marketing initiatives align with revenue targets, providing them with the tools and resources needed for successPartner with Product Marketing and Communications to translate product positioning and messaging into impactful field marketing campaignsImplement brand-building initiatives across the region, ensuring a consistent brand message that resonates with target audiencesLeverage a mix of online and offline channels, including webinars, workshops, industry events, and digital advertising, to maximize brand exposureIdentify and nurture customer advocates, leveraging their stories and successes to drive case studies, testimonials, and referralsOrganize and host customer events, roundtables, and forums to foster deeper relationships and gather valuable feedback for product developmentEstablish and monitor KPIs for field marketing initiatives, providing regular reports on campaign performance, lead generation, and ROIOptimize processes and workflows to ensure efficient execution of marketing activities, including budget allocation, event logistics, and content creationConduct ongoing market research to stay ahead of industry trends, identifying opportunities for thought leadership and market differentiationPerform competitive analysis to understand market positioning and inform marketing strategies that highlight our unique value propositionAbout you
Extensive experience within marketing rolesExceptional strategic thinking and problem-solving abilities, with a keen understanding of market dynamics and customer behavior.Excellent communication and interpersonal skills, with a proven ability to build and nurture relationships with customers, partners, and stakeholdersDirectly manage a team providing mentorship, guidance, and performance feedback to drive successful field marketing campaigns and initiatives.Experience in storytelling: drafting content that has impactProficiency in utilizing marketing automation and analytics platforms, such as HubSpot, Google Analytics, and CRM systems, to track and measure campaign performanceExperience in scaling marketing efforts in high-growth environment, demonstrating adaptability and agility in a rapidly changing landscapeEagerness to contribute to a culture of innovation, collaboration, and continuous improvementExperience within Adtech is preferredWhat we can offer you- You’re challenged to find a company that offers the market a truly best in class product solution, future proof to any of the anticipated changes to the digital marketing world, but most importantly offers you a culture to grow and thrive. Ogury provides this, and promises an enviable team.- The entire digital advertising system has to move to a privacy first model void of any cookies or online identifiers. Ogury is already there and is fit for purpose. This is an opportunity to join a progressive company, and to be a leader not a follower.- Enviable team culture, incredibly supportive and welcoming- Competitive salary- Health Insurance covered- 25 days annual leave- Flexible work arrangements, including 3 days working from homeJoin now, whilst we are still small, and help grow Ogury into asuccessful business within ANZ At Ogury we are a group of creative thinkers and action-takers that thrive in a diverse and inclusive workplace.
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