Media Account Director

Overview We''re a Melbourne-based digital agency that cuts through the noise. Strategy, data analysis, targeting, and smart channel selection – that''s what we do. We work across media planning and buying, website development, CRM integration, and marketing automation for clients who want results, not just reports. Our team is tight-knit, collaborative, and pragmatic. We''re big enough to work with established brands across property, not-for-profit, transport, retail, and B2B sectors, but small enough that your work actually matters. The Role We''re looking for a Media Account Director who can think strategically and get their hands dirty. You''ll own paid media campaigns from pitch to performance analysis, working directly with clients who expect smart thinking and measurable results. This is a 12-month maternity cover role. We''re open to either full-time or part-time arrangements – just let us know your preference when you apply. For full-time, you''ll work Tuesday to Thursday from our Yarraville office, Monday and Friday from home. What you''ll own Client relationships across all paid media accounts – from day-to-day collaboration to presenting to senior stakeholders End-to-end campaign delivery across Google Ads (Search, Display, Performance Max, YouTube), Meta, LinkedIn, programmatic, and traditional media (radio, OOH, publisher partnerships) Media strategy development, pitch presentations, and securing new business Audience strategy including custom audiences, lookalike targeting, and first-party data segmentation Structured A/B testing across creative, audiences, and bidding strategies Budget management, media negotiation, and financial reporting Conversion tracking setup and maintenance (GTM, GA4, Meta Events Manager, LinkedIn) Performance reporting with actionable insights and strategic recommendations Landing page CRO opportunities and cross-channel optimisation Collaborating with our creative, dev, and content teams to deliver integrated campaigns What You Bring Experience: 5+ years managing end-to-end media campaigns across digital and traditional channels Deep hands-on experience with Google Ads, Facebook Business Manager, and LinkedIn Campaign Manager Track record of implementing tracking solutions via Google Tag Manager, GA4, Meta Events Manager Working knowledge of WordPress/CMS, CRM platforms, email marketing, and customer journey mapping Bonus: experience with Canva, Photoshop, or Illustrator Skills: You can present complex media strategies to clients who may not speak the language – and make it click You're comfortable managing multiple campaigns while juggling internal teams and external partners Numbers don't scare you. You analyse data, spot opportunities, and translate findings into stories clients actually understand You adapt fast when platforms change (because they always do) You're meticulous about campaign setup, tracking, budgets, and reporting – no detail too small Requirements: Full rights to work in Australia Why This Role Real ownership: You're not just executing someone else's strategy. You'll shape media plans, pitch new business, and drive client growth. Diverse work: Property launches, not-for-profit campaigns, B2B lead generation, retail activations – you won''t get bored. Small team benefits: Direct access to leadership, your ideas get heard and implemented, less bureaucracy. Hybrid flexibility: Three days in our Yarraville studio (where collaboration actually happens), two days at home. What happens after 12 months? We''re transparent: this is maternity cover. However, our team is growing, and strong performers often find their way into permanent roles or other opportunities within Attractor. What We Offer Competitive salary (market rate for 5+ years experience) Hybrid working arrangement Work with established brands on meaningful projects Be part of a team that values pragmatism over politics Apply Send your CV and a brief cover note telling us: Whether you''re interested in full-time or part-time About a campaign you''re particularly proud of and why – tell us what you actually did (not just what the team did), what the results were, and what you learned Attractor is an equal opportunity employer. We value diversity and encourage applications from people of all backgrounds. #J-18808-Ljbffr