Segment Gtm Manager

About the Role We're looking for a Segment Go‑To‑Market (GTM) Manager to shape and execute data‑driven strategies that drive acquisition, retention, and revenue growth within your assigned segment. In this senior individual contributor role, you'll report to the Head of Segment GTM and work cross‑functionally with Product, Marketing, Sales, and Operations to turn insights into measurable pipeline and commercial outcomes. This role follows Vocus's hybrid working model (two days per week in the office) and may involve occasional travel to customer or industry meetings. No security clearance or shift work is required. What You'll Do Segment Strategy & GTM Execution Define the commercial approach for your segment. Translate customer, marketing, and competitive insights into actionable sales plays. Partner with Analytics to embed predictive insights into GTM plans. Work with Sales Operations to ensure smooth execution. Contribute to annual segmentation design using data‑driven insights. Acquisition & Retention Playbooks Develop and maintain playbooks for acquisition, retention, and upsell initiatives. Monitor performance and adjust plays in collaboration with Analytics and Sales Ops. Business Review & Reporting Prepare segment insights for monthly and quarterly business reviews. Highlight gaps, performance drivers, and action plans. Stakeholder Management Act as the key liaison between Segment Sales, Analytics, Marketing, Product, and Operations. Advocate for segment priorities in planning and resource allocation. What You'll Bring 5–10 years in commercial strategy, revenue management, or GTM planning. Proven experience in B2B sales and multi‑segment GTM execution (telecommunications or technology preferred). Track record of driving revenue through strategic plays or campaigns. Experience working with analytics/data science teams to interpret insights. Exposure to sales operations and incentive programs (highly desirable). Strong ability to manage cross‑functional stakeholders and deliver end‑to‑end initiatives. Key Skills Commercial & Strategic Thinking – Expert Analytical & Data‑Driven – Expert Cross‑Functional Collaboration – Expert Project & Program Management – Expert Communication & Presentation – Expert Operational Understanding – Proficient Customer Focus – Expert What We Offer Diverse and dynamic teams with a supportive and inclusive culture. Supportive career development plans with comprehensive ongoing training, support, and development opportunities. Flexible hours and a hybrid working environment. Generous discounts on power, gas, mobile and internet; plus, discounts to over 400 retailers. Competitive leave options, including anniversary leave, purchased leave, parental leave, volunteering leave, study leave. Study assistance programs to excel your personal growth, learning and development. Health and wellness offerings, including access to our wellbeing initiatives that can help you from a financial, psychological, and physical perspective. Working at Vocus is never just a job – it's personal. We're crazy about our customers and believe our people are the difference. Our wonderfully diverse team and a vibrant culture define us. We care about the impact we have on our people, our customers, and our communities and are committed to operating as a responsible, ethical business. We pride ourselves on setting audacious and ambitious goals and believe that we can play our part in changing the Australian telecommunications landscape and make a fundamental difference to people's lives. With us, you'll have the opportunity to lead and inspire teams, work on projects that are shaping the future of telecommunications and become part of a culture that thrives on creativity, encourages new ideas, and provides a collaborative and inclusive environment. About Us As Australia's specialist fibre and network solutions provider, we own and operate 25,000 km of secure, high‑capacity fibre connecting people, businesses, governments, and communities across Australia to the world. Through our well‑known retail brands, we deliver simple and affordable broadband, mobile, voice and energy services with the purpose of Building Critical Connections. Enabling Better Possibilities. Join Us Ready to take the next step? If you like the sound of this role and think you'd do a great job, but are worried you don't tick every box, we encourage you to back yourself – we know that diverse groups are less‑likely to apply for roles they're not 100% qualified for, but just as likely to succeed at them We are a proud equal opportunity employer committed to providing a safe, diverse, and inclusive working environment where all our team members feel like they belong. We know diversity makes us stronger and we encourage applications irrespective of background, age, origin, gender, sexual orientation, identity, or ability. If you feel comfortable, please let us know if you have any accessibility requirements upon application, so we can make any adjustments required to support you throughout our recruitment process. #J-18808-Ljbffr