Creative Strategist

vor 4 Wochen

City of Melbourne, Österreich Launcher Lab Vollzeit

We’re looking for a Creative Strategist who can bridge the gap between data and storytelling. This role is perfect for someone who understands that in performance marketing, creativity isn’t just about looking good; it’s about driving results. You will work closely with our performance marketing team to develop creative strategies that convert, scale, and iterate based on real-world data. About the Role As a Creative Strategist at Launcher Lab, you will be the creative force behind campaigns that need to perform in the wild world of Facebook, Google, LinkedIn, and beyond. You will translate client goals and market insights into thumb‑stopping creative concepts that drive measurable business outcomes. What You’ll Do Develop creative strategies for performance marketing campaigns across Facebook, Google, LinkedIn and more Translate data insights and audience research into compelling creative briefs and concepts Design creative testing frameworks to rapidly iterate and optimise performance Generate multiple creative concepts and angles for A/B testing and creative velocity Brief designers and video producers on creative executions Analyse creative performance data to identify winning patterns and optimisation opportunities Participate in client strategy sessions and present creative strategies with confidence What We’re Looking For Essential: 3+ years experience in creative strategy, preferably within performance marketing, digital advertising or e-commerce Deep understanding of Meta (Facebook/Instagram) advertising creative best practices and formats Experience with creative testing methodologies and A/B testing frameworks Strong analytical skills with the ability to translate data insights into creative action Portfolio or case studies demonstrating creative strategy work and results Data‑curious – you love digging into the numbers to understand what makes creative tick Creatively agile – you can generate multiple concepts quickly and aren’t precious about your ideas Clear communicator – explain creative strategy and rationale to clients and team Results‑oriented – you measure success by performance metrics, not awards Self‑directed – you can manage your time and deliver without hand‑holding What We Offer Part‑time role (20 hours/week, flexible) Fully remote with flexible hours High‑impact work on multi‑million dollar campaigns Data‑driven culture that values creative velocity and quick iteration Small, talented team with deep expertise Potential to expand hours or move to full‑time as the agency grows Seniority level Mid‑Senior level Employment type Part‑time Job function Marketing and Sales Advertising Services #J-18808-Ljbffr

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