Head of Marketing
Vor 5 Tagen
ABOUT THE COMPANY
Mocka are passionate about inspiring your everyday living. Since their humble beginnings in 2007, starting with nursery furniture in New Zealand, Mocka have grown into a brand that delivers you the best possible product for every room in your home and every life stage. At their core, Mocka believe that design belongs to everyone, which is why the collections are designed to be affordable without compromising on quality or style.Acquired by the Adairs Retail Group in 2021, Mocka has encountered continued growth ever since, and now look to drive their footprint and operations further, through a new and innovative approach to building brand awareness.
ABOUT THE ROLE
The Head of Marketing and Digital will inherit a marketing proposition that is already strong across brand, digital and technical performance. However, through a creative and innovative approach, the Head of Marketing and Digital will build an all-encompassing go-to-market strategy, that brings a sense of greater cohesion across all brand and digital marketing initiatives. The Head of Marketing and Digital will also:Develop, drive and implement the Mocka marketing strategy and roadmap in alignment with the overall business strategyAct as a digital, ecommerce and marketing leader, ensuring the continued development of multiple digital projects and providing strategic direction, from concept inception through to implementationLead with a marketing excellence mentality, through high standards and having complete governance of the full marketing estate (e.g. website, social media, email, advertising, search, CRM, brand, etc.)Focus on the continued optimisation of the website, driving traffic and strengthening acquisition, retention and conversion effortsLead and manage the marketing team, providing guidance, mentorship and fostering a culture of innovation and continuous improvementEnsure communication between departments (namely supply chain, product, and merch planning) remains transparent and consistent, to ensure accurate trading, delivery of stock and superior customer experience
ABOUT THE CANDIDATE
You will be an accomplished marketing and digital professional, ideally with a strong track record of success within the consumer goods industry. With demonstrable experience built within a pureplay or ecommerce focused operation, the Head of Marketing and Digital will also possess:Proven ecommerce ability, ideally having had some exposure to ShopifyExperience in developing and deploying marketing strategy within a high growth businessStrong people management experience, and the ability to motivate and inspire small and growing teamsStrong stakeholder management ability, and prior experience working with and presenting to Executive TeamsA people-centric, collaborative, and innovative approach to marketing excellence
WHAT’S ON OFFERJoining one of Australia & New Zealand’s greatest pureplay success storiesAn inner-north office location, with parking and access to public transportAn opportunity to drive strategic change and growth for a major consumer brandLeading an accomplished and high performing team, and reporting into C-SuiteJoining a people-centric, celebratory, and warm company cultureAttractive package on offer + STI + Benefits
Six Degrees Executive acknowledges the Traditional Custodians of the lands on which we work and live. We are also committed to equal opportunity and strive to promote diversity, inclusion, belonging, flexibility, and accessibility in all that we do.
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