Global Head Of Marketing Brand Zumtobel

vor 2 Monaten


Dornbirn, Österreich Zumtobel Group Vollzeit

The Zumtobel Group is an international lighting group and a leading supplier of innovative lighting solutions, lighting components and associated services. With its core brands, Zumtobel, Thorn and Tridonic, the Group offers its customers around the world a comprehensive portfolio of products and services. ZUMTOBEL We are passionate about designing and producing light that empowers humans and brings architecture to life. We continuously push the boundaries in our search for perfection through timeless design, technical excellence, superb craftsmanship and efficient performance. Our lighting is designed for our customers and their individual aspirations. leading and transforming our Marketing Brand Zumtobel As visionary, dynamic and forward-thinking Head of Marketing you set up our Zumtobel brand strategy with a strong emphasis on strengthening the positioning of Zumtobel as a premium brand in the market. You lead a team of international marketing-experts and you are steering functional local market tiers to transform and implement the global Zumtobel brand strategy. brand communication, targeted marketing campaign management, digital marketing techniques,..) You nurture and drive a culture of innovative initiatives within the marketing team to increase the Net Promoter Score (NPS) by enhancing customer experiences. You are evaluating the effectiveness of your marketing initiatives. and using this data to adapt or start additional marketing campaigns. Inspiring collaboration & managing stakeholder:
You are inspiring interdisciplinary and provide a level-one interfaces with all relevant stakeholders (Application- and Product-Management), especially with sales and marketing within the countries that they passionately get behind your premium brand strategy to ensure brand consistency across all touchpoints along the value chain. You have excelled in comparable Marketing Brand managerial roles (+5 years' experience), where you have already successfully worked in a premium segment and developed, implemented, and overseen a repositioning of a premium brand. Completed bachelor's degree:
You have completed a bachelor's degree in marketing, communication, business administration or a related field. Digital & operative marketing expertise & strategic thinking :
With an emphasis on digital marketing channels, you contribute a wealth of expertise in cutting-edge marketing techniques and tools (Social Media and Content & Performance marketing). All of the aforementioned points are supported by your ability to develop a premium brand strategy, concentrate on it, and have a keen operational grasp to coordinate regional and international marketing initiatives. Empowering communication & fluency English:
You have exceptional communication and stakeholder engagement skills with the ability to inform, influence and challenge confidently across all levels, bringing together interdisciplinary, decentralized and remote teams into an outstanding success. You are fluent in English;
German languages skillsare beneficial and any other languages are a bonus and greatly appreciated. You are excited to visit and foster team cohesion across all locations of the Zumtobel Lighting Marketing team, with approximately 30% travel commitment. a company with many benefits Successful, international group with family DNA. International perspective Be part of a network of creativity and high-tech and contribute to an ecosystem that enables you to realize your potential within multinational, intercultural teams.



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