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Senior Brand Manager
vor 1 Monat
Job Description:
At Mars Pet Nutrition we have the ambition to create A Better World for Pets and Pet Parents by leveraging our global mega brands to deliver purpose-driven, superior propositions, premium experiences and category building breakthrough innovation that win with pet parents across diverse markets and cultures.
This role will lead the strategic agenda for two of our mega brands, MY DOG and PEDIGREE to maximise its growth opportunities and ensure the brand is consistently communicated across all touch points. You will lead the development of the 3-year growth plans and be responsible for delivery of the innovation pipeline, media strategies, activation strategies and the development of the supporting toolkits to enable execution with excellence by our category, shopper & sales teams, supported by the leadership of the Portfolio Director.
- University Graduate - Ideally within business / marketing
- A proven high performing Senior Brand Manager/Marketing Manager with >8 years’ experience in Brand Marketing, ideally in FMCG
- In depth understanding, knowledge and practical experience in consumer marketing with both global and regional experience.
- Demonstrated experience in managing multiple brands / categories & leading cross function teams and / or developing team members
- Experience across Category / Shopper function would be of benefit.
- Have ownership of the 3-year Growth Plans across Media, Innovation & Activation. You are responsible for managing a successful transition into deployment (led by our Shopper Activation Team) and you will work collaboratively to bring the full plan to life
- Lead and report on Brand Strategy & performance
- Own your brand comms strategy (leveraging where possible, work from the US), Creative Development & Budget Management
- Create and lead projects for the launch of your Innovation Pipeline & ensuring brand consistency in market working alongside R&D, Supply & Finance to build viable offers
- Genuine career progression with a focus on you and your career goals. Best-in-class learning and development support from day one, including access to our in-house Mars University.
- Global health and wellbeing program to support flexibility and work-life balance.
- Opportunity to make a difference with our volunteer and ambassador programs.
- Be part of a company that is contributing to making the world a better place today and every day through on our sustainable generation plan.
- A culture that offers collaboration, leadership and rewards you for the role you play within Mars.
Candidates must have valid working rights in Australia. Mars does not accept agency applications.
Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.
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