Head of Digital, CRM
Vor 4 Tagen
About the Company
Our client is a leader in the hospitality industry, known for revolutionising customer engagement through digital transformation, loyalty innovation, and MarTech advancements. With a strong national presence, they are at the forefront of creating exceptional customer experiences, leveraging first-party data, AI-driven automation, and cutting-edge marketing technology to drive loyalty and retention. As they continue to expand, they are seeking a strategic Head of Digital, Loyalty & CRM to lead their omnichannel engagement strategy and futureproof their digital marketing capabilities.
About the Role
This is a unique opportunity to drive loyalty, CRM, and digital innovation for a leading hospitality brand. Reporting directly to the CMO, you will take ownership of digital engagement, customer data strategy, and marketing automation. This role is instrumental in shaping the future of customer experience, with a clear path to expanded leadership responsibilities.
Key Responsibilities
- Develop and execute a comprehensive digital & CRM strategy to enhance customer retention and engagement.
- Own and optimise MarTech platforms, including Braze (CRM), mParticle (CDP), and Google Analytics.
- Lead a team across Loyalty & Customer Experience, driving high-performance outcomes.
- Oversee SEO, SEM, and paid media strategies, collaborating with agencies and internal teams.
- Drive app and loyalty program engagement, ensuring continuous growth and optimisation.
- Leverage AI-driven personalisation and automation to enhance digital marketing effectiveness.
- Work cross-functionally with Finance, IT, and Digital Developers to align strategies with business goals.
- Monitor and report on CRM, loyalty, and digital performance metrics, providing actionable insights.
- Mentor and develop direct reports, fostering an innovative and data-driven culture.
- Manage agency relationships, with a long-term vision to bring performance marketing in-house.
About You
We're looking for a strategic, data-driven leader with a passion for digital transformation and customer loyalty.
Experience & Technical Skills
- Strong background in digital marketing, CRM, or loyalty marketing.
- Experience in hospitality, QSR, sports, or high-frequency customer engagement industries is highly desirable.
- Proficiency in Braze, mParticle, Google Analytics, and performance marketing tools.
- Expertise in SEO, SEM, paid media, and omnichannel customer engagement.
- Strong data analytics and segmentation skills to optimize marketing initiatives.
Leadership & Strategic Thinking
- Proven experience in mentoring and leading teams.
- Ability to translate data insights into strategic marketing decisions.
- Experience working cross-functionally with internal stakeholders and external agencies.
- A forward-thinking, innovative mindset, with a focus on digital transformation.
Why Join?
- Lead high-impact digital transformation projects within a fast-paced, innovative organisation.
- Work with a collaborative, high-performance team dedicated to customer engagement excellence.
- Be at the forefront of MarTech, AI-driven automation, and data-driven decision-making.
- Clear career progression opportunities into senior leadership roles.
- Hybrid work environment, offering flexibility and work-life balance.
Apply Now
If you're ready to make a significant impact in digital and CRM strategy, click APPLY or reach out to Nicole Cooke at [emailprotected] or 0483 953 976. If this role isn't the perfect fit, but you're open to exploring opportunities in digital and eCommerce, connect with Nicole on LinkedIn.
Six Degrees Executive acknowledges the Traditional Custodians of the lands on which we work and live. We are also committed to equal opportunity and strive to promote diversity, inclusion, belonging, flexibility, and accessibility in all that we do.
Should you require assistance in your interactions with us or through a recruitment process, please let us know so we can provide adjustments for you.
#J-18808-Ljbffr-
Head of Digital Growth
vor 10 Stunden
Wien, Wien, Österreich Lingvano VollzeitWe are Lingvano, a company dedicated to bridging the gap between Deaf and hearing communities through innovative solutions. Our mission is to empower individuals by providing access to sign language courses, Deaf culture lessons, and community engagement.We are seeking a skilled Head of Marketing to drive our marketing strategy and team, focusing on scaling...
-
Head of Digital, Da
Vor 4 Tagen
Wien, Wien, Österreich at VollzeitHead of Digital, Data & Cyber Security - MaritimeWe currently have an outstanding leadership opportunity for a talented leader to join our Digital, Data & CyberSecurity (DDC) organisation as Head of DDC for our Maritime business. This role will ideally be based out of Adelaide, Melbourne or Sydney.As a key member of the Maritime DDC leadership team,...
-
Head of Digital Workplace
Vor 4 Tagen
Wien, Wien, Österreich at VollzeitHead of Digital Workplace / End User ServicesOur client, a leading banking organization, is looking for a Head of Digital Workplace solutions. This role involves merging two separate brands into one.This is an exciting opportunity to support the business through a phase of growth, change, and transition. You will be responsible for delivering a world-class...
-
Head of Digital Banking Delivery
vor 1 Woche
Wien, Wien, Österreich Erste Digital GmbH VollzeitOne bank.Many career paths.#makeITmatterWe are part of Erste Group – the largest banking group in Central and Eastern Europe with more than 2,500 branches and over 45,000 employees. Our more than 2,000 IT experts and enthusiasts are the bank's Digital Muscle.With top notch technology, we drive the realization offers the Group's vision: To provide human...
-
Head of Digital Banking Delivery
Vor 4 Tagen
Wien, Wien, Österreich Erste Digital GmbH VollzeitOne bank.Many career paths. #makeITmatter We are part of Erste Group – the largest banking group in Central and Eastern Europe with more than 2,500 branches and over 45,000 employees. Our more than 2,000 IT experts and enthusiasts are the bank's Digital Muscle. With top notch technology, we drive the realization offers the Group's vision: To provide human...
-
Head of Digital Banking Delivery
Vor 4 Tagen
Wien, Wien, Österreich Erste Digital GmbH VollzeitOne bank.Many career paths. We are part of Erste Group - the largest banking group in Central and Eastern Europe with more than 2,500 branches and over 45,000 employees. Our more than 2,000 IT experts and enthusiasts are the bank's Digital Muscle. With top notch technology, we drive the realization offers the Group's vision: To provide human banking in...
-
Head of Sales
vor 3 Wochen
Wien, Wien, Österreich Michael Page International (Austria) GmbH VollzeitSpannende Herausforderung mit eigenverantwortlicher ArbeitsweiseSpannende und abwechslungsreiche VertriebsaufgabeFirmenprofilUnser Kunde, eines der renommiertesten Österreichischen Verlagshäuser, sucht zum nächstmöglichen Eintritt einen erfahrenen Head of Sales (m/w/d).Das Unternehmen agiert mitunter als Werbepartner und richtet sich an ein...
-
Head of Digital Applicions
Vor 4 Tagen
Wien, Wien, Österreich at VollzeitAbout the RolePrimary Objectives & ResponsibilitiesDynamics 365 Implementation & Post-Go-Live StabilisationLead the Dynamics 365 (D365) implementation and post-go-live stabilisation, ensuring system optimisation, performance tuning, and ongoing environment management;Proactively manage and optimise the Dynamics 365 environment, ensuring a stable and scalable...
-
Head of Archives Unit
Vor 2 Tagen
Wien, Wien, Österreich Digital Preservation Coalition VollzeitWe are looking for a highly skilled Head of Archives Unit to lead our Archives Unit.About the RoleThe Head of the Archives Unit is responsible for overseeing the preservation of our historical records, ensuring their authenticity, reliability, and usability. The ideal candidate will have a deep understanding of archival processes, workflows, and management...
-
Wien, Wien, Österreich Digital Preservation Coalition VollzeitVacancy for Head of the Archives Unit at the International Atomic Energy Agency3 November 2023Net base salary starting at US $64121Fixed TermOrganizational SettingThe Department of Management's Division of General Services (MTGS) provides support functions to the IAEA through its four Sections, namely the Archives and Records Section (ARMS), the Commissary...
-
Head of Digital Banking Delivery
vor 1 Woche
Wien, Wien, Österreich Erste Bank Vollzeitjobinhalt: 0: One bank.Many career paths. #makeITmatter Head of Digital Banking Delivery (all humans) Location: Vienna, Wien, Austria Working-Hours: fulltime_permanent Division: Group Digital Banking Company: Erste Digital Apply now We are part of Erste Group - the largest banking group in Central and Eastern Europe with more than 2,500...
-
Digital Preservation Specialist
Vor 2 Tagen
Wien, Wien, Österreich Digital Preservation Coalition VollzeitThe Digital Preservation Coalition is seeking a highly skilled Digital Preservation Specialist to lead its Archives Unit.About the RoleThe Head of the Archives Unit is responsible for supervising the Archives Unit team, planning and managing activities to deliver effective and efficient archival services. They must have a deep understanding of archival...
-
Lefor&: Junior Assistant to Head of Digital
vor 3 Wochen
Wien, Wien, Österreich join VollzeitHallo Wir von Lefor Oberbauer sind eine etablierte WienerKommunikations-Agentur mit namhaften Kunden, aber auchEigenveranstaltungen, wie dem Wiener Kabarett Festival. DigitaleKommunikation in Form von Gamification Programmen, ist ein fixerBestandteil unserer täglichen Tätigkeit.Wir suchen Dich als Junior "Assistent to Head of Digital".AufgabenDEIN...
-
Head of Digital Marketing
vor 10 Stunden
Wien, Wien, Österreich Journi GmbH VollzeitJob SummaryWe're seeking a highly motivated and like-minded individual to join our team as a Chief Marketing Officer. As a key member of our leadership team, you'll be responsible for developing and executing a strategic, data-driven marketing roadmap that drives growth, brand positioning, and customer retention.You'll manage and optimize multi-channel...
-
Head of Architecture
Vor 4 Tagen
Wien, Wien, Österreich at VollzeitWe're partnering with a nationally recognized retailer in their search for an accomplished Head of Architecture. This strategic leadership role is responsible for defining and executing the overall architectural vision that supports the organization's goals and digital transformation journey. As Head of Architecture, you'll oversee a talented team of...
-
Head of Acquisition Stregy
Vor 3 Tagen
Wien, Wien, Österreich at VollzeitAdd expected salary to your profile for insights.Recognition @ Latitude: Education support, Better giving programme with charity partners, Latitude matches dollar for dollar and Community partner days.Flexibility @ Latitude: Flexible work arrangements - balance work and personal responsibilities, Hybrid set up - work from home & the office, 3 Days paid...
-
CRM Manager:in
vor 3 Wochen
Wien, Wien, Österreich jö Bonus Club VollzeitSie denken unternehmerisch und haben den richtigen Riecher für neue Geschäftsmöglichkeiten? Dann bewerben Sie sich jetzt beim jö Bonus Club. Hier erwartet Sie die Atmosphäre eines Start-ups mit den Vorteilen eines großen Unternehmens. Der jö Bonus Club ist das größte händler- und branchenübergreifende Multipartner-Kundenbindungsprogramm in...
-
Assistant to Head of HR
vor 1 Woche
Wien, Wien, Österreich ARCOTEL Hotels & Resorts GmbH VollzeitAssistant to Head of HR (all genders) Für unseren Standort ARCOTEL Hotels & Resorts GmbH Headquarter in Wien suchen wir ab sofort einen Assistant to Head of HR (all genders) Ihre Vorteile auf einen Blick: * Kostenübernahme für die Jahreskarte der Wiener Linien * Kostenzuschuss für Mittagessen * Bezahlter Urlaubstag zum Geburtstag * ...
-
Assistant to Head of HR
vor 2 Wochen
Wien, Wien, Österreich ARCOTEL Hotels & Resorts GmbH VollzeitAssistant to Head of HR (all genders) Für unseren Standort ARCOTEL Hotels & Resorts GmbH Headquarter in Wien suchen wir ab sofort einen Assistant to Head of HR (all genders) Ihre Vorteile auf einen Blick: * Kostenübernahme für die Jahreskarte der Wiener Linien * Kostenzuschuss für Mittagessen * Bezahlter Urlaubstag zum Geburtstag * ...
-
Head of Marketing
Vor 4 Tagen
Wien, Wien, Österreich Concircle Österreich GmbH VollzeitHEAD OF MARKETING*(W/M/D) CONCIRCLE - PERFECT PLACE TO GROW Die concircle Gruppe ist ein führendes IT-Beratungshaus im Bereich Digital Supply Chain in Mittel- und Osteuropa. Mit mehr als 100 Mitarbeiter*innen in 4 Landesgesellschaften (AT, SK, CH, DE) realisieren wir gemeinsam mit unseren Partnern anspruchsvolle Digitalisierungslösungen bei...