CRO & Personalization Manager

Remote is solving global remote organizations' biggest challenge: employing anyone anywhere compliantly. We make it possible for businesses big and small to employ a global team by handling global payroll, benefits, taxes, and compliance. Check out remote.com/how-it-works to learn more or if you're interested in adding to the mission, scroll down to apply now.

Not only do we encourage folks from all ethnic groups, genders, sexuality, age, abilities, disability status and any other under-represented group to apply, but we prioritize a sense of belonging. We have 4 ERGs (Women, Disability, Queer, Minorities in Tech) who meet regularly with the People team. During your interviews and beyond, we ask & encourage anybody who needs an accommodation to request one from their recruiter.

At Remote, we embrace AI as a valuable tool while prioritizing human creativity and authenticity. We look forward to meeting candidates who balance innovation with genuine expertise and experience. To learn more about Remote's AI guidelines check see here.

All of our positions are fully remote. You do not have to relocate to join us

What this job can offer you

This role provides the opportunity to drive customer engagement and conversion through targeted personalization and optimization strategies. As an individual contributor, you will play a critical role in enhancing the user experience and delivering measurable business impact. You will collaborate closely with UX and experimentation teams, filling a vital gap in creating personalized, data-driven, and customer-centric online journeys. Reporting to the Senior Manager for Growth Marketing, this position offers the chance to develop expertise in CRO, personalization, and data-driven optimization while contributing to a high-growth, customer-focused environment.

What you bring

• Experienced managing CRO and web personalization programs, preferably in a B2B SaaS or high-growth environment.
• Proven track record of running A/B and multivariate tests, analyzing results, and implementing successful strategies to drive measurable improvements.
• Experience collaborating across cross-functional teams, including Design, Marketing, SEO, and Sales, to deliver results.
• Strong project management skills, with the ability to manage multiple priorities and deliver within tight timelines.
• Proficiency with GA4, Google Analytics, VWO, and Hotjar; strong understanding of data-driven decision-making and performance analysis.
• Deep understanding of UX, testing methodologies, and conversion rate optimization best practices.
• Excellent communication skills and attention to detail to ensure accurate implementation and reporting.
• Passion for staying ahead of industry trends and proactively identifying new opportunities to enhance web experiences.
• Familiarity with SEO, content marketing, and email/CRM principles is a strong plus.
• Experience working asynchronously with global teams is highly desirable.
• Writes and speaks fluent English.
• It's not required to have experience working remotely, but considered a plus.

Key Responsibilities

• Collaborate with a high-performing Content, SEO, and Digital Marketing team passionate about data, results, and personal growth.
• Build and execute a strategic personalization program, leveraging your CRO expertise to create tailored web experiences for multiple personas and segments across Remote.
• Work cross-functionally with expert teams, including Brand Design, SEO, Website Management, and Growth Engineering, to ensure cohesive strategies and seamless execution.
• Optimize user flows and implement conversion rate optimization techniques to improve website performance and drive measurable results.
• Utilize tools such as VWO, Hotjar, GA4, and Google Analytics to track, test, and analyze website performance.
• Autonomously manage the end-to-end testing process, from hypothesis development and test execution to reporting and implementation of insights.
• Regularly report performance insights and ROI impact of CRO and personalization efforts to senior management.
• Continuously analyze website user behavior, identify optimization opportunities, and implement strategies to improve engagement and conversion.

Practicals

• You'll report to: Senior Manager, Growth Marketing
• Team: Growth Marketing
• Location: For this position we welcome everyone to apply, but we will prioritise applications from the following locations as we encourage our teams to diversify; EMEA
• Start date: As soon as possible

Remote Compensation Philosophy

Remote's Total Rewards philosophy is to ensure fair, unbiased compensation and fair equity pay along with competitive benefits in all locations in which we operate. We do not agree to or encourage cheap-labor practices and therefore we ensure to pay above in-location rates. We hope to inspire other companies to support global talent-hiring and bring local wealth to developing countries.

At first glance our salary bands seem quite wide - here is some context. At Remote we have international operations and a globally distributed workforce. We use geo ranges to consider geographic pay differentials as part of our global compensation strategy to remain competitive in various markets while hiring globally.

The base salary range for this full-time position is $34,300 USD to $77,150 USD. Our salary ranges are determined by role, level and location, and our job titles may span more than one career level. The actual base pay for the successful candidate in this role is dependent upon many factors such as location, transferable or job-related skills, work experience, relevant training, business needs, and market demands. The base salary range may be subject to change.

At Remote, we foster internal mobility as a key element of our culture of employee growth and development, supported by a compensation philosophy that guarantees pay equity and fairness. Therefore, all compensation changes associated with an internal move will be reviewed by the Total Rewards & People Enablement team on a case by case basis.

Application process

• Interview with recruiter
• Interview with future manager
• Interview with team members (no managers present)

Our full benefits & perks are explained in our handbook at remote.com/r/benefits. As a global company, each country works differently, but some benefits/perks are for all Remoters:

• Budget for local in-person social events or co-working spaces.

How you'll plan your day (and life)

We work async at Remote which means you can plan your schedule around your life (and not around meetings). Read more at remote.com/async.

You will be empowered to take ownership and be proactive. When in doubt you will default to action instead of waiting. Your life-work balance is important and you will be encouraged to put yourself and your family first, and fit work around your needs.

If that sounds like something you want, apply now

How to apply

• Please fill out the form below and upload your CV in PDF format.
• We kindly ask you to submit your application and CV in English, as this is the standardized language we use here at Remote.
• If you don't have an up-to-date CV but you are still interested in talking to us, please feel free to add a copy of your LinkedIn profile instead.

We will ask you to voluntarily tell us your pronouns at the interview stage, and you will have the option to answer our anonymous demographic questionnaire when you apply below. As an equal employment opportunity employer, it's important to us that our workforce reflects people of all backgrounds, identities, and experiences, and this data will help us to stay accountable. We thank you for providing this data, if you choose to.

At Remote, we embrace AI as a valuable tool while prioritizing human creativity and authenticity. We look forward to meeting candidates who balance innovation with genuine expertise and experience. To learn more about Remote's AI guidelines check see here.

Please note we accept applications on an ongoing basis.

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At Remote, we are committed to transparency, innovation, and care for our employees and candidates. To support this and ensure we are able to focus on you, not on taking notes, we use brighthire.ai to record and auto-transcript our interviews. If we decide you are a good potential fit for the role, do you consent to us using this tool during the interviewing process? Declining recording will not affect your candidacy. * Select...

When you apply to a job at Remote on this site, the personal data contained in your application will be collected by Remote, which consists of a network of legal entities. However, for data protection purposes, the entities in control of all personal data processed in connection with your application are:

• Remote Europe Holding, B.V., a company registered in the Netherlands under number 7403597, at Kraijenhoffstraat 137A, 1018RG Amsterdam, The Netherlands; and
• Remote Technology Services, Inc., a company registered in the United States of America under number 7946800 at 1209 Orange St, Wilmington, DE 19801;

collectively referred to as 'Controller'.

Controller's data protection is handled by our Data Protection Officer, who can be contacted at dpo@remote.com. Your personal data will be processed under Regulation (EU) 2016/679 (General Data Protection Regulation - GDPR) for the purposes of managing the Controller's recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of GDPR as necessary for the purposes of the legitimate interests pursued by the Controller, which are the solicitation, evaluation, and selection of applicants for employment.

Your personal data will be stored with Greenhouse Software, Inc., a cloud services provider located in the USA and engaged by the Controller to help manage its recruitment and hiring process on the Controller's behalf. Accordingly, if you are located in the EU, your personal data will be transferred to the United States once you submit it through this website. Greenhouse Software, Inc. is an active participant in the EU-U.S. Data Privacy Framework program.

If your application is successful, the Controller will make an offer for employment which may be conditional on you passing a few additional checks, such as an ID verification check and employment history check. We conduct these checks via Veremark Ltd (United Kingdom) and Persona Identities, Inc. (USA). You will receive an additional notice if and when the Controller requires these checks.

If you are applying for a position reserved for persons with disabilities, then please be aware that we will ask you to provide documentation to validate your disability status. Your sensitive data will be processed to comply with our legal obligations in the field of employment and social security and social protection law.

Your personal data will be retained by the Controller as long as the Controller determines it is necessary for its legitimate interest under 6(1)(f) of GDPR *(to evaluate your suitability for the role you are applying for) but in any event for no longer than a year.

Under GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data is restricted. You also have the right to object and the right to lodge a complaint with a data protection authority.

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Voluntary Self-Identification Questions

Voluntary Self-Identification

Remote is an Equal Employment Opportunity employer and as such it's important to us that our workforce reflects people of all backgrounds, identities, and experiences. Through the below self-identification survey, we invite you to share your demographic information.

This information will be used to ensure that our hiring process is inclusive and that people of all backgrounds are represented in our talent pool.

All answers are anonymous and will not be tied to your job application or candidate profile. The data will be aggregated and only used internally to inform our hiring strategies and processes to ensure we are actively working toward creating access to opportunities among under-represented groups and increasing our teams' diversity.

The access to the collected data is limited on a need-to-know basis. These questions are optional and voluntary, and will not have any impact on hiring outcomes.

Visit the Remote Handbook to read more about how diversity, equity, and inclusion are a way of life at Remote.

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