Field Marketing Activation Manager

vor 1 Woche

Wien, Wien, Österreich Radisson Hotel Group Vollzeit

Radisson Hotel Group is one of the world's largest hotel groups with nine distinctive hotel brands, and more than 1,600 hotels in operation and under development in 120 countries.

The Group's overarching brand promise is Every Moment Matters with a signature Yes I Can service ethos.

People are at the core of our business success and future.

Our people are true Moment Makers and together we bring the culture, spirit, environment, and opportunities that empower you to be your best, every day, everywhere, every time.

Together, we make Every Moment Matter.

We are now looking for Field Marketing Activation Manager to join our dynamic team here at Radisson Hotel Group

Description


The Field Marketing Activation Manager - Austria & Switzerland is part of a network of Marketing, Content, PR and Social Media activators across Radisson Hotel Group responsible for elevating a cluster of hotels within Austria & Switzerland through innovative social-first content generation and strong partnerships, engaging the local community, influencers and KOLs.


  • Bring hotel stories to life through content, partnerships and events for a cluster of hotels with a focus on icon hotel(s) as those which have the biggest impact for the company.
  • Drive content generation for the cluster of hotels with a focus on icon hotel(s).
  • Develop content & marketing strategies for a selection of hotels.
  • Enhance visibility and awareness of the cluster of hotels with a focus on icon hotel(s).
  • Manage the Social Media presence for the cluster of hotels.
  • Drive socialfirst content generation, partnerships and influencer relations to bring the cluster of hotels to life and elevate our brand positioning, with a focus on icon hotel(s)
  • Create innovative content for the cluster of hotels and ensure all content uploaded to the asset manager to be accessible for distribution
  • Manage the hotel cluster social media accounts (Facebook, Instagram) including community engagement and publishing
  • Be the brand representative to ensure all hotels in the cluster are onbrand and content produced is brand compliant including digital presence
Requirements of the Field Marketing Activation Manager - Austria & Switzerland:

  • Expert knowledge of PR & Social Media
  • Must have strong network of local influencers, tastemakers and journalists in the country
  • Experience using tools for Social Media Management (e.g. Spinklr)
  • Knowledge and experience working with influencers
  • Digital Marketing expert


Radisson Hotel Group is a leading hospitality company serving as a true host and best partner to guests, owners, business partners and talent.

Our eight unique hotel brands offer award-winning and exceptional hotel experiences, originating from our strong Scandinavian heritage of design and innovation.

Our brands embody our modern vision of hospitality, including authentic local tastes, stylish living design, unique locations and vibrant social scenes.


Radisson Hotel Group brings a refreshed commitment to hospitality leadership to meet the changing travel industry and the bespoke needs of our guests.

We provide exceptional service in all of our hotels across the globe and strive to deliver a hospitality experience that is beyond guest expectations.

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