Digital Manager

vor 3 Wochen

Melbourne, Österreich TBWA Vollzeit

Role Description

The Digital Manager is responsible for supporting the Digital Director and assist managing the day to day digital journey for our client. Supported by the Digital Director, along with dotted support from the Data & Tech Lead, the Precision Media Lead as well as the Interactive Director, you will be contributing to the on-going digital media capability and outputs for the client.

Collaboration is a key requirement of this role, as the Digital Manager role requires inputs and consults with 3 important and distinctive disciplines:

  • Data & Tech
  • Consumer Journey
  • Digital Media

Key Responsibilities:

Data & Tech:

  • Be primarily responsible for implementation and smooth management of the Data, Technology and Audience Strategies developed for the client
  • Support the development and manage delivery of relevant automated reports across the board
  • Contribute to insights (customer, business, performance) on an on-going basis (Monthly reporting, campaign planning) helping ensure the client’s digital media product is reflective of world’s best practice
  • Contribute to data and audience strategy
  • Ensure the data and tech strategy is implemented as intended (Naming convention, data strategy, tech stack adoption, KPI measurements)

Consumer Journey:

  • Support CJ Lead and Digital Director in creating and implementing consumer journey maps
  • Suggest and support an ongoing test and learn plan
  • Help deliver ongoing insights and initiative in connecting with consumers throughout the journey

Digital Media:

  • Contribute significantly to development Digital Media Strategy
  • Primary responsibility for implementation, tracking and monitoring performance of Digital Media Strategy
  • Foster relationship with key partners (Google, Meta, Car Portals)
  • Participate in discussion with creatives teams on how ideas can be brought to life in the digital media environment
  • Manage and develop relevant Executives and Co-ordinators to support their skills and capability as digital media experts.

Key Working relationships

The Digital Manager sits at the center of the digital practices, as a result it is expected that you will have strong and collaborative relationships with:

Activation Director:

  • Provide guidance and a point of view on the Activation tactics
  • Assist on conversation with Google, Meta and any regional/global partners
  • Ensure implementation of activity follows global guidelines

Investment Director:

  • Support with digital component of negotiation
  • Support with global reporting
  • Responsibility for creating the media plans that flow from the strategic platforms

Interactive Director/Head of Data and Tech:

  • Participate in establishing the digital roadmap for clients
  • Provide context on what is happening on the ground
  • Point of contact with client

Client Head of Digital:

  • Ensure visibility as expert agency resource
  • Contribute to best in class digital recommendations

Key media and tech partners:

  • Ensure clear communication on objectives and expectations
  • Provide feedback on recommendations
  • Ensure implementation is done following global guidelines

TBWA Creatives and Strategy/CX Team:

  • Help provide digital media inspiration
  • On a project basis provide digital and social media recommendations
  • On a project basis provide audience insight, data and tech audits

Please apply today or email scarlet.klemgoode@tbwa.com

#J-18808-Ljbffr

  • Digital Producer

    vor 3 Wochen

    Melbourne, Österreich Now Digital Vollzeit

    NOW Digital is an award-winning digital agency providing strategic thought leadership and User Experience led digital transformation services. We are a dynamic and rapidly expanding team with a passion for understanding our client’s organisational needs and delivering what we promise. The Opportunity As a Digital Producer, you will work closely with the...

  • Digital Performance Manager

    vor 2 Wochen

    Melbourne, Österreich NP Digital Vollzeit

    ABOUT OUR COMPANY NP Digital (NPD) is a Global Award-Winning Performance Marketing Agency. In 2023 NPD was named a Campaign Magazine Global Agency of the Year, and was Adweek’s #7 fastest-growing large international agency. For a second consecutive year, we landed in the top 10% of Inc. 5000’s fastest-growing private companies. All while simultaneously...

  • Account Manager

    vor 2 Wochen

    Melbourne, Österreich Paxus - Technology + Digital Talent Vollzeit

    Job Title:Account Manager (Offline)Location:MelbourneHybrid work :3 days office & 2 days WFHSpecialisation :Offline Channels -TV, Radio, OOH and Print & Digital Channels- Paid Social, Paid Search, Programmatic media buying, Partnerships, EventsSalary:100K to 110K Package (Inc Super)Why Join the Team?Australian-Owned : Proudly independent, we're a local...

  • Digital Designer

    vor 1 Woche

    Melbourne, Österreich Digital At M Vollzeit

    JOB DESCRIPTION As a Digital Designer within the Easygo Visual Design Team, you will play a crucial role in creating and executing web Ul/UX design, games design and animation, games and sound creation and marketing departments to help with company objectives in the Online Gaming industry.Your responsibilities will include the end-to-end rollout for website...

  • Account Manager

    vor 2 Wochen

    Melbourne, Österreich Paxus - Technology + Digital Talent Vollzeit

    Job Title: Account Manager (Offline)Location: MelbourneHybrid work : 3 days office & 2 days WFHSpecialisation : Offline Channels -TV, Radio, OOH and Print & Digital Channels- Paid Social, Paid Search, Programmatic media buying, Partnerships, Events Salary: 100K to 110K Package (Inc Super)Why Join the Team?Australian-Owned: Proudly independent, we're a local...

  • Vacancy for Digital Archivist at RMIT University

    vor 1 Tag

    Melbourne, Österreich Digital Preservation Coalition Vollzeit

    Vacancy for Digital Archivist at RMIT UniversityVacancy for Digital Archivist at RMIT University5 March 2023Melbourne, AustraliaFixed TermAn exciting opportunity has come up for a Digital Archivist based at the RMIT University Archives within the Library. The role and associated developing digital preservation activities are ground-breaking for the...

  • Digital Change Manager

    vor 1 Monat

    Melbourne, Österreich National Australia Bank Vollzeit

    Job search Browse or search by category, location and work type to find available jobs. For career opportunities based in our China, Hong Kong, Japan, Singapore, US, UK and France NAB locations please visit our NAB Global Careers Portal . Job search e.g. Financial Planner, Melbourne, Part time Filter resultsWork typeLocationsCategories Business Analysis ...

  • Digital Change Manager

    vor 3 Wochen

    Melbourne, Österreich National Australia Bank Vollzeit

    Job search Browse or search by category, location and work type to find available jobs. For career opportunities based in our China, Hong Kong, Japan, Singapore, US, UK and France NAB locations please visit our NAB Global Careers Portal . Job search e.g. Financial Planner, Melbourne, Part time Filter resultsWork typeLocationsCategories Business Analysis ...

  • Digital Marketing Manager

    vor 1 Monat

    Melbourne, Österreich Michael Page Australia Vollzeit

    About Our Client Our client is a leading renewable resources retailer in Australia, with 100% of their energy coming from renewable resources. Job DescriptionDevelop and implement digital marketing and sales strategies to boost brand awareness, leads, and sales.Create and publish digital content aligned with strategic plans.Manage the digital presence,...

  • Digital Marketing Manager

    vor 3 Wochen

    Melbourne, Österreich Michael Page Australia Vollzeit

    About Our Client Our client is a leading renewable resources retailer in Australia, with 100% of their energy coming from renewable resources. Job DescriptionDevelop and implement digital marketing and sales strategies to boost brand awareness, leads, and sales.Create and publish digital content aligned with strategic plans.Manage the digital presence,...

  • Digital Change Manager

    vor 4 Wochen

    Melbourne, Österreich eFinancialCareers Ltd. Vollzeit

    Digital Change Manager National Australia Bank Melbourne, Australia Digital Change Manager National Australia Bank Melbourne, Australia Posted 2 days ago Permanent Competitive Digital Change Manager Digital Change ManagerJob no: 793993Business unit: Group Chief Operating OfficerPrimary position location: 395 Bourke St, Melbourne, VICWork...

  • Digital Change Manager

    vor 3 Wochen

    Melbourne, Österreich eFinancialCareers Ltd. Vollzeit

    Digital Change Manager National Australia Bank Melbourne, Australia Digital Change Manager National Australia Bank Melbourne, Australia Posted 2 days ago Permanent Competitive Digital Change Manager Digital Change ManagerJob no: 793993Business unit: Group Chief Operating OfficerPrimary position location: 395 Bourke St, Melbourne, VICWork...

  • Digital Manager

    vor 1 Monat

    Melbourne, Österreich Brand Collective Vollzeit

    About Brand Collective:Brand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to...

  • Digital Manager

    vor 3 Wochen

    Melbourne, Österreich Brand Collective Vollzeit

    About Brand Collective:Brand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to...

  • Manager, Digital Experience

    Vor 4 Tagen

    Melbourne, Österreich State Government of Victoria, Australia Vollzeit

    Organisation: Department of Transport and Planning Occupation: Communications, Marketing and Media Reference: 4395 About the RoleDTP is seeking a Manager, Digital Experience to join our Customer Communications Branch within the Communications and Customer Experience Division. As a key member of the leadership team, you will be responsible for...

  • Digital Project Manager

    vor 2 Wochen

    Melbourne, Österreich Balance Internet Vollzeit

    Founded in 2008, Balance specialises in designing, developing, and supporting high – performing, fully integrated, digital commerce solutions. We p artner with leading brands (B2C, B2B and D2C), educational institutions, corporations and government departments to drive growth through digital – lead innovation. Our passionate team of...

  • Manager, Digital Experience

    vor 1 Woche

    Melbourne, Österreich Department of Transport VIC Vollzeit

    Other (Marketing & Communications)Government - State (Government & Defence) Full time Communications & Customer Experience is a Division within Office of the Secretary Group within the Department of Transport and Planning, and is responsible for informing, consulting and engaging our customers, industry partners, employees and the broader community...

  • Performance manager

    vor 1 Monat

    Melbourne, Österreich Paxus - Technology + Digital Talent Vollzeit

    Role: Performance ManagerFlexibility : Fully Remote (candidate MUST be in Australia and needs to hold FULL working rights - NO SPONSORSHIP provided)Digital Channels: Search + Social + DisplayLocation: MelbourneAbout the Role:Reporting to the Head of Digital, the Performance Manager is responsible for delivering excellent performance marketing outcomes across...

  • Performance manager

    vor 3 Wochen

    Melbourne, Österreich Paxus - Technology + Digital Talent Vollzeit

    Role: Performance ManagerFlexibility : Fully Remote (candidate MUST be in Australia and needs to hold FULL working rights - NO SPONSORSHIP provided)Digital Channels: Search + Social + DisplayLocation: MelbourneAbout the Role:Reporting to the Head of Digital, the Performance Manager is responsible for delivering excellent performance marketing outcomes across...

  • Project Manager – Digital Identity

    vor 2 Wochen

    Melbourne, Österreich Austroads Vollzeit

    Position Description Project Manager – Digital Identity 1/4Position DescriptionPosition title: Project Manager – Digital IdentityEntity: AustroadsGroup: Product DevelopmentLocation: Austroads Melbourne/ Sydney officeReports to: Director Digital IdentityDirect reports: NilDate reviewed: 14 May 2024Organisational ContextAustroads is the association of...