Digital Marketing Specialist
Vor 2 Tagen
Are you a dynamic digital marketing guru with a passion for driving online engagement and delivering exceptional results?
26th June, 2024About DBG and Axe Health:
DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 800 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers. Our organization is built on a foundation of strong values, fostering a culture where our people go above and beyond for each other and our clients. At DBG Health, we aim to foster a values-led culture and a place where people go above and beyond for each other and our customers. We strive to inspire and build the capability of our people so they can grow and be the best they can be, and build a high performing team focused on achieving our Vision, Mission and Strategic Objectives. Our diverse portfolio includes Arrotex Pharmaceuticals, VidaCorp Consumer Goods, Independent Pharmacies of Australia Group, and Axe Health Services.
Axe Health Services is a leading provider of comprehensive end-to-end solutions tailored to meet the needs of pharmaceutical partners. Our innovative services extend to manufacturers, pharmacists, doctors, and patients, ensuring seamless integration and optimal healthcare outcomes.
About the Role:
Reporting to the Head of Projects, the Digital Marketing Specialist you will be responsible for working with well-known brands and clients in order to build and deploy digital marketing campaigns across Salesforce Marketing Cloud, social and other digital platforms, including but not limited to; Mailchimp, SurveyMonkey and more.
Working closely with the client Marketing team members, as well as key internal resources and external partners, the Campaign Managers primary responsibilities will be to create, execute and optimise multi-faceted campaigns in email marketing. Managing campaign execution across various digital channels, delivering high impact email and SMS campaigns on-time and with flawless execution. Using insights and customer intelligence, the Campaign Managers will execute end-to-end programs and deliver remarkable results.
Role & Responsibilities:
- Building, deploying and reporting on email campaigns
- Manage planning, execution, ongoing reporting, quality control, approvals and optimisation of email campaigns (manage internal analytics and dashboards, provide optimisation and real time targeting recommendations)
- Own all aspects of trafficking, optimisation, and troubleshooting with a sustained focus on efficiency and scalability
- Report campaign results regularly and provide recommendations to leadership and key stakeholders
- Provide enablement to clients on using campaign platforms
About DBG and Axe Health:
DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 800 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers. Our organization is built on a foundation of strong values, fostering a culture where our people go above and beyond for each other and our clients. At DBG Health, we aim to foster a values-led culture and a place where people go above and beyond for each other and our customers. We strive to inspire and build the capability of our people so they can grow and be the best they can be, and build a high performing team focused on achieving our Vision, Mission and Strategic Objectives. Our diverse portfolio includes Arrotex Pharmaceuticals, VidaCorp Consumer Goods, Independent Pharmacies of Australia Group, and Axe Health Services.
Axe Health Services is a leading provider of comprehensive end-to-end solutions tailored to meet the needs of pharmaceutical partners. Our innovative services extend to manufacturers, pharmacists, doctors, and patients, ensuring seamless integration and optimal healthcare outcomes.
About the Role:
Reporting to the Head of Projects, the Digital Marketing Specialist you will be responsible for working with well-known brands and clients in order to build and deploy digital marketing campaigns across Salesforce Marketing Cloud, social and other digital platforms, including but not limited to; Mailchimp, SurveyMonkey and more.
Working closely with the client Marketing team members, as well as key internal resources and external partners, the Campaign Managers primary responsibilities will be to create, execute and optimise multi-faceted campaigns in email marketing. Managing campaign execution across various digital channels, delivering high impact email and SMS campaigns on-time and with flawless execution. Using insights and customer intelligence, the Campaign Managers will execute end-to-end programs and deliver remarkable results.
Role & Responsibilities:
- Building, deploying and reporting on email campaigns
- Manage planning, execution, ongoing reporting, quality control, approvals and optimisation of email campaigns (manage internal analytics and dashboards, provide optimisation and real time targeting recommendations)
- Own all aspects of trafficking, optimisation, and troubleshooting with a sustained focus on efficiency and scalability
- Report campaign results regularly and provide recommendations to leadership and key stakeholders
- Provide enablement to clients on using campaign platforms
- 2+ years of direct digital marketing experience, including 1 year experience using Exact Target / Salesforce Marketing Cloud, or advanced knowledge on other email platforms
- Experience planning, delivering, and executing, email campaigns
- HTML5/CSS and Javascript preferred
- Experience providing insights and campaign optimisations/recommendations
- Ability to manage multiple projects under time pressure while maintaining strict attention to detail
- Highly motivated self-starter with the ability to act independently
- Demonstrated ability to build strong working relationships with internal and external partners
- Knowledge of SQL is a plus
At DBG Health, we offer more than just a job – we offer a dynamic and supportive work environment where you can make a real impact. As part of our team, you'll have the opportunity to work alongside industry leaders, drive meaningful change, and grow both personally and professionally.
- Competitive salary package and STIP program
- Exclusive discounts on our consumer health, wellness and beauty products - including MCo Beauty, E.L.F Cosmetics, Nude by Nature. Chemists Own and many more
- 12 weeks paid parental leave
- We are a values-driven business fostering a supportive and friendly team culture
- Enjoy the ability to work autonomously, empowering you to drive your own success.
- Convenient head office location close to public transport, cafes and restaurants
- Opportunity to grow your career across all divisions within DBG Health - Arrotex Pharmaceuticals, VidaCorp Consumer Goods, Independent Pharmacies of Australia Group and Axe Health Services.
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