Paid and Performance Media Marketing Manager

vor 2 Wochen

Council of the City of Sydney, Österreich x15 Vollzeit
Paid and Performance Media Marketing Manager

Let's start by introducing ourselves

We're Kit, built by CommBank - an earning-and-learning, mindfully-spending, money-mastering app and prepaid card for kids.

We are a diverse team of product managers, designers, marketers, engineers, risk managers and customer service gurus. And we're working together to deliver the future of financial capability for young people living in Australia.

We're looking for smart people who think differently and want to create products that result in future generations of financially confident, capable and resilient citizens thriving in the new world of money.

This is a new role for an ambitious Paid & Performance Media Marketing Manager to build, run and optimise campaigns across multiple channels within a digital business. Your core competency will be Paid Media but you'll bring experience in other channels to the table, as well as a drive to learn more and orchestrate campaigns in those you have not used before.

Do you think in customer journeys, understanding and appreciating that servicing potential customers across their research and consideration stages will lead to efficient conversion. Do you have a knack for being able to engage our target market at point of search and lead them to the information and functionality they're after, providing them with a great brand experience, even if they're not ready to sign up on the day. Then we'd love to hear from you
Your impact and contribution
This is a new role, created with the intention of optimising the team's performance as we work across various marketing channels at Kit, x15 and CommBank in a digital native business.

You will apply our technical skills and growth mindset to elevate Kit to become the leading pocket money app in Australia. Reporting to the Chief Brand & Marketing Officer, you'll be responsible for developing and executing Kit's paid media strategy, delivering daily optimisation of the paid media accounts and bid management tools, as well as reporting results and interesting changes, both in the accounts and the greater landscape, to the team. You'll be proficient in working across a variety of platforms and tools such as Google Ads (specifically UAC and SEM), Apple Search, Meta, and more.

Collaborating closely with the Kit Brand & Digital Marketing Manager plus Paid and Performance Media SMEs at CommBank, you will apply your excellent communication skills and creative mindset to help the team create the best outcomes from our campaigns.

As a forward-thinking marketer, you'll love the opportunity to work across many different projects and channels, leveraging your passions for Paid and Performance Media and bringing fresh ideas to the table.

We're a highly awarded brand, with a D&AD Pencil under our belt We want someone to join the team who will be passionate about bringing our brand and product to life, for growing the category and finding more customers open to a kid's pocket money app and prepaid card and starting their child's journey to financial capability with Kit.

Are you the perfect match?
  • Significant experience in digital marketing roles with demonstratable hands-on success as a performance marketer.
  • Experience in designing and delivering a paid media strategy.
  • Expertise running tests on the advertising side, being able to document and demonstrate the value provided by changes.
  • Experience in the financial services (or other heavily regulated industry) is highly advantageous.
  • Experience in app marketing channels such as Apple Search, Google UAC, Meta app campaigns, etc.
  • Experience in or desire to learn other performance channels such as Meta, Google Ads, etc.
  • Experience in marketing with media partners and publications; obtaining and reviewing quotes, making recommendations, etc.
  • Experience with programmatic channels; obtaining and reviewing quotes, making recommendations, etc.
  • Experience in budget management and making recommendations on budget allocation. Ability to analyse performance of channels and shift media spend in response on a regular basis.
  • Results-driven, with a deep understanding of event tracking, app conversions, and customer acquisition.
  • Strong reporting skills, with the ability to analyse performance of copy and creative, provide weekly updates, insights, recommendations on strategy and channel performance. Project management skills; ability to collaborate with cross-functional partners and prioritise high impact activities.
  • Strong writing and communication skills.
  • Good relationships in the media industry is highly advantageous.


Qualifications
  • Bachelor's degree in marketing, business or related field.
  • Media Agency or In-House media team experience.
  • Experience in financial services (desirable).
  • Experience in app marketing (desirable).
  • Deep understanding of AdTech and MarTech to pioneer the future of an in-house digital media buying team.
  • Strong stakeholder management skill and the ability to influence outcomes.
  • Passion for AdTech and setting up for a cookie-less future.
  • Craft expertise (Programmatic and Social).
  • Strong analytical abilities, enabling data driven decision making to optimise performance and deliver a focused strategy.
  • Exceptional communication and interpersonal skills with a passion for diversity and inclusion, fostering an environment of creativity, collaboration, feedback and curiosity.
  • Evidence of strong project management skills and ability to influence and negotiate with senior stakeholders to achieve the positive outcomes.
  • Proactive, positive attitude, outside the box thinking, self-starter who takes ownership to drive towards goals.


What's in it for you?
  • The freedom of hybrid working. Current glue days are Tuesday, Thursday & Friday.
  • The ability to learn from some of the best Tech & Financial Services marketers and brand builders and make a difference within a new business that will grow rapidly.
  • Competitive remuneration.
  • This role is full-time.
  • An opportunity to play an outsized role in a fast-growing venture's success - with the backing of Australia's #1 bank.

Whether you're passionate about customer service, driven by data, or called by creativity, a career here is for you.

Our people bring their diverse backgrounds and unique perspectives to build a respectful, inclusive and flexible workplace. One where we're driven by our values, and supported to share ideas, initiatives, and energy. One where making a positive impact for customers, communities and each other is part of our every day.

Here, you'll thrive. You'll be supported when faced with challenges, and empowered to tackle new opportunities. We really love working here, and we think you will too.

We're determined to make a real difference for Australia's first peoples. We encourage all interested applicants to apply. If you're already part of the Commonwealth Bank Group (including Bankwest), you'll need to apply through Sidekick to submit a valid application. We're keen to support you with the next step in your career.

Report this job advert

Don’t provide your bank or credit card details when applying for jobs.

#J-18808-Ljbffr

  • Senior Paid Media Account Manager

    vor 2 Wochen

    Sydney, Österreich Elephant Room Vollzeit

    As our next Paid Media Account Manager, you’ll get to partner with clients and work on building high-impact marketing strategies. You will be surrounded by a supportive team and be given opportunities to develop your professional skills and further your career.Partner and regularly meet with clients to understand their marketing needs across paid...

  • Media Account Manager

    Vor 7 Tagen

    Sydney, Österreich The Marketing Practice Limited Vollzeit

    We’re The Marketing Practice, a B2B powerhouse that helps some of the world’s biggest brands flourish. We deliver exceptional work made by exceptional people – people like you. We pride ourselves on having an inclusive culture where people of all backgrounds can produce their best work and contribute equally to our success. A culture that provides...

  • Social Media Manager

    vor 3 Wochen

    Council of the City of Sydney, Österreich Two Palms Media Vollzeit

    Two Palms Media is the agency we wanted to work for but couldn’t find. We’re an agency that puts our team first, gives everyone a voice and prioritises a balanced lifestyle.We’re committed to fostering a great culture, which typically brings out the best in everyone.We celebrate the personalities of our family of creative people working at Two...

  • Marketing Manager

    Vor 3 Tagen

    Council of the City of Ryde, Österreich BYD Australia Vollzeit

    About BYDAt BYD, our mission is Technological innovations for a better life by offering groundbreaking New Energy vehicles that are at the forefront of safety, technology, and innovation.Founded in 1995, BYD is a global high-tech company driven by the future. BYD has played a significant role in sustainable mobility from automotive, and rail transit to...

  • Performance Marketing Manager, Google Workspace

    vor 2 Wochen

    Sydney, Österreich Google Inc. Vollzeit

    Performance Marketing Manager, Google Workspace corporate_fare Google place Sydney NSW, Australia Apply info_outline info_outline X Info At Google, we have a vision of empowerment and equitable opportunity for all Aboriginal and Torres Strait Islander peoples and commit to building reconciliation through Google’s technology, platforms and...

  • Senior Vice President, Performance Media

    vor 2 Wochen

    The Loop, Österreich Publicis Groupe Vollzeit

    Company Description At Publicis Collective, it is both our model and culture to establish fully integrated cross-discipline teams that put our clients wholly at the center and enable us to provide best-in-class services in a fluid and modular way. Publicis Collective uses living data to create brand movements at the speed of people's lives. We move faster,...

  • Activation Manager

    vor 1 Tag

    Sydney, Österreich Omnicom Media Group Holdings Inc. Vollzeit

    15-May-2024 OMG/1776360 Sydney-NSW Category: Programmatic Position Type: Full Time Permanent Business Unit: OMG Australia Attachments: No File Attached Application Close Date: 19-May-2024 Share This: Job DescriptionWhy should you join Australia's leading marketing agency?At our core, we're innovators, trailblazers, and...

  • Digital Media Marketing Manager

    vor 4 Wochen

    Sydney, Österreich Recooty Vollzeit

    We are looking for a Digital Media Marketing Manager who will build the team from scratch, nurture the growth of the team and dominate the space. If you are a visionary who wants to make a difference in the field with a proven track record, this is the job for you!Responsibilities:Can build and manage a team of Digital Media professionals from ground 0. Has...

  • Digital Marketing Specialist

    vor 3 Wochen

    Central Coast Council, Österreich Oddball Marketing Vollzeit

    We are looking for an experienced Paid Ad Specialist to join our growing digital team.This exciting opportunity to become part of our innovative, fun and dynamic team includes the following day-to-day tasks:Plan, design, execute and manage digital ad campaigns including on-going optimisation, data analysis and reportingProvide insights and recommendations to...

  • Growth Marketing Manager

    vor 4 Wochen

    Sydney, Österreich Advance Global Professionals Inc. Vollzeit

    We are seeking an exceptional Growth Marketing Manager to support the growth of Software. We believe that a powerful blend of data and creativity fuels a successful growth engine; therefore, the ideal candidate will have a strong background in growth marketing and a passion for finding creative ways to grab attention across a variety of mediums. Manage and...

  • Marketing and Operations Manager

    vor 2 Wochen

    Cumberland City Council, Österreich Job2Go Pty Ltd Vollzeit

    Position: Marketing and Operations Manager Position Type: Full-Time Salary: $71,000 plus superannuation per annum Location: Auburn NSW 2144 Our client is seeking an experienced full-time Marketing and Operations Manager to join their team located in Auburn, New South Wales. Tasks required include: Develop and implement marketing strategies aligned with...

  • B2B Marketing Manager

    vor 1 Woche

    City of Melbourne, Österreich Elevation Recruitment Group Vollzeit

    Role: B2B Marketing Manager LeedsElevation Recruitment Group - Marketing Division are excited to be working exclusively with an evolving distributor and design partner.My client operates predominantly in the B2B sector and is looking for a B2B Marketing Manager to join their team.In this role, you will be a senior member of the marketing team and support the...

  • Senior Marketing Manager

    vor 1 Tag

    Council of the City of Sydney, Österreich ClearCompany Vollzeit

    Looking for a dynamic Senior Marketing Manager! Manage strategic initiatives, lead campaigns, and oversee a small team to boost brand visibility.Our client seeks a Senior Marketing Manager to champion strategic marketing initiatives, manage comprehensive campaigns, and enhance brand awareness to fuel business growth. This role involves leading and guiding...

  • Senior Marketing Manager

    Vor 3 Tagen

    Council of the City of Sydney, Österreich Insearch Talent Solutions Vollzeit

    Our client seeks a Senior Marketing Manager to champion strategic marketing initiatives, manage comprehensive campaigns, and enhance brand awareness to fuel business growth. This role involves leading and guiding the Digital Marketing Specialist and collaborating with cross-functional teams to align marketing strategies with business...

  • Digital Sales Manager

    vor 2 Wochen

    Council of the City of Sydney, Österreich ClearCompany Vollzeit

    Sales Manager needed to lead the new business element of this fast growing agency based in Sydney!!This is the perfect opportunity for a Digital Media Sales gun who is looking to take the next step in the their career and be a key part in this full service agencies growth. The role:Reporting directly to the Founder, you will be a collaborative worker that is...

  • Digital Marketing Graduate

    Vor 7 Tagen

    City of Melbourne, Österreich NRG7 Vollzeit

    Digital Marketing Graduate (Parttime Role) Job details Here’s how the job details align with yourprofile . PayJob type Full-time Shift and schedule Day shift   Location Kensington VIC 3031   Pulled from the full job description Salary packaging   Full job descriptionAt NRG7 we are looking for a Part Time Digital Marketing Graduate...

  • Marketing Manager

    Vor 3 Tagen

    Sydney, Österreich TV Media Australia Vollzeit

    The ideal candidate will have experience in all stages of the sales cycle. They should be confident with building new client relationship and maintaining existing ones. They should have evidence of strong interpersonal skills and possess good negotiation skills.Salary negotiable depending on experience + super + commission.Opportunities to work with TV Stars...

  • Social Media Executive

    vor 2 Wochen

    Sydney, Österreich Kindred Group plc Vollzeit

    The role Reporting to the Marketing Manager of Unibet Australia, the Social Media Executive will assist in planning, developing, executing, and optimizing paid and organic social media campaigns. This role offers operational support to the broader marketing, content, and promotional strategies specific to the Unibet brand in Australia. Responsibilities...

  • Growth Marketing Specialist

    vor 4 Wochen

    Sydney, Österreich Stevie Vollzeit

    We have historically prioritised thorough market analysis and invested in product development to meet our clients' needs before our rapid launch. Our successful marketing efforts signal that our product is ready. It's time to accelerate our go-to-market strategy. The timing couldn't be more ideal for you to join us on this exhilarating journey!Threadicated...

  • Paid Search Executive

    vor 2 Wochen

    City of Melbourne, Österreich Paxus - Technology + Digital Talent Vollzeit

    Company Type: AgencyRole: SEM ExecutiveChannels: Google, Bing, Shopping, DisplayNumber of Clients to work on 4Salary: 70K - 80K Package ( Including Super )*Please mention your VISA Status/Working Rights in your resume*What you'll be doingWork with the SEM manager to develop paid search strategies aligned with clients' marketing goals, target audience, and...