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Campaign Strategy Specialist
vor 2 Wochen
The time tojoin Synergy has never been more exciting because you’ll behelping us to deliver on our commitment towards becoming a net zerocarbon emission business by 2050.
We areinvesting $3 billion in large-scale renewables development andcreating unlimited opportunities for our people to contribute tothe growth of innovative solutions in our operations as we invest.This is your chance to help us transform the energy industry andbuild a more sustainable future for Western Australia.
Synergy isproud to be Western Australia’s largest electricity generatorand energy retailer. We deliver secure electricity to homes andbusinesses throughout the Southwest Interconnected System (SWIS)from Coral Bay in the north, to Kalgoorlie in the east, and toEsperance in the south
Clickhere to discover more about how Western Australia’s energylandscape is evolving to become more sustainable.
RoleSummary:
The CampaignStrategy Specialist is a diverse and exciting opportunity in ourCustomer Business Unit based at our Perth CBD office.
The purposeof this role is to lead and develop end-to-end marketing campaignstrategies and associated activities for all customer segmentsacross all marketing channels (ATL, BTL, TTL). This role plays anessential part in aligning and driving key business performanceoutcomes in line with the Customer strategy and sets thecommunications pathway for execution within the team.
Keyresponsibilities of the role include:
- Developcampaign strategy and activities for business and residentialcampaigns, generating quality sales leads and driving brandimage to optimise revenue and performance for thebusiness.
- Managekey stakeholder relationships and foster collaboration acrossthe business to remain aligned in key messages to market andseek out additional touch points, working closely with thebrand team to ensure distribution of messages across relevantchannels.
- Driverelationships with Business Sales teams to maintain a thoroughunderstanding of the business customer Segment strategy todeliver on commercial business objectives.
- Workclosely with DER team to drive marketing strategy activitiesfor growing ESM customer base.
- Managekey third-party delivery partners such as creative agencies andATL media, to drive alignment across marketing activity andpositive commercial outcomes.
Whatyou’ll bring:
- ATertiary qualification in Marketing orCommunications.
- 5+years’ marketing experience, with exposure to strategicplanning, including ATL planning and integration.
- Adeptcommunication skills, with the ability to influence and engagesenior stakeholders.
- Robustrelationship management skills to deliver campaignstrategy.
- Soundcommercial and financial acumen in delivering campaignstrategy.
Whatwe offer:
Working foran employer of choice also means you will enjoy:
- Flexiblework arrangements
- Professional DevelopmentOpportunities
- Purchased AnnualLeave
- Bestpractice parental leave
Clickhere for a full list of our benefits
EveryVoice Matters
Our employeeshave a choice to work for Synergy and it’s a choice werespect and value. In addition to our focus on creating a greenerfuture, Synergy is committed to its ‘people first’culture and providing an exceptional place to work where our peopleexperience a sense of belonging and have opportunities to learn andgrow.
We understandthat it is important for our workforce to reflect the diversity ofthe community in which we operate. We are proud to be recognised asan inclusive employer since 2021 by the Diversity Council ofAustralia. Whatever your background or however you identify, pleaseapply if this is a role that would make you excited to come intowork every day.
Please emailrecruitment@synergy.net.au if you require assistance withsubmitting your application
Synergyreserves the right to close applications when a suitable pool ofcandidates is identified
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