Brand Manager, Kinder

vor 4 Wochen

Sydney, Österreich Ferrero International S.A. Vollzeit

.

Job Location: North Sydney

Sydney

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

The role aims to contribute to the large portfolio of Kinder Bueno, Kinder Chocolate, Kinder Happy Hippo, Kinder Tronky and drive theimplementation of the Kinder brand marketing strategy including definition of the marketing mix, marketing tools, consumer target groups and communication plans, pricing and other aspectsof a big and iconic brand

Main Responsibilities:

  • Strategic planning: lead the +1 year horizon process of Brand Plans, annual marketing activity calendar, media brief and A&P budget, based on a deep-dive analysis of the portfolio, brand KPIs, and category opportunities

  • Activity grid: create meaningful marketing activities based on category & consumer drivers, barriers, market trends, target audience understanding (insight, tension, brand response) and execute end to end, perform post-campaign analysis

  • Communication: ensure relevance of local ATL & BTL communication by leveraging on Global assets or leading local developments, monitoring efficient investment of A&P budget with the right expected impact on brand’s image KPIs

  • Innovation: lead the launch plans development and implementation of innovations, ensure cross-functional reply on potential longer term innovations business case when requested by Global marketing team

  • Business performance: in collaboration with the other functions ensure complete business monitoring (sell-in, sell-out, media, consumer, and brand image KPIs), lead broader Kinder key presentations to the Global teams.Understand the business and competitive environment, recommend corrective actions for YTG or Y+1 to achieve financial goals, SOM and brand image KPIs

  • Range architecture: work closely with Category, Global Marketing teams to ensure the right performing range fordifferent brands

  • People management: coach and develop a team member to reach business and individual goals, ensure growth and professional development

  • White spaces: be curious and proactive in investigating market opportunities to identify gaps and potential new source of growth

  • Financials: ensure continuous monitoring and improvement of the profitability, manage P&L, lead broader Kinder A&P process definition and monitoring

  • Relationship management: effectively collaborate with other internal stakeholderslocally(Sales, Category, Retail Activation, Finance, etc.) and globally (Regional and Global Marketing), and external agencies (creative, media)

Who we are looking for:

  • University degree, tertiary qualifications in business or marketing is necessary

  • 7+ years of relevant experience in FMCG Brand Marketing,previous cross functional experience in Category or Sales is not mandatory but would be a plus

  • Solid marketing fundamentals and project management skillset, understanding of traditional and digital media, experience of brand campaigns/implementation and analysis

  • Strong analytical skills and cognitive thought, with management of scan data and consumer research

  • Commercial mindset and business acumen, ability to collaborate across functions and with multiple stakeholders. Good ability to collaborate cross-functionally

  • Budget Management, P&L exposure required

  • Excellent project management skillset, ability to work on multiple projects at the same time,agility and capability of adapting / multi-tasking

  • Ability to perform as a team player with a strong wish to learn and grow, and be an independent and autonomous self-starter

  • High sense of responsibility and proactivity, anticipation of issues and proposal of solutions

  • Strong presentation and business writing skills

  • Previous people management experience is considered a plus

  • Advanced MS office (Excel, PowerPoint) skills, SAP is a plus

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.

.

#J-18808-Ljbffr

  • Brand Manager

    vor 1 Monat

    Sydney, Österreich Career Success Australia Vollzeit

    Brand Managers are responsible for a company’s public image and products and services. This unique Brand Management internship is a great opportunity to use what you learnt in your marketing degree and apply it in industry. As a Brand Management Intern, you will learn how brand management works across a range of sectors and products. The Brand Management...

  • Brand Manager

    vor 4 Wochen

    Sydney, Österreich Career Success Australia Vollzeit

    Brand Managers are responsible for a company’s public image and products and services. This unique Brand Management internship is a great opportunity to use what you learnt in your marketing degree and apply it in industry. As a Brand Management Intern, you will learn how brand management works across a range of sectors and products. The Brand Management...

  • Cluster Manager

    vor 3 Wochen

    Sydney, Österreich Brand Collective Vollzeit

    True work life balance - every weekend off! Generous brand discounts across all of our Brand Collective brands! Unique Cluster manager opportunity in a thriving Australian business Established since 1976, Black Pepper is an iconicAustralianwomen’s fashion brand bringing stylish and quality clothing to our very loyal customers.We are growing quickly...

  • Senior Brand Manager

    vor 2 Wochen

    Sydney, Österreich Accolade Wines Vollzeit

    Brand Management (Marketing & Communications) Full time Add expected salary to your profile for insights At Accolade Wines, our purpose is to enrich everyday moments. Our award-winning portfolio includes beloved brands such as Hardys, Grant Burge, St Hallett, Petaluma, Croser and many more. Having recently been voted Employer of Choice 2024, we...

  • Senior Brand Manager

    vor 3 Wochen

    Sydney, Österreich Allura Partners Vollzeit

    Brand Management (Marketing & Communications) Are you a strategic, creative, and innovative thinker with strong leadership skills to drive brand experience? If so, then this could be a fantastic opportunity for you!My client is seeking a Senior Brand Manager to work in a fast-paced retail environment undergoing rapid transformation. This is a leadership...

  • Brand Marketing Manager

    vor 4 Wochen

    Sydney, Österreich Allura Partners Vollzeit

    Brand Management (Marketing & Communications) Full time Add expected salary to your profile for insights We have partnered with a leading brand that is dedicated to delivering exceptional products and services to their customers. They pride themselves on their innovative approach, and commitment to their customers.They are seeking a highly...

  • Senior Brand Manager

    vor 4 Wochen

    Sydney, Österreich Iconic Vollzeit

    Since 2011, THE ICONIC has redefined the future of retail in Australia and New Zealand. As the #1 fashion e-commerce & lifestyle destination in the region, our e-commerce platforms provide an inspiring and seamless end-to-end customer experience through our own technology innovations. Working at THE ICONIC means joining a diverse and dynamic community of...

  • Store Manager

    vor 1 Monat

    Sydney, Österreich Brand Collective Vollzeit

    True work life balance - rotating roster with every second weekend off! Career progression opportunities - plans to increase our retail footprint Help lead & build your team, mental health programs, generous brand discounts About Black Pepper: Black Pepper has been established since 1976 and is an iconic Australian women's fashion brand bringing...

  • Store Manager

    vor 4 Wochen

    Sydney, Österreich Brand Collective Vollzeit

    True work life balance - rotating roster with every second weekend off! Career progression opportunities - plans to increase our retail footprint Help lead & build your team, mental health programs, generous brand discounts About Black Pepper: Black Pepper has been established since 1976 and is an iconic Australian women's fashion brand bringing...

  • Store Manager

    vor 2 Wochen

    Sydney, Österreich Brand Collective Vollzeit

    Generous discounts for you and your family across ALL of our Brands! Training and development - we want you to grow and get the most out of your role Quarterly wardrobe allowance to encourage you to wear our brands to work About SuperdrySuperdry is the epitome of global street culture. Combining Japanese graphics, vintage Americana and the...

  • Assistant Store Manager

    vor 1 Monat

    Sydney, Österreich Brand Collective Vollzeit

    Generous discounts for you and your family across ALL of our Brands! Dedicated retail team who offer ongoing training and development opportunities Exciting incentive schemes! About Shoes & Sox:Shoes & Sox is a leading children’s footwear retailer: it’swhat we do together that makes us special. We are a family - supporting you through every...

  • Assistant Store Manager

    vor 4 Wochen

    Sydney, Österreich Brand Collective Vollzeit

    Generous discounts for you and your family across ALL of our Brands! Dedicated retail team who offer ongoing training and development opportunities Exciting incentive schemes! About Shoes & Sox:Shoes & Sox is a leading children’s footwear retailer: it’swhat we do together that makes us special. We are a family - supporting you through every...

  • Store Manager

    vor 1 Monat

    Sydney, Österreich Brand Collective Vollzeit

    Generous discounts for you and your family across ALL of our Brands!  Training and development - we want you to grow and get the most out of your role  Rotating roster to ensure that you get every second weekend off! Black Pepper has been established since 1976 and is an iconic Australian women’s fashion brand bringing stylish, quality...

  • Store Manager

    vor 4 Wochen

    Sydney, Österreich Brand Collective Vollzeit

    Generous discounts for you and your family across ALL of our Brands!  Training and development - we want you to grow and get the most out of your role  Rotating roster to ensure that you get every second weekend off! Black Pepper has been established since 1976 and is an iconic Australian women’s fashion brand bringing stylish, quality...

  • Brand Manager Integrated Solutions

    vor 2 Monaten

    Sydney, Österreich Aten Ve66dth Vollzeit

    Amber Technology - Full Time - Sydney, NSW.Are you ready to take your career to the next level and embrace an exhilarating challenge? We are a forward- thinking ASX-listed distributor of premium Audio Visual products and right now, we have an incredible opportunity for a Brand Manager to join a growing team in Sydney.Join our team as a dynamic Brand Manager,...

  • Brand Manager Integrated Solutions

    vor 4 Wochen

    Sydney, Österreich Aten Ve66dth Vollzeit

    Amber Technology - Full Time - Sydney, NSW.Are you ready to take your career to the next level and embrace an exhilarating challenge? We are a forward- thinking ASX-listed distributor of premium Audio Visual products and right now, we have an incredible opportunity for a Brand Manager to join a growing team in Sydney.Join our team as a dynamic Brand Manager,...

  • Brand Manager

    vor 2 Wochen

    Sydney, Österreich Connectapac Vollzeit

    Connect APAC are delighted to partner with a global Consumer Goods organisation in their search for a Brand Manager. Reporting into the Marketing Manager, this role offers the successful individual the opportunity to work for a leading, global Consumer organisation with a track record of strong career development opportunities, both locally and globally for...

  • Store Manager

    vor 1 Monat

    Sydney, Österreich Brand Collective Vollzeit

    Generous discounts for you and your family across the suite of Brand Collective brands! Dedicated retail team who offer ongoing training and development Exciting in-store incentive schemes and rewarding career opportunities About the role: We are on the lookout for a passionate and energetic Retail Store Leader who will join us on our journey...

  • Store Manager

    vor 4 Wochen

    Sydney, Österreich Brand Collective Vollzeit

    Generous discounts for you and your family across the suite of Brand Collective brands! Dedicated retail team who offer ongoing training and development Exciting in-store incentive schemes and rewarding career opportunities About the role: We are on the lookout for a passionate and energetic Retail Store Leader who will join us on our journey...

  • Assistant Store Manager

    vor 1 Monat

    Sydney, Österreich Brand Collective Vollzeit

    Generous discounts for you and your family across the Brand Collective brands! Dedicated retail team who offer ongoing training and development opportunities Exciting incentive schemes! The role:Currently, we are on a mission to find an exceptionalAssistantStore Managerto help lead our dynamic team at Shoes & Sox Bondi. As a leader in the...