Digital Campaign Specialist
Vor 6 Tagen
TourRadar is a Series D, venture-backed Adventure Booking Platform disrupting a $200 billion industry. Revolutionizing how multi-day adventures are booked, we provide Operators with a platform that helps them manage, market and sell their organised adventures to travellers directly (B2C) or via distribution partners (B2B2C) worldwide.
Traditionally, booking an organised tour was a tedious and time-consuming process. Where will I stay? What activities will I do? What meals am I going to have? What operator can I trust? TourRadar makes booking multi-day adventures seamless and timely, partnering with 2,500+ operators to offer more than 50,000+ adventures in 160+ countries. Founded in 2010, TourRadar was the first to transition multi-day tours to an online marketplace, making them the leader in the industry. In 2021, TourRadar further revolutionised the industry by introducing the Adventure Booking Platform, connecting travellers, operators, and travel agents to organised adventures through one platform.
With 40+ different nationalities in our team and with offices in Europe, North America and Australia, we work to deliver the best possible booking experience. Launched in 2010, we proudly develop and innovate exceptional talent and we are looking to scale our team.
Tasks
**Your responsibilities**:
- Take the lead on small and large-scale digital campaigns.
- Develop and pitch breakthrough concepts and ideas for the promotion and marketing of tours in the digital space.
- Manage our customer lead acquisition strategy through contests and other initiatives
- Oversee the promotion of the TourRadar app from installs to active engagement
- Oversee the creation and delivery of creative assets and copy as needed.
- Monitor campaign performance, from beginning to end, to interpret and to quickly optimize campaigns.
- Gather and aggregate various sources of data to prepare recap reports of campaign performance, spend, and sales for distribution to partners and for internal staff.
- Work with and manage partners on selected projects.
**Requirements**:
**Who you are**:
- Proven working experience of minimum 2 years in digital/omni-channel marketing
- Understanding of digital and content marketing principles as well as media channels (e.g. Meta and Google)
- Strong analytical and problem-solving skills a must
- Proficient in Excel or Google Sheets
- Experience with manipulating and interpreting large data sets to generate reports which provide insights & conclusions as well as experience with Google Analytics and/or similar
- Excellent English writing, communication, and presentation skills
- Open-minded and positive team player with strong communication skills and sales acumen
- Self-motivated and well-organised with strong attention to detail
- Ability to multitask, learn and adapt to fast-paced environments
- Passion for travel
**Benefits**:
What can you expect?
- Awesome Office: Located in the heart of Vienna's 1st District, our headquarters and its surroundings are second to none when it comes to atmosphere. Every day we enjoy an open office floor plan, complete with our “barketing department”, foosball games, and deluxe coffee machines that keep us buzzing.
- Location: Vienna is a thriving startup hub, with ample opportunities to grow your network and enjoy the benefits of a city ranked number one for Quality of Living for ten years running Affordable for families and young professionals, filled with nature parks, a lively restaurant scene, rolling vineyards, and plenty of art, culture, and events to enjoy on your weekends.
- Flexibility: Work from home, or our beautiful office and enjoy flexible working hours that allow you to structure your days how you please.
- Office Exchange: As we're privileged to have three offices across the globe (Vienna, Toronto, and Brisbane), we encourage everyone to make use of our Office Exchange program. You will have the chance to get to know your colleagues better and become a local in a new city.
- Diversity: Thrive in an international work environment that has more than 35 different nationalities under one roof. English is our official working language, but keep your ears peeled for a multitude of languages lingering in the hallways
- Regular team outings and events: Enjoy virtual or in-person team nights at least once a month with different themes and activities to keep us all connected. Expect spontaneous events and trips together from hiking trips, wine tasting, rock climbing, and more.
- Workgroups: Join like-minded team members in voluntary workgroups around topics like wellbeing, sustainability or company culture to actively shape how we work at TourRadar
- Well-being: Mobile working and disconnected working from managers and team members have unique challenges that are different from working in an office. We are aware that even though we are working hard, it is always important to maintain a healthy work-life balance and manage our mental health. To provide t
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