Marketing Intern

vor 3 Wochen

Wien, Österreich The Coca-Cola Company Vollzeit

Marketing Intern - 9 months duration

**Introduction**:
As a business, The Coca-Cola Company is constantly evolving - we develop new products, acquire great brands and pioneer new ways of doing things. We sell four of the world's top five non-alcoholic sparkling drinks and 3,600+ products in over 200 countries, including water, juices, energy drinks, and even tea and coffee.

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life during your internship at The Coca-Cola Company.

**What You’ll Do for Us**:

- Support the brand managers in managing brand activation at the local level, including communication amplification, POS activations & promos in coordination with the bottler and Integrated Marketing Experience (IMX) team
- After introduction phase, development of experimental sampling activations together with sampling agency and co-lead of execution of sampling in alignment with brand manager and bottler
- Co-lead for development and execution of national consumer promotions incl. identification of relevant prices & cooperation partners, integration into ATL and POS communication, track of performance
- Prepare reports / presentations as needed (e.g. update for central category teams, sell-in presentations)

**You will Learn How To**:

- Collecting practical experience within every aspect of the operative marketing of some of the most iconic brands in the world
- Learn how to successfully develop and execution projects in a networked organization leveraging diverse internal as external colleagues, stakeholders, and agencies
- Responsibility from day 1 with involvement in day-to-day operations and supervision of own projects/areas of responsibility
- The chance to actively contribute your ideas and to develop your professional skills

**Skills & qualifications**:

- Bachelor’s degree required in a relevant field of study
- First practical experience through internships or similar desirable, preferably in the FMCG industry
- Full professional proficiency in German and English
- Strong communication skills, high commitment, and enthusiasm
- Self-starter with ability to work independently
- Comfortable with multitasking in a deadline-driven environment

We welcome people of all different backgrounds, experiences, abilities, and perspectives to apply

**Our Purpose and Growth Culture**:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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