Marketing Manager Dach
vor 2 Wochen
What we do at PlanRadar
PlanRadar is a digital platform for documentation, task management and communication in construction and real estate projects. The platform enables teams to increase quality, cut costs and realise work faster. By improving collaboration and providing access to real-time data, PlanRadar’s easy-to-use platform adds value to every person involved in a building’s lifecycle, with flexible capabilities for all company sizes and processes. Today, PlanRadar serves users across 65 + countries.
PlanRadar promises an inclusive, engaging and exciting place to work. We are inquisitive minds who challenge the status quo, with a drive to change our client's industry for the better. Our people matter the most, and we regularly conduct surveys and implement changes to ensure our benefits and the way we work reflects the culture that we promote. If you're courageous and ready for a new adventure, join PlanRadar
What you’ll get to do
As our Marketing Manager DACH, you will set and execute our cross-channel marketing strategy for Germany, Austria and Switzerland. You will work hand-in-hand with sales and customer success to develop the brand and deliver high-quality leads, a sales pipeline and ultimately revenue. Hunting for new market opportunities whilst continually optimizing all areas of customer acquisition and upsells will be the key to your success.
This is a fantastic opportunity for someone craving ownership and eager to have a huge impact on a fast growing scale-up in the B2B SaaS space
Among other things you will
- Develop all cross-channel marketing activities and communications for DACH to win new customers and increase upsells from existing clients.
- Develop an ABM approach to define and plan activities for strategic top customers to drive the DACH customer base upmarket.
- Own key business and revenue metrics across the sales funnel and across all channels.
- Develop a strong trusted relationship with the DACH sales team and customer success team, working closely to jointly grow the pipeline.
- Partner with product marketing to refine targeting and segmentation within DACH and be creative in finding new ways to engage personas about the value of PlanRadar.
- Produce or localize compelling content, marketing assets and programs to drive demand.
Who you are
- You are an entrepreneurial, commercially savvy marketer who blends creative ideas and operational execution to deliver results.
- You have at least 5 years of B2B marketing experience and proven results & end-to-end expertise across the entire marketing funnel.
- You have a strong integrated marketing experience across all aspects of the marketing mix, including digital, offline, direct and social media marketing.
- You have a proven ability to work collaboratively and cross-functionally, with experience of working closely with sales and customer success teams.
- You have good insight into the messages and targeting to reach specific goals and strong analytic/segmentation/forecasting skills.
- You thrive in a fast-paced, high-growth environment.
- You have impeccable written and verbal native German communication skills, and strong verbal communication skills in English.
What we offer
- Room for personal and professional development
- Challenging and diversified line of action
- Working in a fast-growing company with international customers and investors
- Centrally located and attractive office in one of our locations worldwide
- Possibilities to work from home
- Performance-related career system
- Motivated and agile team with a common vision
- Additional benefits like team events, free drinks & snacks,
- Competitive base salary & performance-related bonus
The annual gross minimum salary according to the collective agreement based on the Austrian law for this position is EUR 49,000. This includes: full health insurance, occupational accident insurance, public pension scheme and public unemployment insurance. Depending on your individual professional qualifications and previous experience your salary could be significantly higher.
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