Consumer Marketing Insights Analyst

vor 3 Wochen

Wien, Österreich Imperial Tobacco Austria Marketing Service GmbH Vollzeit

Good to have you here.

Why? Because working with us is different. You may not know us, but you certainly know some of our brands and next generation products, such as Gauloises, Davidoff or skruf.

Join us in leading a sustainable and responsible tobacco business while building the future with harm-reduced products and find a working place, that brings a smile to your face.

**Our offer**

„**We take care of you“** You will find all relevant first steps in our welcome letter and before your starting date all equipment and accesses will be ready. You will receive sufficient time to get used to and understand everything before we get started.

**Full accessibility **A modern office in the center of Vienna with excellent public transportation just around the corner.

**Draw on unlimited resources** With our iLearning platform you can learn whatever you desire from business topics to languages. Additionally, we offer external and internal development programs i.e. leadership to foster your ambition to grow. You want to learn - we make it happen.

**Long-term security** Feel safe even in times of crises, we only offer unlimited contracts. We want to grow with you together.

**Be yourself** It doesn’t matter what kind of style you prefer, we think you’re perfect. This familiar feeling (backed up by the power of a global corporation) will surprise you. Celebrate with us as a whole company and meet colleagues you would certainly miss soon.

**Be valued** Next to several other benefits, we offer a competitive salary that will satisfy you. Just to name some of the other benefits, we offer 28 days of vacation, we support fitness center contracts, there are free drinks and fruits in the office and more.

**Your tasks**

You are the link between Insights, Marketing and Finance. Based on your work, we will understand, if the activities and projects we delivered landed with the consumer and are driving our overall performance in terms of financial return or measurable outcome.

You play a critical role in our performance-based culture enabling us to build on learnings to take data driven decisions and deliver on our profit targets. Also, you have the possibility to actively engage in creating the products and campaigns, the consumer will see in the future. Your days are always different and will contain projects like:

- Creation of Business Cases together with Marketing & Finance to assess market potential of new initiatives with focus on modelling the volume & share uplift and ensuring measurability.
- Build a learning platform to set a framework of activities with meaningful outcome for the business, including the creation of the relevant effectiveness KPIs.
- Report back which activities support a positive ROI or help increasing qualitative KPIs.
- Support the management team in making educated budget decision.
- Exchange with Marketing & Sales to set up sales cycles and activity plans based on measurable targets.
- Build and present comprehensive reports evaluating performance KPIs to ensure actionable learnings.
- Initiate and execute data gathering projects such as primary research or instore data.

**What we expect from you**
- You have a business degree or relevant commercial experience (consultancy or research agency background with practical experience using data analytics)
- You come from a strong analytical background with the capability to develop KPIs based on new data sources as well as a good sense for marketing effectiveness.
- You’re passionate about consumer insights and quantifying initiatives from Sales & Marketing.
- You demonstrate emotional intelligence to effectively partner with various departments and be the go-to person for support on business cases.
- You are curious and open minded with the ambition to never settle for the status quo.
- Your work is accurate, and you show a high level of engagement.

**Did we catch your interest?**

We are looking forward to meeting you soon

**Über uns**

Unsere Mitarbeiter:innen sind stolz auf unsere Marken.

Wir von Imperial Tobacco bewerben und vertreiben Nikotin-Produkte in Österreich. Dabei kennst Du sicher unsere Marken oder New Generation Products, wie Skruf. Wir können es kaum erwarten, eine tabakfreie Zukunft zu erleben. Deshalb leisten wir in Österreich Pionierarbeit für diese neue Art von Nikotin
- und Dampfprodukten und das fühlt jeder in unserem Team.

„Ich bin mit dem Unternehmen gewachsen und das Unternehmen mit mir“, sagte neulich erste eine Mitarbeiterin.

Bei uns geht’s Dir einfach gut. Wir freuen uns unbefristete Verträge, sichere Arbeitsplätze selbst in Krisenzeiten und großartige Flexibilität bereitzustellen. Das schaffen wir mit der Macht eines Großkonzerns im Rücken und bleiben aber dennoch familiär und eng miteinander verbunden. Bist Du offen für Nikotin-Produkte und auf der Suche nach besseren Bedingungen?

Machen wir zusammen einen großen Schritt in die richtige Richtung.

Bewirb Dich jetzt. Bis gle

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