Brand Specialist

vor 1 Monat

Fuschl am See, Österreich Red Bull Vollzeit

University Degree
- Proficient in written and spoken English
- Permanent, Full-time

**Keen to drive Red Bull’s Brand to the next level? Join us**:
Our Brand Specialist will be responsible for managing all Red Bull direct-to-consumer communications globally together with local markets and global stakeholders. In this role you'll also oversee everything related to our Media Planning Tools.

**Areas that play to your strengths**:
**All the responsibilities we'll trust you with**:
**DIRECT-TO-CONSUMER COMMUNICATIONS FOR MARKETING CAMPAIGNS**:
You'll be the key focal point for supporting the markets on setting up charming and compliant messaging campaigns through relevant channels and in establishing data privacy compliant workflows to activate consumer and business data properly.

**BRAND MANAGEMENT**:
You'll work closely with different teams and the teams from other countries to share learnings, trainings, best practices, align strategy and share the latest updates and insights regarding Brand.

**ADVERTISING TOOLS**:
You'll be the point of contact for ongoing development of our Media Planning Tools with our key agencies while increasing media planning and reporting efficiencies.

**GENERAL MANAGEMENT**:
Support the development of intuitive process flow visualizations with a clear overview of processes to better help the markets with adequate materials for training.

**RED BULL GUARDIANSHIP**:
Being a Brand Specialist, you are considered to be the guardian of the brand, managing how we communicate and show our brand to consumers, ensuring we share our brand beliefs and values, along with our product benefits and attributes, in a relevant way to consumers globally.

**Your areas of knowledge and expertise**:

- University Degree
- Previous FMCG experience
- Clear understanding of CRM campaigns and consumer behavior in a brand and FMCG context
- Strong analytical ability and understanding of consumer messaging trends
- Effective negotiation and interpersonal skills
- Ability to focus and follow through on priorities and deliver quality results

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