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Senior Motorsports Content Strategist

vor 1 Monat


Elsbethen, Salzburg, Österreich Red Bull Vollzeit
About the Role

We are seeking a Senior Motorsports Content Strategist to lead our Motorsports Network in Salzburg, Austria. As a key member of our team, you will be responsible for developing and driving content creation, programming, and communications tailored to the motorsports field.

Key Responsibilities
  • Leverage our sports marketing assets to create ownable media experiences that engage new and existing audiences, grow brand awareness, and deepen brand attribution.
  • Define and lead the Motorsports Network strategy, aligning it closely with our vision and goals, and oversee a talented team to achieve excellence across all tasks.
  • Create differentiated and authentic content to drive funnel growth through targeted earned outcomes, smart programming, and community-first managed and owned channels.
  • Manage the motorsports network budget to ensure the delivery of agreed core objectives, develop key milestones for all projects, and identify and create new story angles for existing projects and recurring content opportunities.
Requirements
  • A strong track record of leading and managing cross-functional teams in the media field, with a focus on team growth and development, and the ability to mentor and empower team members to reach their full potential.
  • Extensive experience in media strategy development, content creation, and programming within the sports industry, with a passion for motorsports and an understanding of its global landscape, trends, and consumer base.
  • Experience working with global teams and serving as a key point of contact for countries, aligning on media strategy, and facilitating knowledge transfer.
  • Demonstrated ability to create differentiated and authentic content, develop new story angles, and identify recurring content opportunities that drive engagement, as well as develop media and content strategies that engage and grow new consumer audiences.
  • Team-player mentality with excellent communication and interpersonal skills, skilled in engaging with stakeholders, networking, and presenting to senior leaders.
  • Travel 10-20%.
Benefits

As a Senior Motorsports Content Strategist at Red Bull, you can expect:

  • A competitive salary: €120,000 - €180,000 per year, depending on experience.
  • A dynamic and collaborative work environment.
  • The opportunity to work on high-profile motorsports projects and events.
  • A comprehensive benefits package, including health insurance, pension plan, and paid time off.