Social Media Producer
vor 1 Monat
ABOUT US Football Australia is situated on the lands of the Gadigal people of the Eora Nation.
We acknowledge the histories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples and commit to building a brighter future together.
Football in Australia is a melting pot of approximately 2 million participants represented by over 200 different cultures, we are proud to be the most diverse and globally connected sport within the Australian sporting landscape.
This diversity in culture, ideas, and experience makes us strong and prepares us to achieve our vision to 'be a leading football nation where everyone is inspired to live and love the game'.
To achieve this, we live by our company values which include: Impact On & Off the Field: Challenge the way we think and do to seek ways to grow the impact football has, influence industry thought leaders.
Inclusive & Diverse Football for all: Football is embedded in the nation's social fabric, follows the story of Australia, be accessible for all.
A United Team: Bringing people together to unleash the power of football and to deliver the vision, we bring the team spirit to the game.
Trust: Building trust across the whole football community, be trusted custodians of the game, act with integrity and objectivity.
WHAT WE OFFER At Football Australia we want to look after our people and below are just some of the many benefits of joining our team: Flexible work arrangements Birthday Leave Study Leave Wellbeing & Lifestyle leave Paid Parental leave in addition to statutory government offering Volunteer leave Employee Assistance Program (EAP) Partner discounts Workplace Banking Program Social Activities such as 5-a-side futsal ABOUT THE ROLE Reporting into the Digital Content Lead - Men's Football & Competitions, this Sydney-based role plays a pivotal role in planning, producing, and publishing social media content for digital channels of Football Australia's brand.
The role is highly creative and tactical driving digital engagement and innovation along with key members of the digital marketing and content team.
Duties & Responsibilities: Collaborate with the Digital Content Lead - Men's Football & Competitions and the wider DIGCON team to develop a social media strategy that fits within Football Australia's XI Principles and its brands.
Ideate and deliver creative solutions for social media and digital engagement initiatives including but not limited to community engagement, social media campaigns, channel growth, social listening & reporting and content production.
Planning and distribution of the social media production schedule in line with Football Australia's media and communications strategies, content strategies and the social media policies and guidelines.
Development of social media content production best practice in collaboration with content creators and digital content leads.
Manage social media accounts with a primary focus on the Socceroos, Youth Men's National Teams, Australia Cup and Football Australia to ensure compelling, interesting and relevant information is shared.
Attend key match days to produce social coverage.
Optimise and adapt to the changing landscape of social/digital media, ensuring Football Australia's brands are optimised and performing the best as possible.
Daily community building and engagement with fans via social media with a focused drive to deliver a % of earned media and keeping business updated on trends/concerns of supporters.
Analysing social media campaigns with tracking systems to determine areas for social media campaign improvement and to gather visitors' data.
ABOUT YOU Experience, Skills and Qualifications: 3+ years social media experience University degree in related field (business, marketing, digital, communications, media/journalism) Sports industry experience Experience in social media and an eye for strong, compelling creative.
Highly creative and digital savvy.
Experience with or understanding of key social media platforms: Facebook, Twitter, Tik Tok, Instagram & You Tube.
Experience with Adobe Suite, especially Photoshop, Premiere Pro and After Effects.
Strong communication and stakeholder management skills.
Ability to work under pressure and to deadline while maintaining a high attention to detail.
Able to positively contribute to the culture and development football in Australia.
Flexible work hours are required to ensure deadlines are met and match day content is executed.
Passion for and knowledge of football.
Additional Requirements: Full working rights in Australia.
Working with children check (paid/employee) or state-based equivalent.
International Criminal History Record for each country (other than Australia) in which you have resided for 12 months or more in the last 10 years (if applicable).
Out of hours and weekend work as required.
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