Category Marketing Manager
vor 2 Wochen
Product Management & Development (Marketing & Communications)
Full time
Tailored Development Plan/Annual Pay Review/Hybrid
For over six decades, Vinidex has been leading the way – setting the industry benchmark for pipeline systems and solutions.
We make life flow with groundbreaking, high-quality products, connecting everything from water, gas, and energy throughout Australia.
We are proud of our focus on operating on 100% renewable energy by 2025 and our recycling programs across our sites.
About the role
Seeking a driven and experienced Category Manager to join our amazing marketing team in Sydney.
In this newly created role, the Category Marketing Manager for Drainage systems will develop and execute effective category strategies that drive sustainable growth of Vinidex's drainage products portfolio.
This role is expected to manage all aspects of the product lifecycle from ideation through to strategy and launch.
A subject matter expert when it comes to the customer, the competitive market, channel and industry trends, this individual will need to work collaboratively to deliver on results and business outcomes.
What will you do?
Category Marketing Strategy: Develop comprehensive category strategies that are designed to improve category profitability & growth and reinvigorate product innovation in strategic markets.
Market Analysis and Customer Insights: Conduct regular market research and analysis to identify opportunities, trends, and competitive insights.
Translate insights into opportunities for category growth and product innovation.
Pricing & Profitability: Work with sales, marketing and finance to develop and implement pricing strategies that optimise category sales growth and profitability.
Sales and Performance Analysis: Monitor category performance, sales data, and market trends to identify areas for improvement and take proactive actions to enhance results.
Innovation & Product Development: Identify category portfolio gaps and successfully drive ideation, innovation and new product commercialisation, steeped in customer insights.
Manage high value NPD from concept to delivery, working with the innovation team.
About you
Bachelor's Degree in Business, Marketing, or a related field Minimum of 5 years of experience in Category Management, or Product Marketing Management preferably with a focus on manufactured products in a B2B market Proven track record of developing and implementing successful category strategies that resulted in revenue/market share growth Strong analytical skills with the ability to translate data into actionable insights Excellent communication and interpersonal skills, with the ability to build and maintain relationships at all levels A natural curiosity for, and deep understanding of market dynamics, industry trends and customer behaviour.
Why join us?
We care ...
You will enjoy working for a business that is conscious about what we do, how it operates and our impact on the environment Enjoy the freedom of hybrid and flexible working arrangement Industry leading paid parental leave - 26 weeks paid parental leave for primary carer and 4 weeks paid secondary carer Annual bonus based on performance for eligible employees Employee Assistance Program access for you & your immediate family We take it further with our Employee Recognition Programs and Service Awards A tailored career development opportunities at home and abroad Opportunity to join our mentoring programs Diversity, equity, and inclusion is close to our heart as a global business, you will have the opportunity to join the DEI council A safe work environment with a strong focus on 'Go for Zero' Who we are
With the Aliaxis group as our parent company, we are part of one of the world's largest global networks to bring solutions to the world's water challenges.
Aliaxis exists to bring solutions to the world's water challenges and accelerate the transition to clean energy.
We are a global leader in high-quality piping & fitting solutions for use in building, infrastructure, industrial and agricultural applications across the globe.
Aliaxis is proud to be an equal opportunity employer who welcomes candidates and employees from all backgrounds.
We are committed to building and investing in a culture of belonging, where all our employees feel empowered, can be their true selves and are able to bring their best ideas forward and contribute to the company's "Growth with Purpose" strategy.
For us, equity and belonging starts at the application step: whether it's offering flexibility in scheduling interviews, or ensuring a supportive and inclusive environment, we strive to remove barriers and create equal opportunities for all applicants.
Should you have specific needs, please do not hesitate to let us know and we will do our best to accommodate.
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