Category Marketing Manager
vor 2 Wochen
Are you an experienced marketer looking for your next challenge?
This strategically important role with the world's largest animal health company could be just the opportunity you've been looking for
Reporting to the Head of Marketing – Companion Animal & Equine, this is a role that is responsible for managing a blockbuster portfolio synonymous with innovation and trust.
We are looking for a dynamic marketer who can take this portfolio to the next level by building on what's currently working while challenging and pivoting in areas of opportunity.
What you'll bring to the role:
A love for animals, animal wellbeing and appreciation for the importance of the human-animal bond A customer-centric mindset, continually striving to create value for Zoetis customers Strategic thinking, strong collaboration and an ability to engage diverse stakeholders across a matrix organisation Experience with complex stock management and forecasting requirements Experience in brand lifecycle management from pre-launch to growth and management of mature brands; as a category leader/brand builder, and in competitive environments Ways of working that encourage diversity of thought and a culture of inclusion Curiosity, seeking innovative ways to deliver results A vitality and energy that fits with the Zoetis Companion Animal Purpose: 'To pioneer in animal health so that pets can live their best lives'
Core responsibilities:
Analysing data from multiple sources to create compelling insights that inform the category strategy Development of compelling annual and long-term strategic plans for one of Zoetis' blockbuster portfolios Execute high impact initiatives in partnership with sales, digital marketing, and medical counterparts Management of the annual Category Marketing budget Accurate stock management and forecasting for a complex and dynamic portfolio Key to your success will be your ability to:
Think strategically Communicate with clarity Work cross-functionally with diverse stakeholders Engage and motivate the sales team Create strong partnerships with agency partners Manage accurate forecasting and inventory management Take concepts from ideation to execution Education and Experience
A tertiary qualification in marketing or a related discipline is required Minimum 5 years' experience in a Marketing role Experience in animal health, regulated healthcare sectors, or FMCG industries will be highly regarded You must have the right to work in Australia to be considered for this role ABOUT ZOETIS
Zoetis (zô-EH-tis) is the world's leading animal health company, dedicated to supporting its customers and their businesses.
Building on more than 75 years of experience in animal health, Zoetis discovers, develops, manufactures and markets veterinary vaccines and medicines, complemented by diagnostic products and genetic tests, all of which are supported by a range of services.
Zoetis serves veterinarians, livestock producers and people who raise and care for farm and companion animals with sales of its products in more than 100 countries.
Zoetis generates annual revenues of over $5 billion and has approximately 9,000 employees.
For more information, visit
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