Specialist - Marketing, Search Engine
Vor 3 Tagen
Add expected salary to your profile for insights
Delivering good energy starts from within It's an exciting time to join Origin.
Creating a great place to work means together we're progressing our ambition to lead the energy transition through cleaner energy and customer solutions.
We're always looking for better ways to deliver for our customers - and for our people.
About the role: As a Specialist - Marketing, Search Engine you will be excited by new ideas, curious and always looking to engage and delight customers with exceptional search experiences.
Reporting to Manager - Digital Strategy & Performance, you will be responsible for the management, optimisation and continuous improvement of the paid search marketing program to deliver on key digital marketing goals and objectives.
You will develop, implement a program of paid search marketing campaigns, and initiatives that contribute to achievement of the overall digital marketing strategy with innovative and targeted copy.
Key responsibilities: Creation, management, and optimisation of paid search marketing activity on Google and Microsoft Ads platformsEngage and collaborate with business stakeholders to design and implement high performing search marketing campaignsDevelopment and implementation of ongoing optimisation strategies for continuous campaign performance improvementMonitor, analyse and report on SEM program and campaign performanceCreate and deliver captivating creative and compelling copy that drives high engagement and maximises conversion ratesDefine campaign budgets, align goals, and ensure adherence to SEM best practicesWhat will you bring? 2+ years search engine marketing experience with a demonstrated understanding of digital media, creative and data2+ years campaign development experience within Google Marketing Platform - Google Ads, Campaign Manager 360 and Search Ads 360 and a demonstrated track record of achieving strategic objectives, Google certified - Google Ads, Google 360 SuiteYou have a passion for digital marketing and will work as part of a cross-functional team to achieve key business objectives.You will have strong data and analytical capabilities to drive performance and site traffic growth using market and competitive data to identify and maximise opportunities.So, why join us? Discounted Origin products benefits for employees, including Electrical, Gas and Internet offersHybrid working environment, work up to 60% from homeCompetitive salary + annual performance bonus + performance based reviewsOrigin 360 Electric Vehicles (EV) employee subscription offers a fantastic range of EVs, with flexible month-to-month plans and no lock-in contract.Free and confidential counselling for employees and family members.For more information, please contact Esmeralda Hernandez, quote Requisition ID 87351 or apply now.
Origin - Where good change happens At Origin, we're powered by people who believe in creating change.
We are committed to fostering a diverse, gender equitable workforce, where everyone is welcome, and all applications are evaluated on merit and potential.
We encourage applications from Aboriginal and Torres Strait Islander Peoples, people living with disabilities, culturally diverse people, any stage in life, people with intersex variations and people within LGBTQ+ communities, including trans and gender diverse.
Enjoy a challenging career in an exciting industry where you can grow and explore your potential.
If you think you have transferable skills, an appetite to learn and would be a great fit, we'd love to hear from you.
Here's a little about us: about/careers/ Background checks may be required to determine your suitability for this position as part of the recruitment process and during your employment. Please note unsolicited CVs from agencies will not be accepted.
Origin recognises Aboriginal and Torres Strait Islander Peoples as the Traditional Custodians of country throughout Australia, and we pay our respects to Elders past, present and future. Origin is Australia's leading integrated energy company, employing around 6,000 people, more than 40 per cent of whom are female.
Since listing on the Australian Securities Exchange (ASX) in 2000, Origin has achieved significant growth and is a top ASX company by market capitalisation – and we believe in providing a more reliable, affordable and sustainable energy future.
We're also committed to powering dynamic and challenging career opportunities.
Because we're involved in every stage of the energy supply chain, we're always looking for highly skilled and motivated people to join us in the exploration, production, generation and selling of energy.
We are focused on ensuring that all of our people have the right skills and opportunities to contribute to the business and reach their own career goals.
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