Senior Brand Manager Wellness
Vor 3 Tagen
Brand Management (Marketing & Communications) Full time About DBG Health & VidaCorp:
DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne.
With a team of over 1,000 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers.
DBG Health's consumer division VidaCorp comprises a number of leading brands in cosmetics, skincare, multivitamins/supplements, personal care and more.
With over-the-counter market leaders including MCoBeauty, Natalis, Chemists' Own, Nude by Nature and Apohealth, VidaCorp continues to gain consumer preference by providing quality, affordable products on both the domestic and international stage.
About the role:
The Senior Brand Manager will primarily be responsible for the Wellness portfolio, while providing support on other brands directly managed by a Brand Manager and Assistant Brand Manager respectively.
The total portfolio will also include smaller Wellness and Personal Care trade brands.
The role may also require managing more brands as part of portfolio expansion opportunities that may arise in future.
Role & Responsibilities: Lead the development of a clear and compelling brand positioning (for brands in scope of responsibility) consistent with the portfolio strategy.Define a holistic view of how to drive brand growth through the development of annual brand plans.Demonstrate how industry, category and competitor data/insights are leveraged in internal and external discussions & decisions.Execute plans to deliver financials and market share performance of its portfolio of brands.Understand P&L drivers and put forward recommendations on how to deliver better financial outcomes.Manage the Marketing budget for brands in scope of responsibility, analyze return on investment, proactively redefine spend if necessary.Drive the commercialization of new product launches by working alongside cross-functional teams. Skills & Experience: 3-5+ Years' experience in brand management role.A clear understanding of the OTC industry is a plus.Proven ability to effectively communicate cross-functionally internally and externally.Demonstrated commitment to building strong business relationships with internal customers and external suppliers.Bachelor's degree in new product development/marketing preferred. Benefits & perks:
At DBG Health, we offer more than just a job – we offer a dynamic and supportive work environment where you can make a real impact.
As part of our team, you'll have the opportunity to work alongside industry leaders, drive meaningful change, and grow both personally and professionally.
Competitive salary package and STIP program.Exclusive discounts on our consumer health, wellness and beauty products.Free membership to 28 by Sam Wood.12 weeks paid parental leave.We are a values-driven business fostering a supportive and friendly team culture.Enjoy the ability to work autonomously, empowering you to drive your own success.Convenient head office location close to public transport, cafes and restaurants.Opportunity to grow your career across all divisions within DBG Health. DBG Health is committed to fostering a workplace culture that is safe and accessible for all.
We are an equal-opportunity employer and encourage applications regardless of cultural background, gender identity, sexual orientation, disability or neurodiversity.
We strive to build a collaborative, inclusive workplace that is representative of the communities we work and live in.
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