Corporate Marketing
vor 1 Monat
ABOUT THE ROLE
Our Communications & Marketing team enhance and protect the FTI Consulting brand by promoting our people, client successes, community initiatives and leading positions both internally and externally. Based in Brisbane, this nationally focused role will support all four offices across Australia and represents an exciting opportunity to play a vital role in our success. Our team produces a high output, often at speed, whilst always striving to have a positive impact on our clients, our people and the business.
The Corporate Marketing Operations Manager (CMOM) will manage corporate marketing projects for the Australian business including globally directed initiatives. As our lead brand and visual identity ambassador, the CMOM will ensure branding compliance across our national campaigns and channels are upheld. The CMOM will manage Corporate Marketing comms and support our national marketing function with oversight on marketing & analytics reporting metrics, MarTech and CRM management.
This is a reporting-heavy role, and we are looking for someone with an analytical mind, a passion for numbers and excellent Excel and PowerPoint skills. Knowledge in Power Bi would be advantageous.
WHAT YOU'LL DO
Budget Support & Reporting
Integral part of collating and overseeing practice level budgets and ongoing monitoring of spend.
Prepare and consolidate reporting and metrics for company-wide and leadership updates.
Prepare monthly metrics and analytic reporting for our website and socials.
Develop cross-segment referrer reports and ad hoc referrer reporting analysis. Prepare campaign ROI reports, as required.
CRM Management
Oversee CRM-related projects in conjunction with our regional CRM Manager.
Assist with CRM-related reporting needs across the business.
Proactively communicate quick tips and guides for best practice CRM usage internally.
Brand
Be a brand and visual identity ambassador in Australia for visual, digital and physical oversight and ad hoc brand reviews.
Organise brand & visual identity for key people as required, including staff inductions.
Marketing Technology (MarTech)
Test and implement new programs and platforms, as required.
Oversee national accounts, licenses, uploads and archiving.
Be the Australian point of contact for MarTech accounts provided by the global team including organising trainings, troubleshooting and licenses for the team in Australia.
Business Development
Manage reviews of our Australian RFP supplement with relevant parties including approvals.
Monitor and manage the Pitches and Tender Register.
Support our national Client Listening program execution.
Campaign, Event and Content Management
Occasional support on sizable/national-scale events, as required.
Liaise with external designers and agencies and assist with copywriting and content editing including approvals.
Proactively source cross segment and Pro Bono case studies.
Support paid campaign execution, where possible.
Digital Marketing
Management of national LinkedIn page; and global social reviews for relevant content to share.
Assist in the preparation of social posts for corporate marketing, as required.
Attend regular check ins with global social media team including updating the team.
Manage the Australian website including coordinating updates with the Segment Marketing Managers and troubleshooting.
Manage the content and updates on the Marketing Hub (Intranet) and the website.
Coordinate and organise training for, and maintaining of, our communication tools with helpful guides or cheat sheets.
Manage showreel updates and periodically source new content, with Marketing Coordinator support.
Ad Hoc Support
Monitor, coordinate and proactively seek award opportunities.
Contribute to marketing and social media pipelines, as required.
Oversee and review relevant Marketing policies including updates and amendments.
Manage Marketing inductions for new Corporate starters and juniors, assisted by Marketing Coordinator.
HOW YOU'LL GROW
This is an excellent opportunity for an individual to work in a welcoming team environment but also with autonomy.
You will have the opportunity to partner with global internal stakeholders on a wide variety of initiatives, drawing on shared knowledge and multi-business segment initiatives.
You will have the opportunity to supervise team members and work closely with stakeholders in each business segment to identify opportunities for content development and brand growth.
You will receive any required external, internal and on the job training to develop yourself professionally and personally.
You will have exposure to a large consulting firm environment and be able to implement process improvement strategies.
QUALIFICATIONS & EXPERIENCE
Tertiary qualified, ideally with professional services marketing or finance background of 4+ years.
Excellent command of written and verbal English and grammar.
Strong reporting, analytical and organisational skills with attention to detail.
Strong people management skills, including excellent interpersonal skills and ability to communicate.
Ability to priorities, multi-task and remain calm under pressure.
Ability to work within a team and autonomously.
Ability to be proactive, spot areas of improvement and bring new ideas to the table.
This role will require travel to FTI offices (hybrid model in place - minimum of 60% on site).
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