Red Bull | Area Off Premise Category Analyst | Sydney
vor 1 Monat
Our goal is to be the energy category experts, and the only reasonable choice when deciding on an energy category partner.
As our Category Analyst you will be responsible for providing insight into the dynamics of our regional business performance, through detailed analysis of available Category, Customer & Shopper data sets.
The role works closely with the regional Category, Trade Marketing & Off Premise teams to drive aligned category growth strategies and best in class in-store execution aligned to our global ambition.
All the responsibilities we'll trust you with:
Business & Category Reporting
You will develop and maintain a detailed monthly reporting and dashboard suite, in consultation with area team and global stakeholder requirements.
You will also collect and effectively analyse available data to identify trends, performance challenges and market specific opportunity areas.
In addition, you will work closely with Brand, Trade Marketing and Key Account teams in post implementation reviews of various Red Bull and Category led initiatives.
Knowledge & Best Practice Sharing
You will maintain the regional best practices library, and support markets in collating best practice examples.
You wil also work with the regional Category and Key Account teams to further develop and refine their conceptual selling capabilities.
In addition, you will support with training facilitation where required (Category onboarding, Cat Man Lite, Category College).
Customer Support & Joint Category Planning
You will drive the Think Shopper Lead Category agenda through our Global Category Vision and continue to support and provide viable category strategies to the region.
You will also support our regional Category and Key Account teams in the preparation of customer facing and internal planning decks.
In addition, working with regional Category teams, you will ensure strong category ranging and merchandising standards aligned to our global guidance.
You will support markets in identifying the 4-way win, strategies that align with the retailer's overall business goals and our own brand objectives.
Trade Marketing Executional Standards
You will review and assist markets in developing relevant Consumer Activation Programs aligned to the sales and marketing strategy.
You will also support markets with development of local execution (GTM) calendars, ensuring focus on 360 activation of key sales and marketing initiatives.
In addition, you will review and optimise POSM / VISIT items amongst the APAC region, ensuring efficiency and the optimum availability of tools.
Pricing & Promotional Effectiveness
You will provide ongoing evaluation of Red Bull and competitor promotion and pricing strategies across the markets, utilising available scan, shopper loyalty and PET data.
You will also support markets with the development of category promotional playbooks, understanding the role of each promotion and how to maximise promotional efficiency.
In addition, you will work closely with Category teams to review and develop the Pricing and Promotional architectures across the Red Bull range.
Provide ad-hoc reporting and analysis, to support market and area team and global stakeholders as requested.
Your areas of knowledge and expertise that matter most for this role:
Minimum 2+ years' experience within FMCG Excellent analytical skills with an ability to draw conclusions from data Advanced Excel and strong PowerPoint skills Previous experience with 3rd party data platforms Circana, Nielsen, Euromonitor etc preferred Strong planning and project management competencies with an ability to multi-task and prioritise
You warrant that:
You have read and understand the Privacy Statement and the Red Bull Australia Privacy Policy.
You are qualified to work in Australia and understand that Red Bull Australia may require you to provide evidence of this to comply with its obligations under the Migration Act 1958 (Cth).
All the information you have submitted to Red Bull Australia Pty Ltd (including via this application and any attachments) is true, accurate and complete.
You understand that if any information you have provided is false or misleading we may reject your application, review any employment offer made to you and potentially dismiss you from any employment with Red Bull Australia Pty Ltd.#J-18808-Ljbffr
-
Area Off Premise Category Analyst
vor 1 Monat
Sydney, Österreich Red Bull VollzeitOur goal is to be the energy category experts, and the only reasonable choice when deciding on an energy category partner. As our Category Analyst you will be responsible for providing insight into the dynamics of our regional business performance, through detailed analysis of available Category, Customer & Shopper data sets. The role works closely with the...
-
Area Off Premise Category Analyst
vor 2 Monaten
Sydney, Österreich Red Bull VollzeitOur goal is to be the energy category experts, and the only reasonable choice when deciding on an energy category partner. As our Category Analyst you will be responsible for providing insight into the dynamics of our regional business performance, through detailed analysis of available Category, Customer & Shopper data sets. The role works closely with the...
-
Area Off Premise Category Analyst
vor 2 Monaten
Sydney, Österreich Red Bull Gruppe VollzeitJob Overview Our goal is to be the energy category experts, and the only reasonable choice when deciding on an energy category partner.Position: Category Analyst As our Category Analyst, you will be responsible for providing insight into the dynamics of our regional business performance, through detailed analysis of available Category, Customer & Shopper...
-
Area Off Premise Category Analyst
vor 2 Monaten
Sydney, Österreich Red Bull Gruppe VollzeitJob OverviewOur goal is to be the energy category experts, and the only reasonable choice when deciding on an energy category partner.Position: Category AnalystAs our Category Analyst, you will be responsible for providing insight into the dynamics of our regional business performance, through detailed analysis of available Category, Customer & Shopper data...
-
Regional On Premise Manager
vor 1 Monat
Sydney, Österreich Red Bull VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and...
-
Regional On Premise Manager
vor 1 Monat
Sydney, Österreich Red Bull VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks.Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year.The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and make...
-
Sydney, Österreich Tideri Jobbörse VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks.Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year.The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and make...
-
On Premise Events Specialist
vor 3 Monaten
Sydney, Österreich Red Bull Gruppe VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks.Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year.The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and make...
-
Regional On Premise Manager
vor 2 Monaten
Sydney, Österreich Red Bull Gruppe VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and...
-
Regional On Premise Manager
vor 2 Monaten
Sydney, Österreich Red Bull Gruppe VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and...
-
Field Marketing Specialist, Western Sydney
vor 2 Wochen
Sydney, Österreich Red Bull VollzeitThe Field Marketing Specialist (FMS) supports the Field Marketing Manager (FMM) in building the local face of Red Bull across Western Sydney in the most relevant way, in line with global and national strategies and priorities.They collaborate with the FMM and internal stakeholders to establish local field networks, encompassing scene experts and opinion...
-
Field Marketing Specialist, Western Sydney
vor 3 Wochen
Sydney, Österreich Red Bull Gruppe VollzeitThe Field Marketing Specialist (FMS) supports the Field Marketing Manager (FMM) in building the local face of Red Bull across Western Sydney in the most relevant way, in line with global and national strategies and priorities.They collaborate with the FMM and internal stakeholders to establish local field networks, encompassing scene experts and opinion...
-
Musketeer Scout, Western Sydney
vor 1 Monat
Sydney, Österreich Red Bull VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks.Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year.The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and make...
-
Field Marketing Specialist, Western Sydney
vor 3 Wochen
Sydney, Österreich Red Bull VollzeitCompany DescriptionThe Field Marketing Specialist (FMS) supports the Field Marketing Manager (FMM) in building the local face of Red Bull across Western Sydney in the most relevant way, in line with global and national strategies and priorities.They collaborate with the FMM and internal stakeholders to establish local field networks, encompassing scene...
-
Sydney, Österreich Tideri Jobbörse VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks.Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year.The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and make...
-
Musketeer Scout, Western Sydney
vor 1 Monat
Sydney, Österreich Red Bull Gruppe VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and...
-
Musketeer Scout, Western Sydney
vor 1 Monat
Sydney, Österreich Red Bull Gruppe VollzeitIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and...
-
Head Of Key Accounts
vor 2 Wochen
Sydney, Österreich Red Bull VollzeitThe Head of Key Accounts has the overall responsibility for defining and implementing the On Premise strategy in the key account trade as well as to lead, train, coach, and manage the National Key Accounts team to ensure a high-performance level and that the available resources are maximised in order to achieve business plan objectives. This role has direct...
-
Red Bull | National Account Manager, Retail
vor 3 Wochen
Sydney, Österreich Tideri Jobbörse VollzeitCompany Description In 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks.Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year.The World of Red Bull provides the forum for you to use your talent and passion, to develop &...
-
National Account Manager, Retail
vor 3 Wochen
Sydney, Österreich Red Bull VollzeitCompany DescriptionIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks.Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year.The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow...
